
Ted Founder, Free Radical Creative - Social Media Marketing and Deliverables for Non-Profit Organizations
Greater Boston Area

Ted Founder, Free Radical Creative - Social Media Marketing and Deliverables for Non-Profit Organizations
Greater Boston Area
More than 20 years of experience as a Creative Strategist, Producer/Director, and Executive with a proven track record of creating innovative strategies and effective video-based communications solutions for commercial, non-profit, television, and corporate clients in the United States and Europe, including work as a New Media Strategist for political campaigns and non-profit organizations.
MUNICIPAL POLICE INSTITUTE
I held wide-ranging authority over the daily operations, business development, and content creation of this nonprofit institute dedicated to the continuing professional development of police officers in the Commonwealth of Massachusetts.
Under my stewardship MPI's distance learning division successfully negotiated the transition from a free web-based service to a fee-based subscription service.
I was directly responsible for producing online course material, directing subject matter experts in the creation of content, guaranteeing relevant curriculum and high aesthetic quality, and developing new sources for content. I also direct business development and sales.
FREE RADICAL CREATIVE
I assist organizations at using New Media communication strategies to achieve their branding, marketing, constituency-building, fundraising, and revenue goals. I have also developed and successfully implemented a proprietary process for leveraging video as part of a comprehensive change management solution in corporate environments.
I have a history of seeking out and effectively implementing new technology and media theory, keeping my clients on the leading edge of marketing, branding, and value adding communications.
My focus is on empowering individuals and organizations to achieve their objectives through my personal leadership qualities and the use of effective, conceptually elegant and aesthetically pleasing communications strategy, design, and implementation.
Communication process and strategy, content creation and distribution, change management consulting, new media strategy and implementation, e-commerce. e-learning, production, organizational and team leadership.
(Non-Profit Organization Management industry)
March 2009 — Present (10 months)
Helping with management issues and social media projects.
(Non-Profit; Non-Profit Organization Management industry)
2009 — Present (less than a year)
Member of the Steering Committee to design and execute the 2010 Common Boston Event.
Media production trainer and Mentor to various area youth organizations to produce media for the 2010 Common Boston Event
(Non-Profit; Non-Profit Organization Management industry)
March 2008 — Present (1 year 10 months)
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2008 — Present (2 years )
Free Radical Creative engineers a social networking website presence for organizations that need to maximize and advance their branding, constituency-building and fundraising. Free Radical Creative builds communications strategies for its clients in this unique marketing space. Our expertise comes from more than 20 years in advertising, marketing, and broadcast communication.
We create and execute online social network presence, the content that goes on it, and we transfer the competence for successfully managing these pages to clients.
Free Radical Creative specializes in using video to provoke action in a social networking environment. In addition to custom built content solutions, we use proprietary video tools designed to create successful marketing for our clients on Social Network Websites.
Free Radical Creative also assists corporate change management consultancies, applying a proprietary approach leveraging video that accelerates the process of corporate change.
(Privately Held; 1-10 employees; Public Relations and Communications industry)
1997 — Present (12 years )
An independent creative services company with offices in Boston, MA., and Paris, France, servicing corporate, non-profit, and arts clients. American Dada specializes in conceiving and delivering highly creative solutions to clients with specific communications needs.
(E-Learning industry)
July 2008 — March 2009 (9 months)
I managed operations, content creation and business development of an Internet distance learning nonprofit institute. I negotiated its transition to a subscription service and implemented a business development and sales strategy designed to triple revenue over an 18-month period.
DIR. DISTANCE LEARNING
• Write curriculum to accreditation requirements of EOPSS.
• Direct production, scriptwriting, and on-camera talent.
• Cultivate and develop relationships with agency Chiefs.
COO
• Manage staff of 10, and external suppliers.
• Negotiate contracts and content agreements with providers.
• Oversaw conversion to fee-based service, including secure server, e-commerce, and Adobe Connect Pro functions. Leading transition to a Web 2.0 web-portal.
• Sales and marketing leadership: business development, marketing strategy, public speaking engagements, CEO-level sales presentations. Increased paid subscriptions by 50% in five months.
(Broadcast Media industry)
May 2007 — January 2008 (9 months)
(Privately Held; 1-10 employees; Broadcast Media industry)
December 2005 — January 2008 (2 years 2 months)
Writer, Director, and Editor on various projects produced by Moody Street Pictures for television, corporate, and non-profit clients since December, 2005.
(Privately Held; 1-10 employees; Information Technology and Services industry)
1999 — 2007 (8 years )
Consultant and contractor on video tools for motivational and training purposes at major european corporations.
(Privately Held; 1-10 employees; Broadcast Media industry)
2005 — 2006 (1 year )
Episode editor of Inside Line. Writer-editor of station promos for Inside Line
(Internet industry)
1992 — 1993 (1 year )
certificate , French language and civilisation , 1995 — 1995
Theatre Directing and Dramaturgy 1988 — 1991
Post-graduate studies in Performance Theory at the Gallatin School with Richard Schechner.
Theatre 1987 — 1988
Post graduate study in experimental theatre directing technique with Jerzy Grotowski.
1984 — 1987
Experimental Theater - writing, direction, rehearsing, performing. Community building. Online community building. Visible music. Literature. Reading. Music. France. Wine. Professional networking. Running.