Taylor Allis

Current
  • Market Strategy & Intelligence at Sun Microsystems
Past
  • Corporate Strategy Manager at StorageTek
  • Advanced Technology Research Director at StorageTek
  • Senior Technology Communications Manager at Galileo
  • Director of Marketing Communications and Investor Relations at Exabyte
  • Media Relations Analyst & Account Manager at Ogilvy Worldwide
  • Partner Marketing Manager at Integration Alliance
  • Web Developer & Special Projects Manager at University of Colorado at Boulder
Connections
140 connections
Industry
Information Technology and Services
Websites

Taylor Allis’s Summary

Senior business, strategy and marketing professional with experience in IT, telecommunications, Internet and professional services industries. Served strategic, technical and marketing functions for Sun Microsystems (a NYSE $14B company), Cendant/Galileo, a Hewlett-Packard distributor and IT start ups. Served as a marketing consultant for Ogilvy Worldwide clients including Qwest Communications.


Taylor Allis’s Experience

  • Market Strategy & Intelligence

    Sun Microsystems

    (Public Company; 10,001 or more employees; SUNW; Information Technology and Services industry)

    January 2002Present (6 years 5 months)

    Head international organization responsible for the development of market strategy, business intelligence, market forecasting and customer research. Support Sun Systems revenue & profit plans through product differentiation programs, competitive bid support and business case development. Drive customer focus and satisfaction programs. Develop sales and education tools for Sun Systems practice.

    Organization supports sales and marketing initiatives in the Americas, EAME and Asia/Pacific geographies. Team has surpassed its Service Level Agreement (SLA) goals for three consecutive years.

  • Corporate Strategy Manager

    StorageTek

    (Public Company; 5001-10,000 employees; STK; Computer Hardware industry)

    January 2004January 2005 (1 year 1 month)

    Responsible for strategic and operational plans for StorageTek. Designed Corporate Strategy Development and New Business Development processes. Co-developed Global Services strategy, targeting $50 million in new revenue. Developed portfolio management model to prioritize RD&E investments.

  • Advanced Technology Research Director

    StorageTek

    (Public Company; 5001-10,000 employees; Computer Hardware industry)

    January 2002January 2004 (2 years 1 month)

    Led senior research engineers responsible for generating intellectual property (IP) and identifying emerging technologies for future investment and revenue. Commercialized new technology research and IP. Delivered 11 business cases within 10 months, identifying more than $3 billion in opportunity. Identified $250 million in savings through new autonomic and ASIC technologies.

  • Senior Technology Communications Manager

    Galileo

    (Public Company; 10,001 or more employees; Information Technology and Services industry)

    20012002 (1 year)

    Directed marketing and communications for new travel technology services. Developed technology marketing and communications plans, generating more than $5.1 million in publicity.

  • Director of Marketing Communications and Investor Relations

    Exabyte

    (Public Company; 201-500 employees; Information Technology and Services industry)

    19982001 (3 years)

    Responsible for marketing promotions, advertising, media relations and communications in North America and Europe. At Ecrix, launched new product lines in North America, U.K., Germany, France and Australia and assisted in the generation of $80 million in new sales within 10 months.

  • Media Relations Analyst & Account Manager

    Ogilvy Worldwide

    (Public Company; 201-500 employees; Marketing and Advertising industry)

    19971998 (1 year)

    Managed Internet and telecommunications clients, trained internal account teams on media relations strategy. Launched Qwest’s data services network in 1997 and generated media coverage for start-ups in the New York Times, BusinessWeek, Newsweek, Fortune and the Wall Street Journal.

  • Partner Marketing Manager

    Integration Alliance

    (Privately Held; 51-200 employees; Computer Hardware industry)

    19961997 (1 year)

    Led sales channel development and lead-generation campaigns, increasing reseller sales leads by 25% through marketing and sales campaigns.

  • Web Developer & Special Projects Manager

    University of Colorado at Boulder

    (Educational Institution; 5001-10,000 employees; Higher Education industry)

    January 1993January 1996 (3 years 1 month)

    Responsible for promotions and media and government relations. Served as editor for the University’s newsletter, increasing newsletter distribution by 200% while reducing costs by 60%. Web developer for University web sites; and elected to Ethics and Technology committees.


Additional Information

Taylor Allis’s Websites:

Taylor Allis’s Groups:

SNIA - Storage Networking Industry Association

  •    virtualization.info Vanguards member

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