LinkedInSwetansu Mohapatra

Swetansu Mohapatra


Mumbai Area, India
  2. BollyHolly Media
  1. Paceable,
  2. AlphaBeta Labs,
  3. FoodKhoj
  1. Startup Leadership Program

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– Present

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Entrepreneur with focus on innovation in the intersection of tech and media. Specific interests include consumer centered web products.

As the CEO at TAKE ZERO, I lead the business aspects including customer development, sales, marketing, partnerships, and fundraising.

During my undergrad days at college, I started my first company AlphaBeta Labs - as a platform to build a strong culture in learning and experimenting with innovative ideas. I co-founded FoodKhoj, an online food ordering portal for campuses. Post FoodKhoj, we started building Paceable which was initially conceptualized as a solution for managing incoming support emails at FoodKhoj.

I also invented the 108counter for japa during a much needed sabbatical in the mid of 2013.

Specialties: Customer Development, Strategic Planning, Sales Strategy, Negotiation, Business Development, Entrepreneurship



– Present (10 months)Mumbai Area, India

TAKE ZERO is the premier platform for performing artists like models, actors,singers and dancers to showcase themselves, discover job opportunities and get connected to the industry.

TAKE ZERO is backed by Times Internet Limited, the digital venture of Times of India Group - India's largest media and entertainment conglomerate. Our partners include a range of players in the industry including some of the top production houses, casting agencies, ad and creative agencies, and lifestyle magazines.

TAKE ZERO was an incubatee at Times Internet's TLabs - a startup accelerator and early stage seed-fund in India for internet and mobile technology startups to shape their ideas into world-class products.

Director - Business Strategy

BollyHolly Media
– Present (1 year 3 months)Mumbai Area, India

Founder at BollyHolly Media, specializing in tailoring marketing and talent sourcing solutions in the cross domain of media and entertainment industry.

Our products at BollyHolly Media include an Online Magazine ( - a crowd-sourced dose of movies, celebs, humor, fashion, reviews and more, and an Online Platform ( connecting creative and performing artists to various job opportunities.


(1 year 1 month)San Francisco

Co-Founder at Paceable - a software for teams working in collaboration over email.

Paceable was initially conceptualized to manage support emails at FoodKhoj, but was later modeled to ease communication and increase productivity among teams working in collaboration.

In 2012, Paceable was incubated by Start-up Chile - an initiative of the Chilean Government to attract early stage, high potential entrepreneurs to bootstrap their startups using Chile as a platform to go global by providing an equity free $40,000 USD grant, a one year resident visa and access to one of the biggest startup communities in the world.

Director - Business Development

AlphaBeta Labs
(3 years 2 months)Bengaluru Area, India

Co-Founder & Strategist at AlphaBeta Labs, an innovation platform that specialized in development and deployment of solutions in the intersection of design & technology primarily in the domain of web, automation and analytics.

We built FoodKhoj for enabling easy food options for students in campuses. We helped design, develop and conceptualize various elements at INKtalks (, ground up from scratch.

To solve the problems we faced in managing group emails, we built the MailSyncr technology, later known by as Paceable ( In the process of running a completely bootstrapped startup, we also conceptualized Fuzzy Angles ( as a platform to connect bootstrapped entrepreneurs and students in universities.


(2 years)Bengaluru Area, India

Co-Founder at FoodKhoj, an online food discovery portal that enables residents of a Campus or University discover, recommend and order food from the nearby restaurants.

FoodKhoj initially started off in late 2010 at BITS Pilani Goa Campus as an online food ordering portal based on a group delivery model for campus residents, and after considerable scale pivoted with the vision of linking restaurants to residents in a more personal manner.


Startup Leadership Program

Fellow, Entrepreneurial Studies

The Startup Leadership Program (SLP) is a highly selective, 80-hour, 6-month world-class training program and lifetime network for outstanding founders and innovators. SLP Fellows have founded 1,000 companies that have raised $400 million, and include breakthrough and award-winning startups. An outstanding group of mentors, speakers and judges connected to SLP help build great companies right from an early stage.

Birla Institute of Technology and Science

Master of Science (Hons.), Mathematics

With a primary interest in economics, worked on evaluation of applied general equilibrium models for Indo – US trade dynamics. Also worked as a research intern in Finance & Accounts department in Durgapur Steel Plant on analysis of working capital management in the different units of Steel Authority of India Ltd. and cost benefit analysis & capital budgeting of investment proposals, exploring the different aspects of financial project management and principles of cost accounting.

Birla Institute of Technology and Science

Bachelor of Engineering (Hons.), Chemical Engineering

Worked on various projects that included: Identification of a dynamic variable to establish relationship between corporate and consumers at bottom of the pyramid and evaluation of private-public-people partnership models; Identification of nichiefied microfinance products for the contemporary Indian market; Building a new approach to modelling of credit risks using state space models

Laboratory in Entrepreneurial Motivation


Laboratory in Entrepreneurial Motivation (LEM) is a two day class by entrepreneur and academician Prof. Sunil Handa (Founder, Core Emballage and Eklavya Education Foundation), during which he shares entrepreneurial journeys using an unconventional style of story telling. An extended version of LEM under the same name, is also offered as an elective at the Indian Institute of Management, Ahmedabad. Over the years, hundreds of students after exposure to LEM have gone on to build successful companies.


  • Entrepreneurship
  • Start-ups
  • Business Development
  • Strategic Planning
  • Strategic Partnerships
  • Marketing Strategy
  • Business Strategy
  • Market Research
  • Business Analysis
  • Sales Strategy

Honors & Awards

Fellow, Startup Leadership Program (BLR '11)
Mantra Entrepreneur of the Year, Mantra Capital (GOA '11)

Top 150 Global Startups, Pioneers Challenge (VIE '14)
Top 10 Startups in India at August Fest (HYD '14)
Incubatee at TLabs (DEL '14)

For Paceable:
Top 5 Businesses Immune to Series A Crunch at SXSW (ATX '13)
Top 30 Finalists at AngelPad Incubator (SF '13)
Top 20 Finalists at Microsoft Accelerator (BLR '13)
Top 10 Startups in India at Unpluggd (BLR '12)
Top 12 Finalists at H&F Co-Op Incubator (SF '12)
Top 4 Finalists at Lean Startup Challenge (BOS '12)
Incubatee at Startup Chile Program (SCL '12)

For FoodKhoj:
Top 30 Businesses under 10 Lakhs, Outlook Money (IND '11)
Top 30 Student Startups in India, NEN First Dot (IND '11)


  1. English

    Full professional proficiency
  2. Hindi

    Full professional proficiency
  3. Oriya

    Native or bilingual proficiency
  4. Telugu

    Limited working proficiency
  5. Bengali

    Limited working proficiency
  6. Spanish

    Elementary proficiency

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