
Marketing consultant
Johannesburg Area, South Africa

Marketing consultant
Johannesburg Area, South Africa
TopLinked.com: I welcome networking invitations in the field of investor relations, life sciences (diagnostics, medical devices), agri or environmental sciences, and mining & exploration.
I will be more than glad to help with links in Southern Africa.
Open Networker.
EXPERTISE:
Studied journalism and marketing (MA Communications) and investment management / investment banking. Practised investor relations for more than 15 years, focused in hi-tech industries and mining resources.
Previously responsible for corporate relations at commercial bank Santambank; liaison to corporate members of the Chamber of Mines, and investor relations officer at investment banking group, Genbel Investments prior to launching own business, Southgro Investor Relations in 1994. Sold the IR business in 2005.
Worked in-house as corporate affairs manager and investor relations officer at TanzaniteOne Ltd (AIM) for a period of one-and-a-half year.
Consults to various JSE listed companies and startups such as healthcare company, Rapid Technologies cc, focusing on healthcare and environmental diagnostic needs in southern Africa.
Built various escience networks focused in technology intensive and health care areas to improve access to technology in Africa and stimulate cross-border investment and cooperation.
Investor Relations, Corporate Communications, Marketing, SEO, Internet
(Health, Wellness and Fitness industry)
June 2007 — Present (2 years 6 months)
Rapid Technologies co-develops and offers high quality low priced rapid diagnostic tests and supporting devices for monitoring human and animal health, as well as tests for food, soil, water and air quality, and plant pathogens.
Our online-store and products provide healthcare professionals and veterinarians with accurate and cost-effective diagnostic information at the point-of-care.
We also provide tests for forensic laboratories and to corporates as part of their workplace safety testings, social responsibility, health and community outreach programs.
We sell our products for home-use, in physician's offices, hospitals, research, reference and clinical laboratories.
Our goal is to market throughout southern Africa medical devices, industrial, agricultural and environmental test kits which are quick and comparable to tests used in laboratories, and to offer ease of use since trained professionals may not be available and/or the analytical equipment is too expensive.
(Mining & Metals industry)
March 2006 — June 2007 (1 year 4 months)
Corporate affairs & investor relations responsibilities
(Biotechnology industry)
April 1994 — December 2005 (11 years 9 months)
Southgro - boutique investor relations advisory firm and life sciences / health care marketing agency based in Johannesburg. It focused on small to mid-cap tech-intensive companies. Practice helped publicly traded corporations communicate with the private client managers, portfolio managers, stock brokers, traders and analysts at institutions who buy, sell or recommend exchange-listed securities.
For healthcare companies, focus on niche marketing opportunities in database marketing, Internet outreach strategies, advertising campaigns for new products, and stakeholder relations.
Strategic health care marketing and trend analysis was centred around advertising and brand management, care management, patient satisfaction, community and public relations, special markets, positioning of new products and physician relations.
(Investment Banking industry)
April 2002 — September 2004 (2 years 6 months)
Listed on the JSE stock exchange, Genbel was a diversified closed end investment fund focused on the Top 40 ALSI stocks.
At the time, it was part of the Gencor group (BHP Billiton) comprising Gengold, Malbak, Engen, Samancor, etc. It has since been amalgamated with Sanlam Investments.
Reported to Brian Gilbertson (MD - Gencor), Anton Botha (MD - Genbel) and Peter Cronshaw (Executive Director).
Responsible for investor relations strategy and program development, shareholder communications (interim results announcements, SENS announcements, annual report, local and international investor roadshows, preparing investor value proposition presentations to analysts and fund managers, share register and company secretarial duties, corporate communications, marketing, publicity, crisis management, board relations, stakeholder relations.
MA Comm , Marketing , 1985 — 1988
Wits Business School
life sciences, biotechnology, biotech: interested in rapid diagnostics and affordable handheld diagnostics appropriate to healthcare issues in Africa.
www.rapiddiscovery.com
www.rapiddiscovery.biz
www.rapidremedial.com
www.rapidremedial.biz
http://rapiddiscovery-water.ning.com
http://rapiddiscovery-plant.ning.com
http://rapiddiscovery-vet.ning.com