Sales and Marketing Manager
Greater Milwaukee Area
- Past
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- Business Analyst at Assurant Health
- Business Advisor/Principal at Rutherford Advisory Group, LLC
- Marketing and Sales at Waltz Business Systems, Inc
- Trade Show Manager at Kamin Industries, Inc
- Call Center Supervisor at Zimmers Interactive
- Education
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- University of Wisconsin-Milwaukee - School of Business Administration
- Northern Kentucky University
- Connections
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214
connections
- Industry
- Management Consulting
- Websites
Tim Rutherford’s Summary
While sales has played a role within my professional experience, I’ve been considered a “jack of all trades”. I have a background in technology including website design, web marketing, graphic design, multimedia generation, telecommunications, programming and more. I’ve hired, fired, trained, scheduled and supervised individuals. I have a background in operations management, not only as a consultant but as a department manager and small business owner with full P&L responsibilities. As a consultant, and as an employee, I’ve accomplished a fair amount of process improvement by utilizing existing technologies and by streamlining processes. As an MBA, I’ve been exposed to all areas of business from a managerial perspective. On top of all of this is an understanding and appreciation for effective marketing, advertising, PR, and communications—both internally and externally.
Tim Rutherford’s Specialties:
Marketing/Advertising, Strategic Planning, Most Technologies, Public Speaking, Market Segmentation, Training/Development, Innovation, Leadership, Client Relations, Vendor Relations, Process Improvement, Team-Building, Problem Solving, Detailed Analysis, Project Management, International Mangement
Tim Rutherford’s Experience
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Business Analyst
Assurant Health
(Public Company; AIZ; Insurance industry)
2007 — 2009 (2 years )
Unique role within health insurance division of $8 billion Fortune 500 Company leading and managing highly specialized, deadline-oriented short-term and micro projects while working with other departments to analyze marketing data with the intention of increasing sales. Created diverse reports, presentations, and product-line communications. Performed statistical analysis on marketing demographics and website keywords
● Lead team and managed divisional project to explore “outside-the-box” online advertising
- Added $1.5 million in additional revenue during first 6 months of recommended program
● Automated several procedures saving the department approximately 10 hours per week
● Reduced paper waste by 100 to 1,000+ sheets per day by digitizing output during batch cycles
● Managed entire product-line’s transition to Lotus Notes—discovered several deficiencies within Notes which required technical assistance and/or procedural changes prior to conversion -
Business Advisor/Principal
Rutherford Advisory Group, LLC
(Information Technology and Services industry)
2003 — 2006 (3 years )
Consulting company providing unaffiliated and unbiased technology recommendation, evaluation, and project management for all office technology management or decision making needs. Worked with private, non-profit, corporate, and municipal organizations within Southeastern Wisconsin. Developed a thorough managerial and advisory understanding of each client’s office technologies while streamlining processes within clients’ organization utilizing new and existing technologies. Coordinated detailed needs analysis and vendor evaluations for all forms of technology and prepared in-depth reports and presentations detailing client needs and vendor abilities. Created all company print from tri-fold brochures to sample documents and leave-behind marketing. Responsible for all P&L for every area of entire company.
● Saved local non-profit tens of thousands of dollars by evaluating their telecommunications and recommending against expanding their telephone systems across multiple locations
● Discovered undocumented procedures and processes before local municipality spent a million dollars on a new village-wide software package. Potentially saved them from purchasing a package that didn’t meet all of their needs
● Created original seminar series, “Technology Management for the Non-Technical Manager” which became part of the WWBIC course offering and some SBDC courses -
Marketing and Sales
Waltz Business Systems, Inc
(Information Technology and Services industry)
1998 — 2002 (4 years )
Digital technology company specializing in document imaging, computer networking, telephony and connectivity. While balancing time as a sales consultant, helped manage division’s salespeople and created and implemented all divisional marketing from print to web to outside media.
● Met sales quota within first three months—doubled monthly average sales within first 12 months
● Averaged 33% gross profit margin (from 2001-2002 sales) while similar VARs averaged 24% (2003)
● Lead team responsible for largest sale in company’s history totaling over 10 times the average sale
● Created inside sales position to create quotes and provide product research for entire outside sales staff. Eliminated duplicate research between salespeople and allowed sales consultants to focus on selling instead of proposal generation and product research
● Streamlined product offerings to 1-2 vendors with standardized components. This allowed the technical staff and sales staff to become experts on our products instead of all products available -
Trade Show Manager
Kamin Industries, Inc
(Construction industry)
1997 — 1998 (1 year )
Managed office and trade show department for a 60+ employee basement waterproofing and foundation repair company serving Northern Indiana and Southern Michigan. Managed, hired, trained, and supervised seasonal trade show staff. Coordinated set up and tear down of trade show booths, often 5-7 shows at once. Evaluated profitability of individual shows and P&L for department. Managed and administrated entire office including HR and bookkeeping for all company departments.
● Broke 4 sales records including departmental net sales and personally breaking record for most appointments generated in one day, monthly net sales, and net sales for an individual trade show
● Automated entire HR system cutting weekly payroll process from 2 days to 90 minutes -
Call Center Supervisor
Zimmers Interactive
(Information Technology and Services industry)
1994 — 1997 (3 years )
Voice personals service provider for newspapers across the country. Managed internal personnel and difficult clients within the company’s 24 hour call-center. Webmaster for last nine months of employment.
● Won three awards from Microsoft in the 1996 Activate the Internet Contest for website design
● Streamlined semi-automatic and highly specialized and technical process into a fully automated process anyone could do—saved company approximately 5 man-hours per week
Tim Rutherford’s Education
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University of Wisconsin-Milwaukee - School of Business Administration
Master of Business Administration, MBA , Training and Development, International Business, Business Writing , 2006 — 2009
Completed January, 2009.
Study Abroad in London and Dublin - The Economy of the EU
Topics studied:
TQM, Financial Planning, Accounting Analysis, Group Dynamics, Lean Manufacturing, Cash Flow Estimating, Financial Statements, Statistical Regression, Six Sigma, Cost Control, Performance Management, JIT -
Northern Kentucky University
BA , European History , 1992 — 1996
Bachelor of Arts in European History. Area of concentration in Psychology. Course-load was quite liberal including computer science, business, philosophy, and non-Western studies.
Additional Information
Tim Rutherford’s Websites:
Tim Rutherford’s Interests:
Music, playing guitar, writing and recording original music, music history, video editing, learning new things, Britain and international topics, European and world history, flowers/landscaping, homebrewing/beer, Brewers/baseball, European football (soccer), travel, vegetarianism/environmentalism, politics, and my wonderful daughter Lucy.
Tim Rutherford’s Groups:
Toastmasters International – Competent Communicator - 2007 - 2009
Professional Breakfast Roundtable – Co-Founder / Member - 10/2005 - 10/2006
Downtown Milw. Professional Networkers (DMPN) - 3/2005 - 5/2006 - Founder/Leader
WI Women's Business Initiative Corporation (WWBIC) - Volunteer - 1/2004 - 1/2006
KeyNET Networking Group – Member/Backup Leader - 9/2004 - 10/2005
WCTC Small Business Center - Volunteer -3/2004 - 9/2005
SECUB (Chamber) - Member - 5/2004 - 6/2005
Association for Women in Communication (AWC) - Member - 5/2004 - 7/2005
Rutherford Networking Group (became DMPN) – Founder/Leader - 1/2004 - 2/2005
Menomonee Falls Chamber - Member/Chair of Technology Committee - 5/2003 - 1/2005
BNI – Member/Vice President - 6/2003 - 12/2003
N KY Chamber – Wednesday Morning Networking - Member - 5/2001 - 12/2002
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Executive Suite -
Link Up Milwaukee -
FUEL Milwaukee -
University of Wisconsin-Milwaukee Sheldon B. Lubar School of Business MBA Alumni -
Official Northern Kentucky University Alumni -
Sheldon B. Lubar School of Business - University of Wisconsin - Milwaukee -
LHH Alumni Network -
Big Shoes Network -
MKELive - Connecting People -
COMMON GROUND -
UW-Milwaukee Group -
Lisa's List.org -
UW Milwaukee Panther Pride -
Milwaukee Brewers Fans -
Milwaukee Business Professionals -
LHH Job Search Work Team - Milwaukee, WI -
Gravity Marketing - Milwaukee
Tim Rutherford’s Honors:
2008 - Toastmasters International - Competent Communicator (CC)
2002 – Waltz Business Systems - Lead team that closed largest sale in company history
1999 - Certified Novell Salesperson (CNS) - Recertified in 2001
1999 - Dale Carnegie Sales Advantage
1998 – Waltz Business Systems – Met sales quota within first 90 days
1998 – Kamin Industries – Broke two national and two franchise sales records
1996 – Zimmers Interactive – Won three programming awards from Microsoft in the Activate the Internet Contest
Tim Rutherford’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
