
Strategic Marketing for Health Insurance and HIT
Greater Chicago Area

Strategic Marketing for Health Insurance and HIT
Greater Chicago Area
With over 20 years experience in roles ranging from sales and marketing to mergers and acquisitions, from corporate development to e-business strategy and operations; I have led organizations large and small in the pursuit and development of strategic initiatives to increase and improve the use of technology in health care.
I am currently working with emerging and established health care organizations on strategic marketing initiatives. Helping our customers to create or evolve their brand identity, acquire and retain customers, or improve the way they tell "their story."
closerlook inc. is a leading Strategic Marketing and Communications agency specializing in health care.
(Privately Held; Marketing and Advertising industry)
September 2007 — Present (2 years 3 months)
Responsible for Business Development and Client Services as well as leading our Health Insurance and Health Information Technology practices.
(Non-Profit; 10,001 or more employees; Insurance industry)
2000 — 2007 (7 years )
Responsible for Internet strategy, Health Information strategy and development, management of $200MM portfolio of IT projects, internal and external communications.
(Privately Held; 10,001 or more employees; Information Technology and Services industry)
February 2000 — September 2007 (7 years 8 months)
Responsibilities included, e-business, business communications, IT Strategy, M&A, Corporate Development, P&L responsibility for subsidiary operations, and more.
(Marketing and Advertising industry)
1994 — 1996 (2 years )
1984 — 1988
HS , 1980 — 1984