Stephanie Pike

Director, Email Operations at Adknowledge

Kansas City, Missouri Area

Current
  • Director, Email Operations at Adknowledge
Past
Education
  • University of Richmond - Robins School of Business
  • Auburn University
Connections
354 connections
Industry
Internet
Websites

Stephanie Pike’s Summary

Stephanie Pike’s Specialties:

Web Development and User Experience Design
Integrated Marketing Strategy
Online Advertising and Social Media
Search Engine Optimization
People Management / Project Management
Web Analytics and ROI Analysis
Relationship Management / Business Development
Strategic Planning and Execution


Stephanie Pike’s Experience

  • Director, Email Operations

    Adknowledge

    (Internet industry)

    February 2009Present (6 months)

    Lead the creative development efforts for the email channel, including design, copy, usability and information architecture. Pioneer new technical innovations within the email interface to improve monetization of deliverability efforts. Responsible for feed provider management and integration into existing systems to maximize both revenue and quality of traffic. Drive optimization of category selection to enhance targeting rule sets, leading to higher end user relevancy.

  • Sr. Manager, Content, Community and Navigation

    Circuit City

    (Public Company; CC; Retail industry)

    June 2008December 2008 (7 months)

    Responsible for the creation of all online product content and navigational features for circuitcity.com. Lead the development of social commerce applications, including forums, blogs, and ratings/reviews. Accountable for the creation of consumer-facing educational features by leveraging internal resources and third party content providers. Manage the community, content, and navigation managers and their teams. Drive the development of new technological solutions to support channel innovation and integration within existing e-commerce systems.

  • Strategic Program Manager

    Circuit City

    (Public Company; 10,001 or more employees; CC; Retail industry)

    June 2006June 2008 (2 years 1 month)

    Responsible for planning, developing, and implementing strategic enhancements to the core user experience of circuitcity.com. Accountable for defining and developing strategic visions to satisfy business needs, and organizing people, processes, and technology to successfully implement these concepts. Responsible for driving cross-functional teams, aligning people at all levels within the organization, and maintaining ownership of key business deliverables throughout the entire strategic enhancement development lifecycle.

  • Business Development Manager

    Metrika

    (Privately Held; 501-1000 employees; Medical Devices industry)

    December 2005June 2006 (7 months)

  • Diagnostic Sales Manager

    Pharmacia Diagnostics

    (Public Company; 10,001 or more employees; Medical Devices industry)

    December 2000September 2003 (2 years 10 months)

  • Sales and Marketing Manager

    Esoterix

    (Privately Held; 1001-5000 employees; Biotechnology industry)

    June 1998December 2000 (2 years 7 months)


Stephanie Pike’s Education

  • University of Richmond - Robins School of Business

    MBA , Strategic Leadership , 20052008

    Courses completed include:
    - Creativity and Innovation
    - Global IT Management
    - Design Management
    - Lean Six Sigma
    - International Residency

  • Auburn University

    BS , Spanish and History Education , 19921996

    Magna Cum Laude graduate


Additional Information

Stephanie Pike’s Websites:

Stephanie Pike’s Groups:

  •    Women 2.0
  •    Circuit City Alumni
  •    Auburn Alumni
  •    eMarketing Association Network
  •    Online Advertising Professionals
  •    University of Richmond MBA
  •    Pharmacia Alumni
  •    Email Experience Council
  •    Adknowledge

Stephanie Pike’s Honors:

Featured speaker, OMMA Social Conference, "Valuable by Any Measure: Metrics that Mean Something in Social Media", June 2008

Featured speaker, Shop.org Merchandising Conference, "Test Your Way To Site Conversion Nirvana", July 2008

Featured speaker, Internet Retailer Design Conference, "Programmers are from Mars, Customers are from Venus", January 2009


Stephanie Pike’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • getting back in touch

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