Web Strategy, Social Media and Content Consultant
Washington D.C. Metro Area
- Current
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- Principal at Stoltz Digital Strategies LLC
- Past
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- Editorial Director at Revolution Health
- Editor, Health section at The Washington Post
- Supervising Editor, Travel section at The Washington Post
- Editor, Fast Forward at The Washington Post
- Education
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- University of Maryland College Park
- Kent State University
- Recommended
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- Industry
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Craig Stoltz’s Summary
Veteran consultant helping operations large and small use the web wisely, efficiently and creatively. Core offerings:
>> strategic planning and creative development
>> creation of web-native, user-focused content
>> smart use of social media/2.0 tools, including blogs
>> audience development
>> speaking, teaching and coaching
Clients include publishers, media firms, non-profits, trade groups, small businesses, large corporations and startups
Web expertise built on journalistic skills developed as editor at The Washington Post
Craig Stoltz’s Specialties:
Areas of deep content expertise include:
>> health & medicine
>> media & publishing
>> technology
>> business
>> politics & government
>> travel
>> the social web
Craig Stoltz’s Experience
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Editorial Director
Revolution Health
(Privately Held; 201-500 employees; Online Media industry)
October 2006 — May 2007 (8 months)
Assembled and directed team to create editorial content for personal health Web startup. Participated in strategic planning and site development with other directors and VPs. Launched news, content, blog and e-mail newsletter programs. Coordinated editorial efforts with programming, publishing, design, technology, medical and legal teams. Managed contracts with third-party content vendors.
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Editor, Health section
The Washington Post
(Public Company; Newspapers industry)
January 2000 — October 2006 (6 years 10 months)
Edited and managed award-winning weekly Health section. Directed reporting, editing and design staffs. Coordinated online content efforts with washingtonpost.com and Washington Post Radio staff. Launched Lean Plate Club, a healthy-eating program with print, online, live chat, TV, radio and user interaction elements. Worked with cross-department teams on newsroom- and company-wide initiatives to launch or remodel sections and respond to strategic challenges. Frequent guest on radio, television, industry panels and online forums. Reporting specialty: Health technology.
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Supervising Editor, Travel section
The Washington Post
(Public Company; Newspapers industry)
January 1997 — September 2006 (9 years 9 months)
Directed staff to produce award-winning Travel section. Conducted major redesign with sharper focus on reader service and interests. Served as direct editor for three years, then became supervising editor after assuming editorship of the Health section. Worked closely with washingtonpost.com on online initiatives, including first map-based navigation of travel content. Launched the paper's first group online chat. Frequent speaker on industry and media panels. Reporting specialty: Travel technology.
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Editor, Fast Forward
The Washington Post
(Public Company; 5001-10,000 employees; WPO; Newspapers industry)
June 1994 — January 1997 (2 years 8 months)
Edited Fast Forward, the Post's first consumer technology publication. Worked closely with Digital Ink, the paper's first online publication, conducting online chats, adding audio and other multimedia content. Launched the newspaper's first e-mail newsletter.
Craig Stoltz’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
