Tim Ash

Current

• President at SiteTuners / Epic Sky

Past

• President & CEO at Future Focus, Inc.
• Computer Scientist at SAIC
• Staff Scientist at HNC Software

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Education

• University of California, San Diego
• University of California, San Diego

Recommended

7 people have recommended Tim

Connections

500+ connections

Industry

Internet

Websites

• My Company (SiteTuners.com)
• My Blog
• Landing Page Optimization Book

Tim Ash’s Summary

Author of <i>Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions</I> (John Wiley Press 2008). Experienced Internet marketing thought-leader and entrepreneur. Founder of several Internet start-up companies. President of Epic Sky and its SiteTuners division. Frequent speaker at industry conferences including Search Engine Strategies, Affiliate Summit, PC World, Internet World, eComXpo.

SiteTuners improves the conversion rates of websites. Proprietary non-parametric tuning technology (TuningEngine) is used to run huge landing page optimization tests (1MM+ unique "recipes"). Official Google Website Optimizer Authorized Consultant - use it for smaller A-B split testing and Multivariate testing. Offer a choice of payment options including fixed-price to pure-performance based. We are the only major landing page testing company which is willing to get paid strictly on the extra profits that we create.

At Epic Sky we manage large-scale Yahoo Search and Google AdWords pay-per-click (PPC) campaigns. We also drive PPC traffic as a super affiliate.

Tim Ash’s Specialties:

landing page optimization, non-parametric tuning, LPO, multivariate testing, performance based marketing, Taguchi Method, A-B Split Testing, GWO, Google Website Optimizer Authorized Consultant, search engine marketing, SEM, pay-per-click, PPC, Internet marketing, ROI improvement, conversion rate improvement, Google AdWords Qualified, Yahoo! Search Marketing Ambassador

Tim Ash’s Experience

• President

  SiteTuners / Epic Sky

  (Privately Held; 11-50 employees; Internet industry)

  May 2002 — Present (6 years 5 months)

  Co-founder and President of SiteTuners and its parent company Epic Sky (see above for additional information). Oversee sales, marketing, and strategic relationships.

• President & CEO

  Future Focus, Inc.

  (Privately Held; 11-50 employees; Internet industry)

  1995 — 2002 (7 years)

  Founded Future Focus, Inc. - an Internet business accelerator. Helped launch new Dot Coms and create large-scale web database applications for clients. Clients included American Express, Honda, Harcourt Brace, Universal Studios, B.F. Goodrich Aerospace.

• Computer Scientist

  SAIC

  (Public Company; Internet industry)

  1989 — 1994 (5 years)

  Worked on a variety of technical projects in algorithm design and programming. Department of Defense and scientific projects including, real-time aircraft noise cancellation, nuclear test-ban seismic monitoring, and the safe placement of explosive ordinance storage buildings on military bases.

• Staff Scientist

  HNC Software

  (Public Company; 51-200 employees; Information Technology and Services industry)

  February 1988 — May 1989 (1 year 4 months)

  Staff Scientist at HNC Software (now part of Fair Isaac), the premier neural network company in the world. Recruited out of UCSD graduate school by founder Rober Hecht-Nielsen as the youngest staff scientist in the company's history. Developed products and applications of neural networks for a variety of industries.

Tim Ash’s Education

• University of California, San Diego

  MS, C. Phil, Computer Science, 1988 — 1995

  Activities and Societies:

  Studied towards my PhD in Computer Science. Thesis work focused on Neural Networks and adaptive computer learning. Author of several published peer-reviewed papers. Defended my dissertation proposal but did not finish the thesis. Started my first company (Future Focus) instead.

• University of California, San Diego

  B.S., Computer Engineering, Cognitive Science, 1983 — 1988

  Activities and Societies:

  Attended U.C. San Diego on a full U.C. Regents Scholarship (highest academic scholarship awarded by U.C.), Warren College Scholars' Program, varsity fencing sabre team captain, U.C. San Diego Athelete of the Month (January 1987), Southern California Conference sabre champion, All-Cals (University of California system-wide tournament) sabre individual champion and championship team captain.

Additional Information

Tim Ash’s Websites:

• My Company (SiteTuners.com)
• My Blog
• Landing Page Optimization Book

Tim Ash’s Interests:

Study Wu Style Tai Chi Chuan with 5th generation Master Henry Cheng in San Diego. Teach Tai Chi Chuan (http://SanDiegoTaiChi.com). Have been Salsa dancing for fifteen years. Have had several gallery shows and openings as an artist and a photographer focusing on representations of the human figure (http://TimAsh.com).

Tim Ash’s Groups:

Young Entrepreneurs' Organization (YEO), iMarketers, PC Expo, Internet World, Search Engine Strategies, Affiliate Summit, eComXpo, Casino Affiliate Conference, Direct Marketing Association, High-Tech Marketing Alliance, San Diego Ad Club, San Diego Software Industry Council, Commission Junction University, iDate2008.

•    Search Engine Strategies Conference & Expo
•    U.C. San Diego Alumni

Tim Ash’s Honors:

Former President of the San Diego based iMarketers organization.

Tim Ash’s Contact Settings

Interested In:

• new ventures
• expertise requests
• business deals
• getting back in touch