
International management & business development consulting for broadband start-ups
Salinas, California Area

International management & business development consulting for broadband start-ups
Salinas, California Area
Steve Blum is president of Tellus Venture Associates, a management, business development and market analysis consultancy for the broadband, digital media and telecommunications industries. He is a 30-year industry veteran and recognized as an expert in developing new wireless, fiber optic and satellite broadband systems and services.
Steve is the author of seven books on the Internet and satellite broadcasting and is a frequent contributor to professional journals and industry events.
Start up companies, business plan development, business case validation and funding, business modeling, new venture creation, market research and analysis, market forecasting.
(Privately Held; 11-50 employees; Internet industry)
1996 — Present (13 years )
Steve has led many successful projects and served in several senior executive positions. Senior level consulting assignments include the development of...
- IPTV, SaaS and social networking services
- Mobile applications
- WiMAX, WiFi and fiber optic systems
- Satellite radio systems such as WorldSpace and XM Satellite radio
- Satellite broadcasting platforms such as DirecTv in Latin America and Japan
Projects and assignments include...
- SVP of marketing & sales for an IPTV consumer electronics company
- COO of a wireless ISP
- Team leader for an NGO project in the Philippines
- Principal negotiator for a cable system sale to a top tier MSO
- Managing consultant for a WiMAX deployment
- Management advisor for satellite broadcasting systems, most recently Italy, Cambodia & New Zealand
Steve specializes in start-up companies, and also evaluates and implements new initiatives for major corporations, investment firms, municipalities and private communities.
(Telecommunications industry)
1988 — 1996 (8 years )
Responsible for marketing and communications for several HBI ventures, including Conus Communications, U.S. Satellite Broadcasting (USSB) and Satellite Network Systems. Key player in the joint launch of DirecTv and USSB, which resulted in the most successful new product introduction in consumer electronics history and a very successful IPO for USSB.
(Marketing and Advertising industry)
1986 — 1988 (2 years )
Completed marketing communications assignments for Nikken Foods in Japan, as well as a software start-up and other technology companies in California.
(International Affairs industry)
1984 — 1986 (2 years )
Research fellowship and graduate work in East Asia Studies, with a specialty in Japan Studies. Focus was on Japanese business, in particular political risk management by Japanese corporations.
(Broadcast Media industry)
1980 — 1984 (4 years )
Led an award winning local news team at KJOY/KJAX-FM.
(Broadcast Media industry)
1980 — 1980 (less than a year)
Station relations and project management responsibilities for the deployment of the first commercial satellite radio distribution network.
(Broadcast Media industry)
1979 — 1980 (1 year )
(Broadcast Media industry)
1978 — 1979 (1 year )
A.B. , History
M.B.A. , Marketing
M.A. , East Asia Studies
Television management
Japanese language
Ironman distance triathlon and ultramarathon running. Rotary International. Creating microfinance projects through Rotary in the developing world. Fundraising and strategic planning volunteer for the U.C. Berkeley Alumni Association.
Vice President ex officio of the Society of Satellite Professionals International, a member of the Wireless Communications Alliance and the New Zealand Wireless and Broadband Forum, advisor to Marina TechNet, International Director of the Rotary Club of Monterey Pacific, Vice President and board member of USA Triathlon Southwest, past Vice President of the World Affairs Council of the Monterey Bay Area.
Ellen B. Scripps Fellowship, PRSA Silver Anvil, Rotary International Presidential Citation, Rotary Foundation District Service Award, RTNDA and UPI news coverage awards, Inny.