
Web Producer at Daily Herald Communications
Provo, Utah Area

Web Producer at Daily Herald Communications
Provo, Utah Area
Businesses come to me when they want to triumphantly establish and market themselves online.
With a strong background in online brand development, business relationship management, design, programming, SEO, and internet marketing, I help businesses reach success on the internet. My experience includes working with companies ranging from small start-ups to fortune-15.
• Creativity and innovation
• Online business development
• Internet marketing
• Search engine optimization and search marketing
• Online advertising and PPC
• Graphic and web design
• Copywriting
• Branding strategies
• Web development using XHTML, CSS, Javascript, PHP, MySQL, and Flash
(Newspapers industry)
June 2009 — Present (6 months)
Helping to take the Daily Herald Communications family of websites to the next level through online, avant-garde technology and methods.
• Awarded the highly regarded Lee "Innovation Award" for driving growth in online users within my first 5 months of employment.
• Responsible for overall site user experience and packaging of ongoing daily content.
• Managing website conceptualization, design, development, SEO, and online marketing for the corporate network.
• Building strategic plans and helping to implement tactics for growing the online business.
• Working closely with Accounts, Marketing, Sales, IT, and Advertising teams in order to achieve company goals.
(Privately Held; Internet industry)
March 2009 — June 2009 (4 months)
Managing all marketing and public relations for the rapidly growing internet startup, Fanzter, Inc.
• Driving awareness of Fanzter and premier project, Coolspotters.com, to the world.
• Direct online marketing and SEO.
• Manage central communications with massive, growing user community base.
• Creating, managing, and reporting on internet ad campaigns, press, viral marketing, community outreach.
• Managing company blog(s).
Note: I left this position in June of 2009 due to situations created by the physical distance between myself and the company.
(Public Company; HPQ; Marketing and Advertising industry)
April 2007 — March 2009 (2 years )
Helped to establish and grow the MarketSplash by HP brand, as well as the overall HP brand through internet marketing and partner channels.
• Founded the HP LinkedIn group.
• Conducting innovative internet marketing campaigns.
• Developing websites and emails for the CRM and marketing programs.
• Helping to manage company SEO and search marketing optimization.
• Creating and managing social media and network marketing projects.
(Design industry)
April 2001 — February 2009 (7 years 11 months)
Freelance identity, web, and print design provided in-house.
• Logo, web, and print design.
• Design consulting, and brand marketing.
• Managing an array of clients and projects while maintaining a creative direction and professional attitude.
(Public Company; HPOL; Market Research industry)
January 2004 — December 2006 (3 years )
Working closely with major national and international companies to better understand their valuable customers.
• Initiate, conduct, and review market research studies.
• Exclusively working with big named brands, including T. Rowe Price, Fidelity, Ford, and more.
• Increase survey acquisition by x5.
AA , Psychology , 2006 — 2010 (expected)
Web trends, internet marketing, SEO, online business, standards-based web design, motivational books, psychology, good movies.