Stephan Spencer

Current

Founder and Managing Director at Netconcepts Ltd.
Founder and President at Netconcepts LLC

Past

Research Assistant at University of Wisconsin-Madison, Institute for Molecular Virology

Education

University of Wisconsin-Madison
University of Michigan

Recommended

3 people have recommended Stephan

Connections

500+ connections

Industry

Internet

Websites

Stephan Spencer’s Summary

Stephan M. Spencer, M.Sc., is President & CEO of Netconcepts, a leading natural search marketing firm. Clients include Cabela's, HSN, AOL, CNET, SuperPages.com and Discovery Channel, to name a few.

Stephan is an author of the upcoming O'Reilly book "The Art of SEO" with co-authors Rand Fishkin, Eric Enge, and Jessie Stricchiola, due out later this year.

Stephan is a Senior Contributor to MarketingProfs.com and to Practical Ecommerce, a monthly columnist on Search Engine Land, and a regular contributor to Multichannel Merchant magazine. He's also contributed to Multichannel DM News, Catalog Age, Catalog Success, Building Online Business, Unlimited, and NZ Marketing magazine, among others. He is co-author of the analyst report "The State of Search Engine Marketing 1.0 - New Strategies for Successful Cataloging" published by Catalog Age.

Stephan is a frequent conference speaker on SEO and other online marketing topics for organizations such as the DMA, the AMA, Shop.org, Internet Retailer, SMX, IncisiveMedia (Search Engine Strategies), O'Reilly/TechWeb, PubCon, ECMOD, IQPC and IIR. His hundreds of speaking gigs have taken him around the globe - everywhere from Berlin, London, Toronto, Santiago, and Auckland, to New York, Chicago, San Francisco, Los Angeles, and places in between.

Stephan is an avid blogger. He blogs primarily on his own blog, Stephan Spencer's Scatterings. But his posts can also be found on Searchlight (part of the CNET Blog Network), Shop.org Blog, Natural Search Blog, BusinessBlogConsulting.com, MarketingProfs Daily Fix, Changes For Good, and Google, I Suggest....

Stephan Spencer’s Specialties:

SEO (search engine optimization), search engine marketing, ecommerce, online retail, web marketing, online marketing, blogging, WordPress

Stephan Spencer’s Experience

Founder and Managing Director

Netconcepts Ltd.

(Privately Held; 11-50 employees; Internet industry)

January 2000 — Present (9 years 11 months)

Founded Netconcepts Limited in New Zealand as the production arm for Netconcepts LLC. Based in Auckland's North Shore (a block from the beach!), the company boasts dozens of some of the Web's finest -- SEOs, developers, designers, information architects, project managers, systems administrators, etc.
Founder and President

Netconcepts LLC

(Privately Held; 11-50 employees; Internet industry)

January 1995 — Present (14 years 11 months)

Founded Netconcepts as a web design firm in 1995, specializing in creating dynamic, personalized, community-building Web sites. Duties primarily involve strategic planning, forging strategic partnerships, marketing, public relations, and development of new products, services and company-owned web properties (e.g. Writers.Net and InnSite.com). Sought-after speaker and contributor to various magazines. Took the company from start-up to a multi-national firm focused on SEO (search engine optimization), with a client roster that now includes HSN, REI, AOL, Kohl's, Gorton's, Cabela's, Verizon SuperPages.com and many others.
Research Assistant

University of Wisconsin-Madison, Institute for Molecular Virology

(Educational Institution; Research industry)

September 1993 — December 1994 (1 year 4 months)

Research assistant in the laboratory of Dr. Max Nibert while a graduate student in the Department of Biochemistry. Research focus was the mammalian reovirus. Conducted some "wet bench" work such as plaque assays, gel electrophoresis, etc. But work primarily involved molecular vizualization of virus structures. My work on radial depth cueing of 3-D cryoelectron microscopic reconstructions of reovirus datasets was published in the Journal of Structural Biology (1997) and one of my images made the front cover of the issue. Presented a paper "Communicating Information about Virus Structure and Biology Via the World Wide Web" at the Second International World Wide Web Conference in 1994. Developed the award-winning website for the Institute for Molecular Virology. Contributed dozens of computer-generated animations and images of various viruses for Academic Press' Encyclopedia of Virology CD-ROM.

Stephan Spencer’s Education

University of Wisconsin-Madison

M.S. , Biochemistry , 1993 — 1994
University of Michigan

B.S. , Cellular & Molecular Biology , 1989 — 1993

Additional Information

Stephan Spencer’s Websites:

Stephan Spencer’s Interests:

racquetball, downhill skiing, hanging out with my wife and kids, reading, learning new things, blogging, stargazing, French language, watching Stargate (I miss Star Trek... sigh!)

Stephan Spencer’s Groups:

Shop.org, American Marketing Association, Direct Marketing Association, Sales & Marketing Executives International, Marketing Association (NZ), Sales & Marketing Institute (NZ)