
music + social web junkie extraordinaire
Greater New York City Area

music + social web junkie extraordinaire
Greater New York City Area
Self-motivated tastemaker and early adopter who has simultaneously been immersed in entertainment and social media for over a decade. Passionate about developing and implementing strategies for clients in order to effectively communicate their message properly to their audiences through social media.
web 2.0, social web, quality control, lifestyle internet marketing
(Privately Held; Marketing and Advertising industry)
December 2007 — October 2009 (1 year 11 months)
•Develop strong relationships with publishers on the Nabbr Affiliate Network, a social media-focused ad network of over 500 websites such as FreeCodeSource.com, whose monthly unique visitors total to 44 million
• Strategize and actively pursue expansion into more demographically diversified social web markets
• Create behavioral-targeting channels to serve more genre-specific ads on the Nabbr Affiliate Network
• Coordinate added value promotions with publishers
• Analyze the effectiveness of publishers on the Nabbr Affiliate Network and added/deleted as necessary
• Diversified the Nabbr Affiliate Network to include niche genres in order to expand our reach
• Work with development team to expand ad unit offerings, specifically with regards to social interaction
(Music industry)
July 2007 — February 2008 (8 months)
• Worked closely with band management to provide fans with pertinent and timely news and information about Papa Roach through social networking sites
• Maintained and generated new friendships with Papa Roach fans
• Managed artist presence on social networking sites including MySpace, Trig, Bebo, and iLike
(Music industry)
July 2007 — December 2007 (6 months)
• Coordinated marketing mailings for concert promoters for Jose Gonzalez, Paul Van Dyk, Maps, M83, Goldfrapp, and Richard Hawley
• Arranged travel for radio promotion
• Compiled company weekly marketing report which was distributed to department heads
• Approved retail advertisements
(Music industry)
November 2006 — February 2007 (4 months)
Reporting directly to General Manager and CEO of FBR
-Directed phone calls
-Arranged travel
-Created and maintained interoffice databases
-Coordinated with various departments to provide GM with up to date information on artist roster
(Music industry)
July 2006 — September 2006 (3 months)
Assistant to the President and Senior Vice President
-Arranged travel
-Scheduled meetings
-Prepared interoffice documents for strategy meetings
-Directed phone calls
-Prepared mailings.
(Educational Institution; 501-1000 employees; Higher Education industry)
January 2006 — May 2006 (5 months)
Assisted Dr. E. Michael Harrington with his teaching duties in his Intellectual Property class. I reviewed material for upcoming exams in review sessions, provided one on one tutoring, etc.
(Higher Education industry)
August 2003 — May 2006 (2 years 10 months)
(Music industry)
August 2005 — December 2005 (5 months)
BBA , Music Business , 2002 — 2006
Web 2.0, fan management, social networking, marketing, compact discs, intellectual property, digital rights management