
Senior Account Executive
Cleveland/Akron, Ohio Area

Senior Account Executive
Cleveland/Akron, Ohio Area
My passion for technology and marketing has helped me excel in the internet marketing industry. I have developed an excellent understanding of email marketing best practices and the tools necessary for creating and maintaining successful email marketing campaigns focused on lead generation.
I have worked with designers and developers to create optimized email templates, landing pages, and microsites, managed large databases to dynamically generate email campaigns, and worked with the latest tracking technologies to analyze statistics and report results.
Lead generation, email marketing, landing page optimization, marketing research, and data analysis.
(Privately Held; Marketing and Advertising industry)
January 2008 — Present (1 year 11 months)
My work at Fathom SEO is focused around lead generation. This position demands that I am constantly testing ideas, analyzing results, and using my findings to build email campaigns.