Stephen Cobb

Current

• Online Marketing Evangelist at Monetate
• Adjunct Professor of Information Assurance at Norwich University

Past

• Co-author at Computer Security Handbook
• Producer at Schools Sports Action TV
• Film Producer at Dare Not Walk Alone

• Independent IT Security Strategist at Cobb Associates
• Chief Security Executive at iBAHN (formerly STSN)
• Senior VP at ePrivacy Group
• Director of Special Projects at Rainbow Technologies
• Director of Special Projects at NCSA
• Chief Oil and Gas Tax Auditor at North Dakota State Tax Commission

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Education

• University of Leeds
• King Henry VIII School, Coventry
• McMaster University

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Recommended

3 people have recommended Stephen

Connections

120 connections

Industry

Information Technology and Services

Websites

• My Blog
• Latest Project
• My Website

Stephen Cobb’s Summary

I am enjoying applying my accumulated expertise as an evangelist for new technology and new products at Monetate, which uses SaaS and other technologies to improve the online experience and create market efficiencies through innovative content personalization techniques.

I thrive on the challenge of educating new markets to speed the adoption of game-changing technologies that make life easier, simpler, better. For example, Monetate helps consumers acquire the right product at the right price with less hassle and more fun; and it helps retailers treat online shoppers more like individuals and less like homogeneous masses.

I'm also a subject matter expert in information security and privacy, as well as a bestselling author of technical books and the producer of an award winning independent film.

As a side project I am currently researching social media--Twitter, blogs, soc nets, and such like--with a view to sharing what I am learning about their benefits and risks.

Stephen Cobb’s Specialties:

Explaining just about anything to just about anyone, effectively and efficiently.

Analyzing opportunities for innovative technology to bring increased efficiency and reduced risk to markets and systems.

Evangelizing products that address new opportunities and educating markets to embrace new solutions.

Generating compelling content and sharing knowledge.

Stephen Cobb’s Experience

• Online Marketing Evangelist

  Monetate

  (Internet industry)

  July 2008 — Present (1 year 5 months)

  Working to increase awareness and understanding of Monetate, a unique service that optimizes and enhances web sites for businesses and consumers and can dramatically improve revenue and ROI for online retail operations. It does this by streamlining the building, tracking, and testing of messaging and promotional offers individually tailored to customer segments and visitor behavior.

• Adjunct Professor of Information Assurance

  Norwich University

  (Educational Institution; 501-1000 employees; Higher Education industry)

  July 2002 — Present (7 years 5 months)

  Create and teach online graduate courses for the Master of Science in Information Assurance degree program at Norwich University, Vermont. I developed much of the original curriculum and wrote numerous lectures for Norwich's award-winning MSIA program. Recently developed a new course in Business Continuity Management in partnership with Michael Miora, FBCI, (Norwich University has been designated a Center for Academic Excellence in Information Assurance Education by the National Security Agency and Department of Homeland Security.)

• Co-author

  Computer Security Handbook

  (Information Technology and Services industry)

  1999 — 2009 (10 years )

• Producer

  Schools Sports Action TV

  (Online Media industry)

  October 2007 — July 2008 (10 months)

  Growing a UK-based e-media and social networking company that encourages, and develops compelling online content around, youth involvement with sport and video technology.

• Film Producer

  Dare Not Walk Alone

  (Entertainment industry)

  February 2006 — July 2008 (2 years 6 months)

  As producer of "Dare Not Walk Alone" I applied startup and Web 2.0 strategies to transition an award-winning civil rights documentary from the festival circuit to theatrical and DVD distribution. Results include broad critical acclaim:
  "Powerful slice of roiling American history" -- LA Times
  "Packs a punch" -- LA Weekly
  "Mesmerizing and heart-rending" -- L.A. City Beat
  "Has great potential to do real good in the world" -- Boxoffice Magazine
  "A uniquely intimate document." -- Variety
  "The racial politics of the current presidential election make this film all the more significant." -- Film Journal

• Independent IT Security Strategist

  Cobb Associates

  (Computer & Network Security industry)

  April 2005 — July 2008 (3 years 4 months)

  Helped clients anticipate and mitigate adverse security and privacy implications of business and IT initiatives. Identified risk factors in emerging technologies and behaviors. Informed and formulated organizational risk tolerance. Increased awareness of security and privacy issues within organizations and across markets.

• Chief Security Executive

  iBAHN (formerly STSN)

  (Privately Held; 201-500 employees; Telecommunications industry)

  May 2004 — December 2004 (8 months)

  Provided advice and direction on security and business strategy for the world's leading supplier of wired and wireless broadband services for hotels, conferences, and hotspots. Increased awareness and understanding of privacy and security risks among business travelers. Educated the market to improve employer's market share. iBAHN is a great company with an excellent CEO and a bright future.

• Senior VP

  ePrivacy Group

  (Privately Held; 1-10 employees; Telecommunications industry)

  October 2001 — December 2003 (2 years 3 months)

  Co-founded privately-held company to design, develop and fund innovative digital electronic and security technlogy and training. Created privacy and security training taken by all Microsoft MSN employees. Helped create and deploy Trusted Sender email integrity assurance system. Helped develop, fund, and position patent-pending, network-level anti-spam technology (Turntide Anti-Spam Router a.k.a SpamSquelcher). Facilitated and funded spin-off and sale of TurnTide to Symantec in $28 million acquisition.

• Director of Special Projects

  Rainbow Technologies

  (Public Company; 201-500 employees; SFNT; Computer & Network Security industry)

  September 1999 — September 2001 (2 years 1 month)

  Security evangelist for two-factor authentication and encryption co-processors, major company product lines. Spoke at and chaired relevant security conferences around the world. Advised companies and government agencies on information system security through industry publications, seminars, and billable consulting engagements. Developed and delivered security education and awareness programs to large numbers of consumers and employees.

• Director of Special Projects

  NCSA

  (Computer & Network Security industry)

  1995 — 1997 (2 years )

  Assessed security exposure for client companies in current and proposed information systems. Assignments included lead consultant on a multi-million dollar medical information system for a $16 billion company, which made significant design changes based on my final report. Worked with media to increase corporate and consumer awareness and understanding of infosec risks and responses, notably the proper use of firewalls.

• Chief Oil and Gas Tax Auditor

  North Dakota State Tax Commission

  (Information Technology and Services industry)

  1980 — 1983 (3 years )

Stephen Cobb’s Education

• University of Leeds

  B. A, Hons First (Joint) , English, Religious Studies , 1971 — 1974

• King Henry VIII School, Coventry

  Sixth Form , Economics, English, History , 1964 — 1970

• McMaster University

  Comparative Religion

  Post-graduate teaching assistant.

Additional Information

Stephen Cobb’s Websites:

• My Blog
• Latest Project
• My Website

Stephen Cobb’s Interests:

security, privacy, technology, education, ethics, writing, photography, film, sustainable energy, social entrepreneurship, triple bottom line companies, kayaking, ATVing, target shooting.

Stephen Cobb’s Groups:

Information Systems Security Association (ISSA), International Information Systems Security Certification Consortium (ISC)2

•    Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info
•    Security Crew
•    Shop.org - New York City Region
•    eMarketing Association Network
•    E-Commerce Network
•    Philadelphia Interactive Marketing Association
•    Etail Careers.com
•    e-Commerce Solutions
•    Retail Industry Professionals Group
•    Retailers Industry Management Group: Merchandising, Finance, Supply Chain, E-commerce, IT Technology
•    Digital Marketing
•    Norwich University MSIA Alumni
•    Conversion Optimization / Continuous Improvement
•    Association of Strategic Marketing

Stephen Cobb’s Honors:

Best-selling author (Using Quattro Pro, Osborne McGraw-Hill, 1987)
First comprehensive guide to PC and LAN security, 1992
First business primer on privacy for web sites and email, 2002

Stephen Cobb’s Contact Settings

Interested In:

• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch