Stephanie Fox Muller

Current

Strategic Director at Creative With Direction
Member, Board of Advisors at Inquisix
Independent Consultant at SFM Partners (Self-employed)

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Past

VP Marketing Communications at Vertical Communications, Inc.
Vice President, Marketing at @stake, Inc.
Vice President, Marketing at Informio, Inc.

Principal and co-founder at DotContent, Inc.
Vice President at Meridian Technology Marketing
Marketing Manager at Lotus

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3 more...

Education

New York University

Recommended

9 people have recommended Stephanie

Connections

270 connections

Industry

Marketing and Advertising

Websites

My Website

Stephanie Fox Muller’s Summary

I provide marketing consulting services to technology and professional services firms.

Recent engagements include Copyright Clearance Center, Harvard Business School Executive Education, MessageLabs, Message Secure, Netezza, NextGen Technology Group, Motorola/Symbol, Verdasys and Vertical Communications.

Stephanie Fox Muller’s Specialties:

* Create competitive company, product and service positioning
* Develop persuasive messages for web sites & collateral
* Boost awareness through focused PR/AR
* Drive web traffic through SEO & PPC
* Increase direct revenue through lead generation & field marketing
* Accelerate indirect revenue through partners & resellers
* Enhancing communication throughout the buying cycle with compelling advertising, brochures, data sheets, whitepapers and case studies.

Stephanie Fox Muller’s Experience

Strategic Director

Creative With Direction

(Marketing and Advertising industry)

September 2008 — Present (1 year 3 months)

CWD is a full-service agency offering marketing strategy, planning, and program execution.
Member, Board of Advisors

Inquisix

(Privately Held; 1-10 employees; Information Services industry)

January 2008 — Present (1 year 11 months)

I serve on the board of advisors to this innovative company that offers sales professionals a new way to develop and share referrals. Find out more at www.inquisix.com.
Independent Consultant
SFM Partners (Self-employed)

(Self-Employed; Myself Only; Marketing and Advertising industry)

February 2002 — Present (7 years 10 months)

I provide strategic marketing consulting to technology companies of all sizes, from early stage funding to larger companies in transition.
VP Marketing Communications

Vertical Communications, Inc.

(Public Company; 201-500 employees; VRCC.BB; Telecommunications industry)

December 2006 — March 2008 (1 year 4 months)

I managed corporate branding, product marketing and channel communications for this emerging leader in IP telephony products and applications.
Vice President, Marketing

@stake, Inc.

(Privately Held; 51-200 employees; Information Technology and Services industry)

February 2002 — March 2003 (1 year 2 months)

@stake, Inc. (www.atstake.com) is a leading digital security consulting firm. While at @stake, I led efforts to shift marketing investments away from less influential technical audiences toward C-level executives and decision-makers in target markets. These efforts included a streamlined PR program, creation of a new analyst outreach campaign, and a 12-city educational seminar series to create awareness, generate leads, and support business development initiatives among named accounts.
Vice President, Marketing

Informio, Inc.

(Privately Held; 51-200 employees; Telecommunications industry)

December 2000 — January 2002 (1 year 2 months)

Informio was a venture-backed start-up that provided voice-over-IP infrastructure services and software to enterprise clients. While at Informio, I established a telesales program to generate and qualify leads, restructured the marketing communications process to better serve the needs of both customers and the development team, and created brand awareness through an integrated program of advertising, press and analyst communication, and stronger printed and Web-based sales materials.
Principal and co-founder

DotContent, Inc.

(Privately Held; 1-10 employees; Marketing and Advertising industry)

March 2000 — December 2000 (10 months)

I co-founded DotContent, Inc. (www.dotcontent.com) with two colleagues from Meridian. We started the business to address a gap in the market - clients could easily find someone to design or program a whiz-bang Web site, but those firms focused on the color scheme, and not the content. I've left DotContent as a partner, but still work on projects frequently with my friends and business associates.
Vice President

Meridian Technology Marketing

(Public Company; 501-1000 employees; OMC; Marketing and Advertising industry)

June 1996 — December 1999 (3 years 7 months)

Meridian Technology Marketing was a Boston-based marketing consultancy founded by Dick McGlinchey, and which was later acquired by Omnicom Group (www.omnicomgroup.com) in 1998. At Meridian, I helped high-tech companies develop effective corporate and product positioning, manage new product introductions and launches, assess and target new market segments, and create rich channel programs. As VP, I was responsible for account management, employee development and new business.
Marketing Manager

Lotus

(Public Company; 1001-5000 employees; IBM; Computer Software industry)

January 1985 — June 1995 (10 years 6 months)

I spent 10 years at Lotus, where I held a number of product marketing and product management positions in the Notes and cc:Mail divisions, including electronic forms, wireless messaging, paging, and telephony.

Earlier work included product marketing, product management and sales in Lotus’ financial services products group.