Thayer Prime

Current

• Community strategist for data.gov.uk at Cabinet Office
• Director at Chinwag
• Mum at Team Prime

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Past

• Commercial strategy and consultation at Digital Health Service
• Community engagement strategy at The Guardian
• Recruitment consultant at The Guardian

• Strategist at Chinwag
• Social media consultant, tech producer and recruitment consultant at Agency.com
• Events & Sponsorship Consultant at TechCrunch
• Community & Recruitment Consultant at Maverick Television
• Digital Communities Consultant at Apple
• Consultant on London Games Week and Enterprise Week at Make Your Mark
• Group Commercial Director & Co-founder Chinwag Jobs at Chinwag
• Technical and Creative Recruiter at LBHR Media
• Sales Director at Fat Beehive
• User Interface contractor at Syzygy
• Analyst Programmer at UpMyStreet.com
• Statistical Analyst at DTI, Small Business Service

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12 more...

Education

• I learnt everything on these 'ere internetz

Recommended

49 people have recommended Thayer

Connections

500+ connections

Industry

Online Media

Websites

• My Blog
• My Company
• Twitter feed

Thayer Prime’s Summary

I've been working in a wide variety of roles in the London digital scene since 2001, starting as a programmer (LAMP) at UpMyStreet.com, and more recently being passionate about:

- the social web
- engaging audiences
- technical production / project management
- technology event strategy and spend/sponsorship
- technology recruitment and company development
- commercial direction / account direction
- computer gaming

My favourite environment is to be thrown into a project (preferably involing technology) that requires structure, strategy and forward movement. I enjoy grabbing projects by the scruff of the neck, implementing a strategy to get it moving, then start it going before doing a full handover back to a full time person or team.

In the last couple of years I've been:

- involved in (succesful) startups

- consulting for Apple EMEA advising their senior management on web 2.0 and suggested marketing approaches using the social web

- consulting for Agency.com as both a recruitment consultant & strategist, and technical producer on a global project for British Airways.

- consulting for the Guardian as both a recruitment consultant, and community marketeer - engaging audiences for the Open Platform.

- invited & participated in a workshop for Nokia to consider next generation mobile phone potential.

- invited as a guest to contribute to UNESCO's Public Service Media 2009 event (http://unescopsm2009.ning.com/)

Gaming:
- giving strategy advice and help setting up the games angle at Make Your Mark
- been published in the Independent's Guide to Gaming, regarding working in the games industry (http://www.independentezines.co.uk/theguide/games/?directlink=8)
- judging & presenting for the Big Chip Awards

Please see my recommendations for my clients' descriptions of my work.

Thayer Prime’s Specialties:

social web, networking, marketing, PR, communication, commercialisation, budgeting and spending, event strategy and sponsorship, online gaming, computer gaming, technical production, account management, project management, high level recruiting & anything else you want to throw at me :)

Thayer Prime’s Experience

• Community strategist for data.gov.uk

  Cabinet Office

  (Government Relations industry)

  October 2009 — Present (2 months)

  Working on the government's open data project.

• Director

  Chinwag

  (Privately Held; Internet industry)

  May 2009 — Present (7 months)

  Back at a company I helped found, giving strategic and commercial direction.

• Mum

  Team Prime

  (Individual & Family Services industry)

  October 2008 — Present (1 year 2 months)

  Only working part time now, as I'm undertaking my biggest project yet - being a Mum.

• Commercial strategy and consultation

  Digital Health Service

  (Information Technology and Services industry)

  July 2009 — October 2009 (4 months)

  Working alongside the owner/founder Gavin, I'm helping with a commercial strategy for 2009/2010, as well as building key relationships with new and existing clients to help Gavin take Digital Health Service to the next level.

• Community engagement strategy

  The Guardian

  (Information Technology and Services industry)

  July 2008 — June 2009 (1 year )

  Working with Matt McAlister and Mike Bracken, I'm helping to engage target audiences with the Open Platform (http://www.guardian.co.uk/open-platform).

• Recruitment consultant

  The Guardian

  (Information Technology and Services industry)

  May 2008 — June 2009 (1 year 2 months)

  Giving some consultancy around recruitment and staffing for The Guardian, Technology Department.

• Strategist

  Chinwag

  (Privately Held; 1-10 employees; Internet industry)

  September 2007 — October 2008 (1 year 2 months)

  Maintaining my interest in Chinwag, I am now retained as a consultant on various projects. My role is now more focussed on my strategic input alongside product conception and development.
  
  This is not full time, and I undertake external projects as well when they pop up.

• Social media consultant, tech producer and recruitment consultant

  Agency.com

  (Public Company; OMC; Marketing and Advertising industry)

  March 2008 — May 2008 (3 months)

  Working on http://www.metrotwin.com/ on behalf of Agency.com for British Airways.
  
  My role was defining and ensuring the smooth running of the technical implementation, being delivered by an outsourced agency.

• Events & Sponsorship Consultant

  TechCrunch

  (Privately Held; 1-10 employees; Internet industry)

  February 2008 — May 2008 (4 months)

  I gave consultation to Mike Butcher on running events under the Techcrunch UK brand across Europe.

• Community & Recruitment Consultant

  Maverick Television

  (Privately Held; 1-10 employees; Media Production industry)

  January 2008 — May 2008 (5 months)

  Community and recruitment consultancy on the Channel4 project, 4Pioneers: a Maverick Television web project that aims to exploit the connectivity of social networks to equip teens with the tools and contacts they need to launch their own businesses.

• Digital Communities Consultant

  Apple

  (Public Company; 10,001 or more employees; AAPL; Computer Hardware industry)

  December 2007 — February 2008 (3 months)

  I'm currently doing some research into digital companies and communities for Apple.

• Consultant on London Games Week and Enterprise Week

  Make Your Mark

  (Government Agency; 11-50 employees; Public Relations and Communications industry)

  September 2007 — November 2007 (3 months)

  Make Your Mark is the national campaign to create an enterprise culture among young people in the UK.
  
  They do this by giving people in their teens and twenties the inspiration and opportunity to turn their ideas into reality, whether through starting businesses or social enterprises or by making an idea happen at work.
  
  I was on contract with Make Your Mark 3 days a week, assisting the campaign managers with press, public relations and event organisation focussing on the games industry during Enterprise Week (http://www.enterpriseweek.org/). I also couldn't help myself with some digital involvement too!
  
  Events I organised during my 8 weeks included:
  
  * Women in Games first Mixer event
  * ELSPA round table for enterprise in the games industry
  * Seedcamp winners talk with Sun Microsystems
  
  I also had an article about career routes into the games industry published by The Independent during this time.
  http://www.independentezines.co.uk/theguide/games/?directlink=8

• Group Commercial Director & Co-founder Chinwag Jobs

  Chinwag

  (Privately Held; 1-10 employees; Online Media industry)

  September 2005 — September 2007 (2 years 1 month)

  I created http://jobs.chinwag.com with the owner Sam Michel, and turned it into a commercial venture.
  
  My roles include: company and commercial direction and strategy, account direction and management, commercial forecasting, building and managing a team, helping build and look after the Chinwag communities, production, technical strategy, PR, marketing, and much more.
  
  Chinwag Jobs was up for two awards in 2006 and are the first Web 2.0 recruitment website in the UK.
  
  In 2007 we launched the Chinwag Live events series (http://live.chinwag.com). Each event has been sold out, and been covered by the likes of Microsoft, the Register, Media Guardian and many of the industry bloggers.
  
  We also threw the biggest New Media party in London this year - Big Summer 07. I negotiated all the sponsors for the event, and helped to organise and run it. We had over 2,000 people attend the free party, sponsored by Agency.com (with the Big Chill), Adobe, Channel4, Purple and Neutralize.

• Technical and Creative Recruiter

  LBHR Media

  (Privately Held; 1-10 employees; Online Media industry)

  May 2004 — September 2005 (1 year 5 months)

  My main functions and skills were winning and developing new business, as well as networking and creating a large pool of fantastic talent for my clients, and a large pool of fantastic clients for my candidates.
  
  I wanted to try and take a real consultative approach to companies' human resourcing needs, as well as be an advisor to my candidates on their best move for their careers.
  
  My clients included Dare, Good Technology, Exposure, View UK, AKQA, 12foot6, Lateral, Tonic, Modem Media, Now Wash Your Hands (NWYH), uSwitch, UpMyStreet, The Search Works (formerly WSPS), Deal Group Media (DGM), Yahoo, Kelkoo, Overture, Ogilvy, and many more.

• Sales Director

  Fat Beehive

  (Privately Held; 1-10 employees; Online Media industry)

  January 2004 — April 2004 (4 months)

  I was employed in a 3 man creative agency start up to take the commercial offering forward.
  
  Sadly I didn't agree with the business plans the MD had for the company, and chose to leave.

• User Interface contractor

  Syzygy

  (Public Company; 51-200 employees; Online Media industry)

  September 2003 — October 2003 (2 months)

  Worked on Smart car website doing an Irish local version. Worked on Mazda, Citroen and WPP websites doing updates and front end work.

• Analyst Programmer

  UpMyStreet.com

  (Privately Held; 11-50 employees; Online Media industry)

  August 2001 — September 2003 (2 years 2 months)

  Came to UpMyStreet as a junior developer and became 'fully fledged' in 6 months thanks to code buddying and some great mentors within the company.
  
  I programmed in PHP, MySQL, Perl, X/HTML, XSLT, XML, CSS working across the UpMyStreet website, both on building new featured information blocks as well as helping to build the forums for the UpMyStreet online community. I also later helped moderate the communities with others in the team. I also did some work on the Sky Open platform during my first few months at the company to get the UpMyStreet service on Interactive TV.
  
  I also developed a very good understanding of online media, dot coms in general, the boom and crash 1.0, and the London new media scene.

• Statistical Analyst

  DTI, Small Business Service

  (Government Agency; 51-200 employees; Public Policy industry)

  October 2000 — August 2001 (11 months)

  Aggregated and interpreted SME data for MPs speeches and policy documents.
  
  This involved vast amounts of data capture and cleaning, as well as an excellent eye for detail and a lot of patience.
  
  Gained a very useful insight into policy making, Excel and started programming in order to make everything quicker.
  
  I voluntarily helped create the Sheffield and London Information Technology Focus Group (it was the Civil Sevice, that's what they call them!) where I championed future tech and innovation within the government departments.

Thayer Prime’s Education

• I learnt everything on these 'ere internetz

Additional Information

Thayer Prime’s Websites:

• My Blog
• My Company
• Twitter feed

Thayer Prime’s Interests:

Gaming, social interaction, media interpretation, diving, cooking, new technology, modern culture

Thayer Prime’s Groups:

PADI, BJJA, IAB, UKNM, BrightonNewMedia, [_] underscore, Chinwag & NMK, Haddock. e-mint

•    Chinwag
•    First Tuesday
•    Global Entrepreneurship Week
•    Apple - Current and Former Employees
•    The Guardian's Activate Group
•    Social Media UK

Thayer Prime’s Honors:

Best Newcomer, Recruitment Awards by LloydsTSB/recruiter Magazine 2004
Nominated for New Media Innovation award, New Statesman Awards 2006

Thayer Prime’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch