Stephanie West

Current

• Creative Director / Marketing Executive at The Ancient Palm (.com)

Past

• Fine Artist at Museum of the Living Artist
• Marketing Communications Manager at Creative Learning Systems
• Graphic Designer at The Weekend Exercise Company

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Education

• The University of New Mexico

Recommended

11 people have recommended Stephanie

Connections

97 connections

Industry

Marketing and Advertising

Websites

• My Blog

Stephanie West’s Summary

Over 10 years of experience in designing and delivering custom web sites from sole proprietorship to corporations of 200 + employees.

Proven ability to create and increase brand awareness, exposure and profits from competitive online industries (jewelry and spas) to new markets in science (advanced micro fibers).

Demonstrated success in eliciting effective changes in market approach resulting in industry press recognition and significant growth up to 80% in additional revenue.

Expertise in coordinating teams, strategic marketing, creative problem-solving, networking and consultative sales.

• Business Development
• Strategic / Tactical Marketing & Sales
• Operations / P&L Management
• Market & Customer Segmentation
• Product Launch, Messaging & Branding
• Team Building, Mentoring & Training
• Technology & Business Assessment
• Internal Consulting & Decision Support
• Market Research & Competitive Analysis
• Strategic Alliance & Relationship Building

Stephanie West’s Specialties:

– Logo & Brand Identity Design
– Web Site Development & Search Engine Marketing
– Print Communication & Marketing Collateral
– Presentation Materials
– Illustration & Iconography

Stephanie West’s Experience

• Creative Director / Marketing Executive

  The Ancient Palm (.com)

  (Marketing and Advertising industry)

  August 1997 — Present (12 years 5 months)

  Dynamic, results-oriented Marketing Specialist in brand development with multifaceted experience in all areas of value-added selling, advertising, print and Internet promotions. Exceptional success in leading organizations, projects and teams to increase profitability, shareholder value, media exposure, market share and industry recognition. Highly skilled in corporate communications, consulting and coaching with strong entrepreneurial orientation. Demonstrated success in short and long-term strategy development and execution. Effective in hi-profile frontline roles interfacing with industry leaders.

• Fine Artist

  Museum of the Living Artist

  (Marketing and Advertising industry)

  1965 — 2009 (44 years )

• Marketing Communications Manager

  Creative Learning Systems

  (Education Management industry)

  February 1992 — February 1997 (5 years 1 month)

  Selected to serve as Campaign and Marketing Communications Manager, Corporate Identity Program Designer, Special Events Coordinator, Multi Media Technology Trainer, Photography Director, Curriculum-Material Development, Trade Show Designer.
  
  • Increased employee motivation, productivity and momentum in company development through taking on a leadership role for multiple projects where previous follow through was lacking.
  • Created consistency in print marketing increasing customer loyalty and broad-scale recognition of products and services.
  • Trained trainers in cutting edge multi-media which helped facilitate technology and communication education in high school and adult classes across America.

• Graphic Designer

  The Weekend Exercise Company

  (Apparel & Fashion industry)

  February 1991 — February 1992 (1 year 1 month)

  First in house print collateral designer for clothing manufacturer in charge of 3 catalog divisions.
  • Reduced overhead costs by $100K per year after learning and utilizing new technologies.

Stephanie West’s Education

• The University of New Mexico

  BFA , Fine Arts , 1977 — 1982

  Activities and Societies:

  Design, Communications, Art History

Additional Information

Stephanie West’s Websites:

• My Blog

Stephanie West’s Interests:

Design, Art, Yoga, Travel

Stephanie West’s Honors:

UNM - Elected Honor Society Secretary Junior Year
San Diego Women Inc. - "Fun Person to do Business With" - Award