Ted Smith

Ted Smith

VP Patient Engagement at The HealthCentral Network

Louisville, Kentucky Area

Current
  • VP Patient Engagement at The HealthCentral Network
Past
  • President and Co-Founder at MedTrackAlert
  • SVP, Research and Intelligence at CNET Networks
  • SVP & General Manager, Business-to-Business Portfolio at CNET Networks
  • VP Online Community Research at TechRepublic.com (subsidiary of Gartner)
  • CEO at Gartner Institute
  • Director, Advanced Development Group at Accenture Ltd
Education
  • Massachusetts Institute of Technology
  • Miami University
  • Allegheny College
Connections
219 connections
Industry
Online Media
Websites

Ted Smith’s Summary

Have been in the technology and media industry since leaving my post-doc at MIT. Spent five years at Accenture helping them figure out how to use technology to replace classroom training courses. Then left to run a start-up affiliated with Gartner. Built and managed a syndicated research business for Gartner and then left to join the management of TechRepublic when Gartner acquired them. I was working with the TechRepublic brand and then the ZDNet brand since 2000. Joined the mangement team at CNET Networks in 2001 when they acquired the business from Gartner. Was responsible for the P&L and product directions for www.zdnet.com, www.techrepublic.com and www.bnet.com for two years. in May 2006, I was asked to lead research for the company and after creating some unique programs around consumer media dynamics with business intelligence and social networking, I found my passion in the consumer issues in online healthcare. To pursue this passion I co-founded and serve as President of www.medtrackalert.com. I remain a CNET fan and serve as a Research Fellow for CNET Networks with a focus on social networks and advice-giving.
My formal education is in Cognitive Science with both a MA and Ph.D. in Cognitive Science. Designed and managed a virtual envrionment experiment which flew onboard the Space Shuttle Columbia in 1998. Have one patent.

Ted Smith’s Specialties:

Interactive Media Product Management/Marketing, Market Research, Online Consumer Healthcare, Social Networking and Advertsing.


Ted Smith’s Experience

  • VP Patient Engagement

    The HealthCentral Network

    (Privately Held; 11-50 employees; Online Media industry)

    June 2008Present (2 months)

    Responsible outbound/engagement media and user analytics for consumer health content.

  • President and Co-Founder

    MedTrackAlert

    (Privately Held; 11-50 employees; Online Media industry)

    January 2007May 2008 (1 year 5 months)

    I formed this company with a few good friends from TechRepublic and CNET in pursuit of a new passion of mine: fueling the consumer empowerment in healthcare. My simple idea was to make it easy for consumers to get any news of discoveries or issues with the medicines they take everyday for chronic conditions. Because the business model we selected was both lean and targeted, it has been one of the fastest growing businesses in health media. My primary interests in the business are in providing leadership around product direction, sales strategy and marketing.

  • SVP, Research and Intelligence

    CNET Networks

    (Public Company; 1001-5000 employees; CNET; Online Media industry)

    May 2006January 2007 (9 months)

  • SVP & General Manager, Business-to-Business Portfolio

    CNET Networks

    (Public Company; 1001-5000 employees; CNET; Online Media industry)

    July 2001April 2006 (4 years 10 months)

    Responsible for research-based product offerings as well as creating market demand for interactive content used by business professionals.

  • VP Online Community Research

    TechRepublic.com (subsidiary of Gartner)

    (Public Company; 1001-5000 employees; IT; Publishing industry)

    July 2000June 2001 (1 year)

    Joined the senior management team and developed a line of business in custom market research. Designed and executed over 70 online surveys of Technology professionals each year.

  • CEO

    Gartner Institute

    (Public Company; 11-50 employees; Information Technology and Services industry)

    May 1999June 2000 (1 year 2 months)

    Joined this Gartner Group affiliate as VP of Product Development and became CEO. The company developed research on the IT Workforce and job certification programs. The company dissolved when Gartner acquired TechRepublic.com

  • Director, Advanced Development Group

    Accenture Ltd

    (Public Company; 10,001 or more employees; Management Consulting industry)

    September 1995April 1999 (3 years 8 months)


Ted Smith’s Education

  • Massachusetts Institute of Technology

    Post-Doc, Cognitive Science, 19921994

    Activities and Societies:
    Performed my post-doctoral studies at the Man-Vehicle Lab in AeroAstro. Conducted research on virtual envrionments and human perception funded by NASA and also conducted intial research into the use of GPS for general aviation funded by FAA.
  • Miami University

    Ph.D., Cognitive Science, 19881992

    Activities and Societies:
    Developed a new psychophysical measurement method to evaluate virtual envrionments and simulators. Expertise in cognitive systems and measurement. Was awarded one of the competitive NASA Graduate Fellowships from 1989-1992.
  • Allegheny College

    B.S., BioPsychology, 19841988

    Activities and Societies:
    Conducted medical research at the Harvard Medical School and at the University of Pittsburgh.

Additional Information

Ted Smith’s Websites:

Ted Smith’s Honors:

NASA Graduate Fellow 1989-92
U.S. Patent - Visualization Tool for Object Oriented development


Ted Smith’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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