Thomas Hofer

Thomas Hofer

Electronic Commerce Strategy and Performance Management

Cleveland/Akron, Ohio Area

Current
  • Product Manager - Product Strategy & Performance Management at National City Bank
Past
  • E-Commerce Development Manager at KeyBank
  • Senior Business Analyst at KeyBank
  • Channel Manager – Electronic Commerce at KeyBank
  • Business/Financial Analyst Business Interface Management at KeyBank
  • Team Lead – Brokerage Call Center at Key Investment Services
  • Financial Adviser at Morgan Stanley Dean Witter
  • Proprietor at Cleveland MagiSeal (Sole Proprietorship)
Education
  • Miami University
  • Brunswick High School
Connections
444 connections
Industry
Financial Services
Websites

Thomas Hofer’s Summary

Highly qualified E-Commerce professional with successful record of software product strategy, ownership and support. Outstanding problem solving, analytical and decision-making skills with proven ability to conceptualize solutions to challenging situations and implement practical, cost-effective business plans. Characterized as a talented strategist, communicator, leader and customer relationship manager. Areas of expertise encompass:

• Website Strategy & Performance Management
• Client Relationship Management
• Product & Design Research
• Technology Needs Assessment & Solutions
• Champion of Quality & Productivity Improvement
• Software problem management including root cause analysis, avoidance and detection
• Budget & Resource Planning
• Team Building & Leadership

Thomas Hofer’s Specialties:

• E-Commerce Strategy
• Team Leadership and Development
• Website Management
• Problem Resolution, Root Cause, and Avoidance


Thomas Hofer’s Experience

  • Product Manager - Product Strategy & Performance Management

    National City Bank

    (Public Company; 10,001 or more employees; NCC; Banking industry)

    August 2008Present (3 months)

  • E-Commerce Development Manager

    KeyBank

    (Public Company; 10,001 or more employees; KEY; Banking industry)

    2001February 2008 (7 years)

    Managed all areas of information systems for a Fortune 500 financial institution. Supervised staff of IT analysts, developers, and quality assurance specialists supporting over 16 applications.

    • Planned and developed policies and procedures for carrying out computer software development and support, streamlining processes to improve efficiency.
    • Implemented application detection to identify recurring slowdowns and errors,which improved root cause problem identification and avoidance of customer defects.
    • Utilized benchmarking to track website performance against peer financial institutions, maximizing site response time.
    • Transformed the Application Support unit from a conduit of information to a provider of solutions.
    • Consulted with software and hardware vendors to solve problems and implement software proof of concepts.
    • Collaborated with Business partners to deliver world class website strategy. Teaming with lines of business,ensured more diverse software solutions.

  • Senior Business Analyst

    KeyBank

    (Public Company; 10,001 or more employees; KEY; Banking industry)

    20002001 (1 year)

    Responsible for providing technical specifications and quality assurance for call center support applications of Internet Banking.

    • Analyzed user requirements, procedures, and problems, automating processing to improve existing computer systems.
    • Conducted studies pertaining to development of new information systems to meet current and projected needs, assuring diverse solutions to internal clients.
    • Prepared time and cost estimates for completing projects, delivering assigned projects on-time and within budget.
    • Directed and coordinated work of IT staff to develop, test, install, and modify programs, allowing team manager to dedicate time to team’s strategic direction.

  • Channel Manager – Electronic Commerce

    KeyBank

    (Public Company; 10,001 or more employees; KEY; Banking industry)

    19992000 (1 year)

    As key interface between systems area and business area ensured that business needs were met accurately and implemented according to specifications. Directed virtual channel technology projects from data gathering through post-implementation.

    • Evaluated trends in the IT/Web Technologies industry, contributing innovative solutions to website design.
    • Reviewed industry publications and monitored business trends to determine impact of new developments on company's products.
    • Consulted with designated company IT personnel to disseminate information of required changes to website and participated in activities to implement those changes, assuring site design consistency.
    • Developed procedures and training materials for introduction and administration of new products, providing consistency of communications to customer service professionals and corporate communications.

  • Business/Financial Analyst Business Interface Management

    KeyBank

    (Public Company; 10,001 or more employees; KEY; Banking industry)

    19981999 (1 year)

    Financial liaison between KeyBank’s lines of business and Key Technology Services organization.

    • Reported weekly and monthly to Executive Vice President providing written and oral project status and financial reports, providing needed metrics of project quality and financial health.

  • Team Lead – Brokerage Call Center

    Key Investment Services

    (Public Company; 10,001 or more employees; KEY; Financial Services industry)

    19951998 (3 years)

    Supervised all areas of customer service within the department. Investigated and eliminated account issues in a timely manner. Managed budget of $1.4 million. Reported to Vice President of Key Investment Inc.

    • Analyzed technical data for external customer service call center and utilized data in quality initiatives, including efficient staffing models.
    • Facilitated departmental projects, successfully implementing new product lines.

  • Financial Adviser

    Morgan Stanley Dean Witter

    (Public Company; 10,001 or more employees; MS; Financial Services industry)

    19941995 (1 year)

  • Proprietor

    Cleveland MagiSeal (Sole Proprietorship)

    (Sole Proprietorship; 1-10 employees; Chemicals industry)

    19901994 (4 years)

    Proprietor for small after market textile treatment business.


Thomas Hofer’s Education

  • Miami University

    Bachelors, Political Science, History, 19821986

  • Brunswick High School

    19781982


Additional Information

Thomas Hofer’s Websites:

Thomas Hofer’s Interests:

Golfing, Travel, Swimming, Family

Thomas Hofer’s Groups:

  •    Executive Suite
  •    Miami University Alumni Association
  •    Ohio 100 Linked
  •    E-Commerce Network
  •    FastTrack 100 (4,150+ members!)
  •    E-Commerce Solutions
  •    Digital Banking Innovation
  •    The Web Association
  •    Visionaries on Financial Services
  •    Miami University Alumni - Oxford, Ohio
  •    NE Ohio IT Professionals
  •    Certified Browns Fan
  •    Retail Banking Network
  •    Keybank
  •    LinkedCleveland
  •    Alumni of Miami University
  •    Linked Cleveland
  •    KeyCorp Alumni
  •    Cleveland Browns Football

Thomas Hofer’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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