Danbee Lee

Danbee Lee

Strategy&Business Development Group at CJ Cheil Jedang

Korea

Current
  • Associate Strategist at CJ Cheil Jedang
  • Case Analyst (Free lance) at Emars Co., Ltd.
Past
  • Research Assistant at CJ
  • Internship at Read&Leader
  • Researcher (Internship) at POSCO Co., Ltd
  • Case Analyst (Project) at Samsung Electronics Co., Ltd
  • Internship at KTF
Education
  • Yonsei University
  • Pusan National University
Connections
1 connection
Industry
Market Research
Websites

Danbee Lee’s Experience

  • Associate Strategist

    CJ Cheil Jedang

    (Food & Beverages industry)

    April 2007Present (2 years 8 months)

  • Case Analyst (Free lance)

    Emars Co., Ltd.

    (Management Consulting industry)

    July 2005Present (4 years 5 months)

    - Analyzed the product, brand and corporation and searched the success or failure factor
    - Wrote about 20 case studies which are about consumer’s lifestyle, marketing strategies, market trend and so on

  • Research Assistant

    CJ

    (Food Production industry)

    November 2007December 2007 (2 months)

    - ‘Now and future of On-line community’
    - ‘Foundation of a film school for CJ Corporation’

  • Internship

    Read&Leader

    (Management Consulting industry)

    December 2006March 2007 (4 months)

    - Consulted for clients and researched the objective of a project
    - Developed the strategies of KTO(Korea Tourism Organization)

  • Researcher (Internship)

    POSCO Co., Ltd

    (Utilities industry)

    July 2006July 2006 (1 month)

    - Researched about Corporate Social Responsibility and Corporate Sustainability Management
    - Wrote a paper about ‘The effect of POSCO CSM to Corporation Image’

  • Case Analyst (Project)

    Samsung Electronics Co., Ltd

    (Electrical/Electronic Manufacturing industry)

    March 2006April 2006 (2 months)

    - Researched the key factor of successful story
    - Wrote the case study about sales strategies of Samsung B2B team

  • Internship

    KTF

    (Telecommunications industry)

    May 2004August 2005 (1 year 4 months)

    - Searched the problem of magicⓝ and suggested a proposal for improvement
    - Made a plan for Mobile Futurist 2nd as a a member of planning committee
    - Participated an idea meeting for launching a new service of KTF
    - Recruited Mobile Futurist 3rd in 2005 and interview applicants


Danbee Lee’s Education

  • Yonsei University

    Master , Marketing , 20052007

  • Pusan National University

    bachelor , Business Management , 20012005


Additional Information

Danbee Lee’s Websites:

Danbee Lee’s Interests:

Management, Investing, New technology, Strategic planning, corporate financial reporting Consumer Trend Blogging

Danbee Lee’s Groups:

Emars case analyst Association
KTF Mobile Futurist Group
Dasida Band

Danbee Lee’s Honors:

Scholarships, Association of professors of Pusan National University, 2002
Scholarships, Pusan National University, 2001 to 2004 (7 times)
Yonsei University, 2005 to 2006 (3 times)


Danbee Lee’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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