Internet Marketing Professional Stephan Brisard

Current

• Business Manager at BusinessOnLine

Past

• Marketing and Business Development Director at Interactivate
• Independent Marketing & Branding Consultant at Self-Employed
• Marketing Manager at Amdocs (Formerly DST Innovis)

• Marketing Specialist at Euro RSCG London

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Education

• Leeds Metropolitan University
• Ecole de Management de Normandie

Recommended

24 people have recommended Internet Marketing

Connections

261 connections

Industry

Internet

Websites

• Google Adwords Certified

Internet Marketing Professional Stephan Brisard’s Summary

Accomplished MBA and senior marketing executive with 10 years of experience in all aspects of online and off line marketing. Background includes 10 years in corporate marketing. Proven track record in designing and building integrated best practice branding programs to facilitate the attainment of brand awareness and sales objectives resulting in improved ROI. Dynamic team leader capable of taking over and resolving at-risk situations.

Success today is building a dynamic and diverse team, managing integrated programs, delivering actionable insights, revenue growth, employee, client and customer satisfaction.

Brand experience includes:

Accenture
BMW
DMB
Inspirada
Mariott
NBC Universal
Ready Pac
Sunkist
Summerlin (Howard Hughes Corporation)
Santee Village (MJW Investments)


Kapalua Resorts

Internet Marketing Professional Stephan Brisard’s Specialties:

Web Site Deployments, Email Marketing, Direct Marketing, Brand extension and repositioning, CRM/E-Commmerce, Business Development, International Marketing, SEO/SEM, PPC, Web Analytics, Social Networking platforms, Online/Offline Media, Print/TV/Radio Advertising, Data driven program development, Market segmentation strategy

Internet Marketing Professional Stephan Brisard’s Experience

• Business Manager

  BusinessOnLine

  (Privately Held; Internet industry)

  March 2009 — Present (5 months)

  In charge of managing large scale accounts and participating in the leadership of business development efforts.

• Marketing and Business Development Director

  Interactivate

  (Privately Held; Marketing and Advertising industry)

  January 2006 — March 2009 (3 years 3 months)

  • Develop branding strategies for corporate clients utilizing internal and external resources
  • Develop sales projections and budget analysis
  • Develop Marketing collateral for Sales force
  • Manage large scale proposals through contracts sign-up
  • Constructs and maintains detailed project budgets for each client
  • Pricing, Scoping and estimating of SEO, PPC, Pay per performance, Email Marketing, Web Development and Analytics services
  • Collaborates with cross-functional team to define product offerings and messaging
  • Implements business development programs of web related services
  • Team Management

• Independent Marketing & Branding Consultant

  Self-Employed

  (Computer Software industry)

  October 2001 — January 2006 (4 years 4 months)

  • Built a successful Marketing firm focusing on small and medium sized businesses
  • Generated and serviced thirty-five satisfied clients in IT, software development and advertising
  • Implemented CRM products and launched Marketing campaigns improving client’s productivity
  • Provided Marketing services decreasing customers’ internal marketing efforts by more than 40%
  • Launched email and direct mail campaigns resulting in a 50% increase of qualified sales leads
  • Implemented e-commerce solutions to streamline and reduce operation costs by more than 50%

• Marketing Manager

  Amdocs (Formerly DST Innovis)

  (Public Company; 1001-5000 employees; Computer Software industry)

  April 1998 — September 2001 (3 years 6 months)

  • Managed all marketing communications and branding activities targeting Fortune 1000 companies
  • Generated 20,000 qualified leads in two years for the global sales force resulting in three major sales
  • Created a three-year strategic and tactical marketing communications plan
  • Directed print and graphics department for all internal and external marketing projects
  • Managed annual marketing communications budget of $5M and a marketing team
  • Conducted market research on large scale projects using external resources
  • Implemented electronic customer relationship management solutions increasing by 50% the number of qualified sales leads

• Marketing Specialist

  Euro RSCG London

  (Public Company; 1001-5000 employees; Graphic Design industry)

  January 1997 — March 1998 (1 year 3 months)

  • Conducted quantitative and qualitative market research for specific segments
  • Managed corporate client accounts and budgets
  • Developed marketing proposals and coordinated trade shows
  • Analyzed evolution of customer profiles, developed and increased cold calling activities
  • Generated $1.5M in revenues in less than one year after selling to ten new US and European accounts

Internet Marketing Professional Stephan Brisard’s Education

• Leeds Metropolitan University

  BA (Hons) , Marketing , 1994 — 1998

  BA received with Honors.

• Ecole de Management de Normandie

  Master's , Business , 1993 — 1998

  Responsible for video activities.

Additional Information

Internet Marketing Professional Stephan Brisard’s Websites:

• Google Adwords Certified

Internet Marketing Professional Stephan Brisard’s Interests:

high tech, new technologies, e-crm & mobile data networks

Internet Marketing Professional Stephan Brisard’s Honors:

Received Interactivate President's Award in March 2008

Internet Marketing Professional Stephan Brisard’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• reference requests
• getting back in touch