Owner, Steve McCabe Music LLC
Louisville, Kentucky Area
- Current
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- Owner at Steve McCabe Music LLC
- Freelance at Freelance
- Past
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- Associate Creative Director/Senior Producer at Doe Anderson Advertising
- Vice President/Music Director at Campbell Mithun
- Vice President/Music Director at Y&R Advertising
- Vice President/Broadcast Producer/Senior Writer at Bates USA
- Vice President/Senior Copywriter/ Music Director at Backer Speilvogel Bates Advertising
- Copywriter/Music Director at DMB&B Advertising
- Education
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- University of Missouri-Saint Louis
- University of Tulsa
- Recommended
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3 people have recommended Steve - Connections
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216
connections
- Industry
- Music
- Websites
Steve McCabe’s Summary
25 years experience writing and producing TV, Radio and Print for high-profile clients. 10 years on Madison Avenue. Extensive experience in all aspects of broadcast production and creative. National and international advertising awards include London Awards, Clio, Addy, AICP, Andy, New York Festivals, International Broadcasting Awards and International Radio Festival of NY.
Served as music director for many of the world's largest ad agencies on the world's largest accounts - including Budweiser, Miller, AT&T, American Express, Peace Corps., Xerox, Philips Electronics, KFC and many others.
I've produced music for ads directed by Ridley Scott, Tony Scott and Gus Van Sant among others.
Produced music with over 150 recording artists including the late Wilson Pickett, Sam Moore, the late Bo Diddley, Stephen Stills, Rod Stewart, Joe Walsh, Dave Edmunds, Paul Carrack, Leon Russell, the Allman Brothers, Eric Burdon, The Chieftains, the late Robert Palmer, Johnny Winter, Bootsy Collins, Phillip Bailey, George Clinton, Big Daddy Kane, Nile Rodgers, Tower Of Power, George Jones, Dr. John, Etta James, The Neville Brothers, B.B. King, The Judds, Marty Stewart, Vince Gill, Squeeze, the late Carl Perkins.....and many others.
Also served as music director on tour-sponsorship ad campaigns for The Rolling Stones, The Who, Rod Stewart, and Jimmy Page and Robert Plant.
In addition to writing and producing music for dozens of TV and Radio ads in 2008, I recently negotiated a deal between Mark Knopfler/Dire Straits and Blue Cross Blue Shield for Radio, TV and Web usage for the song "Walk Of Life" for 2008. Also secured Freak Nasty's "Da Dip" for Maker's Mark Bourbon in 2008.
Member Of Screen Actors Guild and AFTRA and the American Federation of Musicians (AFM).
Steve McCabe’s Specialties:
production with over-scale talent
music production
film production
music publishing negotiation
copywriting
Steve McCabe’s Experience
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Owner
Steve McCabe Music LLC
(Music industry)
September 2005 — Present (3 years 11 months)
• Original music from record and film industry composers in New York, Los Angeles, New Orleans, Atlanta and Nashville.
• Expertise in music licensing negotiation for film and advertising. Helped pioneer the licensing of famous songs in advertising as Music Director on the Budweiser and Miller Beer accounts in the 80's and 90's.
• Extensive experience producing major-label recording artists and over-scale talent.
• Production and recording of independent recording artists.
• Creative / Copywriting and Broadcast TV Production Services.
• 48-Track ProTools Studio
• Recent clients include: Burger King, Starburst, Jim Beam Brands, Humana, CHS Hospitals, Crispin + Porter, Creative Alliance, Doe Anderson, Nutmeg Audio NYC.... -
Freelance
Freelance
(Music industry)
1985 — Present (24 years)
Copywriter, Producer, Composer and Voice-talent.
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Associate Creative Director/Senior Producer
Doe Anderson Advertising
(Privately Held; 51-200 employees; Marketing and Advertising industry)
October 2000 — September 2005 (5 years)
At Doe Anderson, the 5th Oldest Agency in the US, I was an Associate Creative Director / Senior Copywriter / Senior Producer.
Clients: Allied Domecq/Maker’s Mark, Valvoline, Valvoline Instant Oil Change, Kohler Plumbing, Papa John's Pizza, Shoney’s Restaurants, Norton Healthcare, National City Bank, KY Tourism,
KY Lottery, New Business -
Vice President/Music Director
Campbell Mithun
(Public Company; 501-1000 employees; Marketing and Advertising industry)
October 1998 — October 2000 (2 years 1 month)
Vice President/Head Of Music Production
Clients: General Mills, KMART, Domino’s Pizza, Hostess, Andersen Windows, Airtouch, Kimberly Clark, St. Paul Companies, New Business -
Vice President/Music Director
Y&R Advertising
(Public Company; 1001-5000 employees; Marketing and Advertising industry)
May 1995 — October 1998 (3 years 6 months)
Vice President/Music Director
Y&R was AD Week's agency of the year when I worked there
Clients: AT&T, American Express, Sears, KFC, Xerox, Campbell’s, Colgate, Kraft, Showtime, Howard Johnson’s, Advil, Animal Planet, US Postal, New Business -
Vice President/Broadcast Producer/Senior Writer
Bates USA
(Music industry)
February 1989 — June 1995 (6 years 5 months)
same as below
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Vice President/Senior Copywriter/ Music Director
Backer Speilvogel Bates Advertising
(Public Company; 1001-5000 employees; Marketing and Advertising industry)
February 1989 — June 1995 (6 years 5 months)
Backer Speilvogel Bates was the world's third largest ad agency when I worked there.
Clients: Miller Lite, Miller Genuine Draft, Miller Genuine Draft Lite, Miller Lite Ice, M&M Mars, Peace Corps., Philips Electronics, Campbell’s, Texaco, Estee Lauder, Foot Locker, Certs, New York Racing Association, New Business -
Copywriter/Music Director
DMB&B Advertising
(Public Company; 1001-5000 employees; Marketing and Advertising industry)
January 1985 — January 1989 (4 years 1 month)
Clients: Budweiser, Anheuser-Busch Corporate, New Business
In 1986 I became the first official music director on the Budweiser account at the client's request.
Steve McCabe’s Education
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University of Missouri-Saint Louis
BA , English/Communications , 1977 — 1981
Nominated for Student Affairs Award 1980
- Activities and Societies:
- KWMU Radio Student Staff
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University of Tulsa
BA , General , 1976 — 1976
Hitchhiked to New Orleans for Jazz Fest 1976.
- Activities and Societies:
- Beer Drinking and Bongs 101
Additional Information
Steve McCabe’s Websites:
Steve McCabe’s Interests:
Music Production, Audio Engineering, Guitars
Steve McCabe’s Groups:
American Federation Of Musicians (Local 257), Screen Actors Guild, AFTRA
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Advertising Professional -
The Audiophile -
AFTRA - Linked -
Film TV Professionals -
Screen Actors Guild (SAG) -
American Federation of Musicians -
Music Industry Forum -
Young & Rubicam Alumni in the world -
MusicBiz -
Music Industry Network -
DMB&B Alumni -
American Federation of Television & Radio Artists (AFTRA)
Steve McCabe’s Honors:
National and international advertising awards include London Awards, Clio, Addy, AICP, Andy, New York Festivals, International Broadcasting Awards and International Radio Festival of NY.
Steve McCabe’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
