Tsega Dinka

Current

• Sr. Product Manager at MySpace
• Principal at Tsega Dinka Graphic Designs

Past

• Senior Designer at Tsavo Media
• Senior Web Designer at Spot Runner
• Senior Designer at Ticketmaster, LLC

• Project Manager at Technical Imaging Services (TIS)
• Proofer at Southern Graphic Systems

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Education

• University of California, Los Angeles
• Virginia Commonwealth University

Recommended

10 people have recommended Tsega

Connections

288 connections

Industry

Internet

Tsega Dinka’s Summary

I am a Product Manager with a background in User Interface Design, currently residing in Santa Monica and employed as a Sr. Product Manager at MySpace. I believe in creating clean and intuitive sites and applications that present complex data & tasks through a usable and rich online experience.

I like being involved in projects from concept to finish and consider my knowledge of Interface Design and Front-end Development to be a great asset in communicating with all members of the product team.

My skills include an extensive background in Interface Design, Interaction Design, Front-End Development utilizing XHTML, CSS with a touch of PHP and Javascript.

Tsega Dinka’s Specialties:

Product Management, User interface design, XHTML & CSS, Layout, Typography, Photography, Illustration

Tsega Dinka’s Experience

• Sr. Product Manager

  MySpace

  (Public Company; NWS; Internet industry)

  August 2009 — Present (4 months)

• Principal

  Tsega Dinka Graphic Designs

  (Graphic Design industry)

  August 2003 — Present (6 years 4 months)

  I have designed & built websites, created logos, music packaging and marketing materials for clients in Los Angeles, San Francisco, New York, Chicago and Portland.
  
  These opportunities have not only allowed me to develop as a designer but also help me learn the best way to convey my clients’ message.

• Senior Designer

  Tsavo Media

  (Online Media industry)

  October 2008 — August 2009 (11 months)

  As the Senior Designer, I worked closely with the VP of Product & Design, Director of Content and Dev. teams to concept, design, and release a network of publishing properties targeted towards various online demographics. Once released, I have continued to help update and evolve these sites based on research and internal feedback as well as managing some of the daily workflow of our photo publisher.
  
  I was also the lead designer on our Daymix Network site (daymix.com) which acts as a search portal and the front door to our portfolio of sites.

• Senior Web Designer

  Spot Runner

  (Privately Held; 51-200 employees; Marketing and Advertising industry)

  April 2008 — October 2008 (7 months)

  As a Senior Web Designer at Spot Runner, I was involved in the concepting and design of several advertising media & campaign management tools.
  
  Collaborating with product managers, information architects and front–end devolopers, I created functional prototypes which are currently being used for client demos, planning future development and solving exisitng UI problems.
  
  I was also responsible for the design of portals targeted towards the jewelry industry and other advertising partners.

• Senior Designer

  Ticketmaster, LLC

  (Public Company; 1001-5000 employees; Internet industry)

  August 2005 — April 2008 (2 years 9 months)

  • Designer - 08/2006 to 09/2007
  • Production Artist - 08/2005 to 08/2006
  
  In my role at Ticketmaster, I have designed two of the latest user driven products, the MyTicketmaster and the Customize My Alerts pages. My roles on these projects have included designing the layout grid, interface and user interaction.
  
  Working closely with a team of front-end & back-end developers, we have user-tested and released products which now provide a richer user experience on the Ticketmaster website.
  
  I’ve also re-designed the weekly email TicketAlert that is sent to over one million subscribers nationwide. This redesign presents a clean and more organized email alert that packs in a lot more information than before and features a more user-friendly event calendar.
  
  Other projects include branding of the “Game On” corporate leadership conference, designing custom splash pages for seasonal promotions, and created marketing banners to promote shows and events on our site.

• Project Manager

  Technical Imaging Services (TIS)

  (Graphic Design industry)

  March 2002 — August 2004 (2 years 6 months)

  • Production Artist - 03/2002 to 05/2002
  
  I was hired to digitize and archive hand-drawn engineering maps and technical drawings for the Bonneville Power Administration. Using Bentley’s Microstation software (a program similar to Autocad), I was able to scan & restore drawings dating as far back as 1930, to later be used by engineers working in the field.
  
  After 3 months as a production artist, I was promoted to supervise a team and oversee the completion and final delivery of 10,000 digitized engineering drawing.
  
  My responsibilities included scheduling pick-up and drop-off appointments with the client, keeping track of hours, quality assurance, training employees and weekly reporting.

• Proofer

  Southern Graphic Systems

  (Privately Held; 51-200 employees; Graphic Design industry)

  January 2001 — May 2001 (5 months)

  Prepared presentation material for the company's clients including Coca–Cola, Nestlé, Johnson & Johnson and General Mills; Produced color-key overlays, analog waterproofs, positives and negatives; Gained experience in the presentation standards of the design industry, Pantone color process and theory and an understanding of the Pre-Press techniques for large packaging design jobs.

Tsega Dinka’s Education

• University of California, Los Angeles

  UCLA Extension: Intro to Flash & Actionscripting 2007 — 2007

• Virginia Commonwealth University

  BFA , Communication Arts & Design , 1996 — 2001

  Major: Communication Arts & Design
  Minor: Photography

Additional Information

Tsega Dinka’s Interests:

Infromation Architecture and Typography, UI, Social Networking, New Media, Music, Painting, Street Art, Hiking, Photography, Graphic Design, Furniture Design, Modern Architecture & beauty

Tsega Dinka’s Groups:

Twitter

•    Interaction Design Association
•    Driftr Travel Community
•    The Pixel Awards
•    Web Standards Design + Development
•    The Business of Design
•    MySpace: current employees and alumni
•    Virginia Commonwealth University Alumni
•    Typophile
•    LAUX (User Experience Los Angeles)

Tsega Dinka’s Honors:

2001: CMYK Magazine competition winner; Illustration published (issue #15)
1999: Department wide Design Competition; First runner up (VCU)
08/1996 - 01/2001: National Deans List (VCU)

Tsega Dinka’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch