
Owner/Visionary/Photographer at Arace Photographic
Greater Detroit Area

Owner/Visionary/Photographer at Arace Photographic
Greater Detroit Area
I am constantly challenging myself to create and experience mew mediums of communication and expression. Reasons happen all around us, seeking defining moments to change our lives. The Reason is my constant reminder, my quest and my adventure. The reason I exist is to create.
Art Direction,Interaction Design, Design Management, Photography
(Photography industry)
January 2007 — Present (2 years 11 months)
Reasons happen all around us. The motivation that drives us to seek out defining moments that change our lives. It's these moments we want to capture, freezing them in time.
Whether it's a wedding, corporate event, advertising campaign or just for personal use, I wont just deliver you imagery, but a lasting experience you can reflect upon for years to come.
I've shot everything from advertising campaigns for Pure Michigan to intimate portraits for individuals, and the one thing that always remains the same, is the passion, drive and results I deliver. That's The Reason. The reason I exist.
(Public Company; OMC; Marketing and Advertising industry)
June 2006 — October 2009 (3 years 5 months)
Creative Direction,Concept, Design, and Management of Digital Marketing
for Chrysler, Dodge and Jeep brands. Specifically Managing and selecting
HD Video and Photographic vendors for vehicle experience sites. Managing the creative and engineering production process from concept to the web.
(Graphic Design industry)
2008 — 2008 (less than a year)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
December 2005 — June 2006 (7 months)
Conceptualization, design and production
of various collateral. Working with the
Creative Director and Art Director to
establish solutions for clients.
PROJECTS AND CLIENTS INCLUDE:
Communications material, direct mail,
brochures and advertisements for Lombardo
Homes, Champion Homes, Wolverine Advanced
Materials and Warrior Lacrosse
(Privately Held; 51-200 employees; Marketing and Advertising industry)
January 2003 — December 2005 (3 years )
Concept, design and managing of art
through retouching and production process.
Managing photographic concept on
location, and in retouching studio.
PROJECTS AND CLIENTS INCLUDE:
Catalogs and communication material for
Ford Motor Company, Ford Fleet,
Lincoln and Mercury automotive division
(Public Company; 10,001 or more employees; LEA; Automotive industry)
January 2000 — January 2001 (1 year 1 month)
PROJECTS AND CLIENTS INCLUDE:
Concept, Design, Photography
& video presentations for:
Audi, Daimler Chrysler,
Ford and General Motors
1997 — 2001
Aquent, Behance Network, Linkedin, Linkedin