Business Development Director, Ad Exchange at DoubleClick, a Google Company
Sydney Area, Australia
- Current
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- Business Development Director, Ad Exchange at DoubleClick, a Google Company
- Business Development Director at DoubleClick
- Past
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- Account Director at DoubleClick
- Business Development Manager at Hitwise Search Marketing
- Publisher Manager at Commission Juncition, a ValueClick Company (London)
- Business Development Executive at Commission Junction, a ValueClick Companay (London)
- Agency Account Manaager at Fairfax - Sydney Morning Herald and Sun Herald
- Education
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- University of the West of England
- Connections
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269
connections
- Industry
- Internet
- Websites
Stuart Bartram’s Summary
Stuart Bartram’s Specialties:
- Business development
- Account development
- Negotiation
- Relationship building
- Business development strategy
Stuart Bartram’s Experience
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Business Development Director, Ad Exchange
DoubleClick, a Google Company
(Media Production industry)
May 2008 — Present (7 months)
Ad Exchange is DoubleClick's media business which connects buyers and sellers in display advertising. It is a global auction maketplace that provides transparency which determines the optimal value for impression. Responsibilities of the role include:
- Launching AdX in the Australian marketplace
- Developing partners (buyers and sellers)
- Working closely with buyers (agencies, ad networks and marketers) to help achieve their marketing objectives -
Business Development Director
DoubleClick
(Public Company; 1001-5000 employees; DCLK; Internet industry)
January 2007 — Present (1 year 11 months)
Solution selling DART Search and DoubleClick Performics. DART Search is a campaign management, bid management and reporting search technology. Performics is the paid search marketing service. Responsibilities include:
- Business development of technology and service
- Targeting digital agencies, search marketing agencies and marketers direct.
- Manage relationships with Google and Yahoo Search Marketing
- Attend and speak at Search conferences -
Account Director
DoubleClick
(Public Company; Information Technology and Services industry)
June 2006 — December 2006 (7 months)
- Managed portfolio of top tier digital agencies in AU/NZ
- Strategic growth and development, to maximise existing and new revenue streams
- Products included DFA (DART for agency), DART Search (keyword management, bid management and reporting tool) and Motif (rich media and video). -
Business Development Manager
Hitwise Search Marketing
(Privately Held; Internet industry)
October 2005 — May 2006 (8 months)
- Developed search marketing business in NSW
- SEM and SEO strategies
- Targeted corporates and SMEs -
Publisher Manager
Commission Juncition, a ValueClick Company (London)
(Information Services industry)
July 2004 — April 2005 (10 months)
- Created strategy and then managed the Publisher Team
- Rebuilt relationships with publishers in the UK
- Recruited new publishers to the network
- Developed the business of existing publishers
- Improved Client Services -
Business Development Executive
Commission Junction, a ValueClick Companay (London)
(Public Company; Information Technology and Services industry)
September 2003 — July 2004 (11 months)
- Recruited new publishers to the network and developed the business of existing publishers
- Segmented the publisher base
- Attended affilaite "Get2gethers" across the UK -
Agency Account Manaager
Fairfax - Sydney Morning Herald and Sun Herald
(Newspapers industry)
March 2001 — April 2003 (2 years 2 months)
- Management of agency/client portfolio including strategic growth and development, to maximise existing and new revenue streams
- Solid agency experience from Planner/Buyer to Executive Chairman
- Territory included Ikon, Mitchells, Initiative Media and MediaCom
Stuart Bartram’s Education
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University of the West of England
BA (Hons): 2 1, Financial Services, 1995 — 1999
Additional Information
Stuart Bartram’s Websites:
Stuart Bartram’s Groups:
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DoubleClick Alumni -
ad:tech Sydney -
SearchEngineWatch.com Forums
Stuart Bartram’s Contact Settings
Interested In:
- career opportunities
- expertise requests
- business deals
- reference requests
- getting back in touch
