Stephanie Agresta

Stephanie Agresta

Internet Marketing Expert specializing in Affiliate Marketing, Business Development, web2.0 and Internet Strategy

Greater New York City Area

Current
  • CEO at Stephanie Agresta Consulting
Past
  • Vice President, Affiliate Marketing at Commerce360
  • Director, Internet Marketing at Foxtons
  • Director, Business Development at SpaFinder Magazine
  • Director, Customer Acquisition at Register.com
  • Director, Business Development at PalmOne (Formerly ThinAirApps)
  • Manager, Business Development at Barnes & Noble.com
  • Account Manager at iVillage
Education
  • University of Minnesota-Twin Cities
  • Luther College
Connections
500+ connections
Industry
Internet
Websites

Stephanie Agresta’s Summary

Stephanie has been a leader in Internet marketing for over 12 years. She launched her New York City career at iVillage, where she managed relationships with premier online merchants such as Amazon and J.Crew. She later took on a high-profile role managing Barnes & Noble.com’s affiliate program and business development partnerships.

Stephanie’s career is also highlighted by her re-launch of Register.com’s LinkShare program, which resulted in exponential sales growth. Subsequently she served as Director of Business Development for SpaFinder, the spa industry’s leading magazine. Stephanie then expanded into the real estate arena, taking the position of Director of Internet Marketing for Foxtons, a leading international brokerage serving major markets in the U.S. and U.K. She also launched the Affiliate Marketing division of Commerce360, developing and managing all affiliate business for the company.

As a recognized expert on online marketing and web2.0 strategies, Stephanie has sat on numerous industry panels, spoken at trade shows, and been quoted in major publications such as Crain’s Business News, Realtor Magazine, Revenue and ClickZ. A tireless networker and mentor, Stephanie also founded the Jersey Shore Chapter of Webgrrls, an international organization for professional women in new media and technology. She holds a B.A. from Luther College and a Master’s degree from the University of Minnesota.

At the helm of Stephanie Agresta Consulting, Stephanie is advantageously poised to provide her clients with personal attention and unparalleled expertise.

Stephanie Agresta’s Specialties:

My tag cloud (without emphasis):
internet strategy, analytics, mobile marketing, linkshare, second life, SEO, conversion, strategic business development, partnerships, wikipedia, public policy, SEM, affiliate marketing, memetic engineering, staffing, web2.0


Stephanie Agresta’s Experience

  • CEO

    Stephanie Agresta Consulting

    (Privately Held; 1-10 employees; Internet industry)

    2004Present (4 years)

    Consultation in all areas of Internet marketing, including emerging Web2.0 strategies. Our key product is Affiliate Karma, an outsourced solution for managing affiliate programs. We work with all networks, and offer discounts with Commission Junction (CJ), LinkShare and DoubleClick Performics. Additionally, Stephanie Agresta is heavily involved in content development and event promotion in social media. Her blog is: InternetGeekGirl.com.

  • Vice President, Affiliate Marketing

    Commerce360

    (Privately Held; 11-50 employees; Internet industry)

    20042006 (2 years)

    Launched affiliate division of online marketing firm; specialized in outsourced program management of LinkShare programs; P&L responsibility.

  • Director, Internet Marketing

    Foxtons

    (Privately Held; 201-500 employees; Internet industry)

    20032004 (1 year)

    Managed all aspects of Internet marketing for discount real-estate brokerage, with locations in NY, NJ, CT and London.

  • Director, Business Development

    SpaFinder Magazine

    (Privately Held; 11-50 employees; Leisure, Travel & Tourism industry)

    20022003 (1 year)

    Responsible for marketing and business development strategy for leading spa magazine and website. Manage all online sales for spa gift certificate product, accepted at thousands of spas nationwide. Report to CEO.

  • Director, Customer Acquisition

    Register.com

    (Public Company; 201-500 employees; Internet industry)

    20022002 (less than a year)

    Responsible for customer acquisition through online and offline marketing channels and strategic partnerships for second-largest domain name reseller and web services company. Direct report to VP of Business Development.

  • Director, Business Development

    PalmOne (Formerly ThinAirApps)

    (Public Company; 11-50 employees; Wireless industry)

    20002001 (1 year)

    Responsible for developing partnership strategy and closing software licensing deals for the leading wireless software start-up in NYC.

  • Manager, Business Development

    Barnes & Noble.com

    (Public Company; 201-500 employees; Retail industry)

    19992000 (1 year)

    Managed customer acquisition strategy and online partnerships for leading online retailer.

  • Account Manager

    iVillage

    (Public Company; 51-200 employees; Online Media industry)

    19971998 (1 year)

    Responsible for the day-to-day management of all e-commerce accounts. Designed marketing initiatives and online promotions for merchants.


Stephanie Agresta’s Education

  • University of Minnesota-Twin Cities

    Master of Arts, Public Affairs, Public Policy, Non-Profit Management, Philanthropy, Grant Writing, 19941997

    Activities and Societies:
    Internet training projects, women's public policy, and evaluation studies; served on Board of Directors for women's non-profit in Minneapolis.
  • Luther College

    Bachelor of Arts, English, Political Science, 19881992

    Activities and Societies:
    Served as editor of school paper; graduated cum laude.

Additional Information

Stephanie Agresta’s Websites:

Stephanie Agresta’s Interests:

Strategic business, exercise, tennis, yoga, swimming, travel, hiking, and reading. Huge fan of most HBO shows, movies, and music.

Stephanie Agresta’s Groups:

iBreakfast, 212NYC.org, MeetUp.com (Tech, Web2.0)
Chapter Leader, Jersey Shore Webgrrls

Stephanie Agresta’s Honors:

Stephanie Agresta speaking engagments include:

* Webgrrls, New York City, February 2007
* Affiliate Summit Las Vegas, 2007
* Affiliate Summit Orlando, 2006
* LinkShare Partnership Summit Roundtable, January 2006:
Case Study in Multi-Channel Retailer Strategies
* LinkShare Symposium Panel, June 2005: Migration Strategies –
Transferring an Affiliate Program from Performics to LinkShare Network
* Real Estate Connect, Inman Panel, January 2005
* LinkShare Symposium Panel, June 2003: Merchant Best Practices
* E-Commerce Sig, March, 2003


Stephanie Agresta’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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