Tim Brunelle

Tim Brunelle

Chief Executive Officer at Hello Viking

Greater Minneapolis-St. Paul Area

Current
Past
  • Executive Creative Director/Head of Interactive, Senior Partner at Carmichael Lynch
  • Creative Director (Freelance) at Mullen
  • Creative Director (Freelance) at OgilvyOne
Education
  • University of Cincinnati
Connections
500+ connections
Industry
Marketing and Advertising
Websites

Tim Brunelle’s Summary

I'm a writer and creative director. And a drummer. I'm keen on solving business problems with more than words and images.

I grew up in Minneapolis. Got a degree in Jazz. Stumbled into advertising in 1993. Lived on the east coast from 1995-2006. Learned a lot about how ad agencies work (and don't). Got heavily involved in interactive.

The highlight was nine years spent helping lead and evolve the Volkswagen "Drivers wanted." campaign at Arnold Worldwide, including helping launch the New Beetle Convertible, Touareg and Phaeton as well as numerous digital initiatives, including turbonium.com, RadioVW.com and four redesigns of vw.com.

Moved back to Minneapolis in 2006 to help lead Carmichael Lynch into a new era. Now I'm a part of creating a new advertising entity: Hello Viking. We vigorously seek to solve business and marketing problems with words, images and technology. Hello Viking provides strategic and creative consulting and production services to Marketers & Brands; Product Development, Investors & Start-ups; Ad Agencies; PR & Design Firms; Commercial/Video Production Houses and Media Companies & Publishers.

We believe a new kind of advertising has come online, even in traditional venues, based on mutually beneficial inter-action, relevant data and respect. We believe every aspect of a corporation communicates now—from billing to human resources, shipping to governance—and the world is talking about it all. The question isn’t if but when your brand will join the conversation. We seek to practice and implement marketing with innovative partners who agree the consumer is in control.

Let’s listen. Let’s talk. Let’s build and maintain conversation that improves awareness, motivates conversion and energizes loyalty.

Tim Brunelle’s Specialties:

Strategic brand consulting, marketing and media planning, advertising development (creative, production), social media consulting, stewardship and optimization, interactive design and production, intellectual property and application development


Tim Brunelle’s Experience

  • Adjunct Faculty

    Minneapolis College of Art and Design

    (Educational Institution; 201-500 employees; Primary/Secondary Education industry)

    2008Present (1 year )

    I created and am teaching an Advertising studio course for the Spring 2008 term called "The Future of Advertising." You can learn more about this course at my blog: http://usefullunacy.typepad.com/useful_lunacy/mcad/index.html

  • Owner & Creative Director

    BannerPalooza

    (Marketing and Advertising industry)

    May 2008Present (1 year 7 months)

    Our motto: "There are no small ads, only small people." BannerPalooza makes online banner ads. That's it. All shapes. All sizes. All functionalities. We've got an outstanding team of producers and Flash designers/developers who love making banner ads. We can be white-label or a standard production resource. We've recently produced banners for Sony Vaio (via 180LA), 3M (via Kruskopf Coontz) and IKEA (via Valassis).

  • Chief Executive Officer

    Hello Viking

    (Privately Held; Marketing and Advertising industry)

    July 2007Present (2 years 5 months)

    I'm a founder and the Chief Executive Officer at Hello Viking. We vigorously seek to solve business and marketing problems with words, images and technology. We believe conversation is the new advertising.

  • Executive Creative Director/Head of Interactive, Senior Partner

    Carmichael Lynch

    (Public Company; 201-500 employees; Marketing and Advertising industry)

    May 2006July 2007 (1 year 3 months)

    Helped lead and manage integrated creative department in development of advertising and marketing solutions.

  • Creative Director (Freelance)

    Mullen

    (Public Company; 201-500 employees; Marketing and Advertising industry)

    April 2006April 2006 (1 month)

    Freelance creative direction and writing on H&R Block new business pitch.

  • Creative Director (Freelance)

    OgilvyOne

    (Public Company; 1001-5000 employees; Marketing and Advertising industry)

    January 2006February 2006 (2 months)

    Freelance writing and creative direction on Morgan Stanley, American Express and Dove.

  • VP/Creative Director

    Arnold Worldwide

    (Public Company; 501-1000 employees; Marketing and Advertising industry)

    November 1997December 2005 (8 years 2 months)

    Worked on and helped lead the Volkswagen ("Drivers wanted.") creative team for almost a decade. Won a few awards for that. Helped win some news business (Dunlop Tires, Goodyear, EMC, Hush Puppies). Ran the Goodyear account for 13 months. Helped create and nurture the agency's interactive production system.

  • Visiting Professor

    Emerson College

    (Educational Institution; Higher Education industry)

    20002001 (1 year )

    Evolved existing Copywriting course to better meet the needs of graduate students in the Marketing MBA Program. Taught fundamentals of consumer research, marketing strategy, creative briefing, creative concepting, copywriting, art direction and production.

  • Copywriter

    Freelance

    (Marketing and Advertising industry)

    19971997 (less than a year)

    Freelance advertising concepting and copywriting for PARTNERS & Simons (PC Magazine, PC Week), McKinney & Silver (Sunkist Orange Juice) and Arnold Worldwide (Volkswagen).

  • Writer

    Heater/Easdon

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    June 1995April 1997 (1 year 11 months)

    Wrote print, radio and TV for Anheuser–Busch (American Originals, Bud Light). Helped A-B develop new products and non-traditional marketing opportunities. Wrote TV and radio for Scudder Mutual Funds, print for Winchester Hospital, Boston Bruins and Reebok. Designed, produced and coded HTML for the agency’s first website.

  • Writer

    TBWA/Chiat Day

    (Public Company; 51-200 employees; Marketing and Advertising industry)

    January 1994June 1995 (1 year 6 months)

    Worked on Boatmen’s Bancshares, US WEST Telecommunications Group (now Qwest), the 1994 U.S. Olympic Festival, the Moolah Shrine Circus, Taco Bell (regional) and Tanana Suncare.

  • Intern

    Martin Williams

    (Public Company; 201-500 employees; Marketing and Advertising industry)

    19921992 (less than a year)


Tim Brunelle’s Education

  • University of Cincinnati

    BA , Jazz Studies , 19881992


Additional Information

Tim Brunelle’s Websites:


Tim Brunelle’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Tim Brunelle’s full profile:

  • See who you and Tim Brunelle know in common
  • Get introduced to Tim Brunelle
  • Contact Tim Brunelle directly

View Full Profile