
VP Social Media Platforms at MTV Networks
Greater Los Angeles Area

VP Social Media Platforms at MTV Networks
Greater Los Angeles Area
Internet/Software industry executive with proven leadership experience growing product focused organizations, both in early venture-funded start ups and at a mature Fortune 500 internet companies. Direct manager of business development and partner marketing functions with experience in creating revenue-generating distribution deals, technology partnerships and joint promotions for media-related software and services. Cross-functional manager of technical alliances, product marketing and management, business affairs/legal, and media sales resources. Strong background in creating analytics-driven strategic frameworks.
Software, Marketing, Product Management, Distribution Channels, Technology, Content Licensing, Alliances, Online Media Sales, Web Services, Deals, Web 2.0, Social Media, Music
(Public Company; VIA; Entertainment industry)
September 2008 — Present (1 year 3 months)
(Privately Held; Internet industry)
August 2007 — September 2008 (1 year 2 months)
Develop and maintain a strong network of publisher partners for the Flux social network platform. Oversee business development, sales and sales operations, account management, and marketing functions. Flux was acquired by MTV Networks in September 2008.
(Public Company; 10,001 or more employees; YHOO; Internet industry)
October 2004 — August 2007 (2 years 11 months)
Alliances; Channel Distribution; Technology procurement, Digital Content, Entertainment, Product Management, Revenue
(Privately Held; 51-200 employees; Computer Software industry)
April 2002 — October 2004 (2 years 7 months)
Led Business Development organization comprised of 10 professionals in defining and executing channel distribution and marketing strategy for industry leading Musicmatch Jukebox software and music services. Responsible for generating over $25M (>30% Y/Y growth) in revenue for 2004 through over 60 partner channels including Dell, Earthlink, RCA/Thomson, Logitech, Phillips, Gateway. Purchased by Yahoo! in October 2004
(Privately Held; 11-50 employees; Information Technology and Services industry)
May 2000 — April 2002 (2 years )
Closed first two revenue generating deals with bulge bracket investment banks for real-time news software start up. Managed transition of operations and business functions from LA to New York. Oversaw initial sales force deployment. Relegence was purchased in 2006 by AOL.
(Public Company; 10,001 or more employees; SAI; Information Technology and Services industry)
January 1995 — April 1998 (3 years 4 months)
(Privately Held; 1001-5000 employees; Utilities industry)
June 1991 — December 1994 (3 years 7 months)
MBA , Finance; Entrepreneurship; Marketing , September 1998 — June 2000
BS , Mechanical Engineering , August 1987 — May 1991