
Strategy&Business Development Group at CJ Cheil Jedang
Korea

Strategy&Business Development Group at CJ Cheil Jedang
Korea
(Food & Beverages industry)
April 2007 — Present (2 years 8 months)
(Management Consulting industry)
July 2005 — Present (4 years 5 months)
- Analyzed the product, brand and corporation and searched the success or failure factor
- Wrote about 20 case studies which are about consumer’s lifestyle, marketing strategies, market trend and so on
(Food Production industry)
November 2007 — December 2007 (2 months)
- ‘Now and future of On-line community’
- ‘Foundation of a film school for CJ Corporation’
(Management Consulting industry)
December 2006 — March 2007 (4 months)
- Consulted for clients and researched the objective of a project
- Developed the strategies of KTO(Korea Tourism Organization)
(Utilities industry)
July 2006 — July 2006 (1 month)
- Researched about Corporate Social Responsibility and Corporate Sustainability Management
- Wrote a paper about ‘The effect of POSCO CSM to Corporation Image’
(Electrical/Electronic Manufacturing industry)
March 2006 — April 2006 (2 months)
- Researched the key factor of successful story
- Wrote the case study about sales strategies of Samsung B2B team
(Telecommunications industry)
May 2004 — August 2005 (1 year 4 months)
- Searched the problem of magicⓝ and suggested a proposal for improvement
- Made a plan for Mobile Futurist 2nd as a a member of planning committee
- Participated an idea meeting for launching a new service of KTF
- Recruited Mobile Futurist 3rd in 2005 and interview applicants
Master , Marketing , 2005 — 2007
bachelor , Business Management , 2001 — 2005
Management, Investing, New technology, Strategic planning, corporate financial reporting Consumer Trend Blogging
Emars case analyst Association
KTF Mobile Futurist Group
Dasida Band
Scholarships, Association of professors of Pusan National University, 2002
Scholarships, Pusan National University, 2001 to 2004 (7 times)
Yonsei University, 2005 to 2006 (3 times)