
User Experience Design | Brand Strategy | Project Management
Greater New York City Area

User Experience Design | Brand Strategy | Project Management
Greater New York City Area
subtle positioning
user experience design, branding strategy, usability, interactive project management, environmental compliance, human factors, business development, communications technology
(Design industry)
2008 — Present (1 year )
Independent consulting for clientele across the eastern seaboard.
(Airlines/Aviation industry)
January 2009 — May 2009 (5 months)
Managed the short-term development of an international aircraft trading platform connecting sellers, brokers, buyers and advertisers world-wide. Developed brand specific guidelines to define functional and UX requirements for initial product launch. Crafted cross-media marketing strategy using optimization, print, viral, and word-of-mouth approaches to extend brand recognition and proliferation. Exploited minimal budget and limited product history to drive aerocontroller.com to the third most-used aircraft trading platform globally.
(Privately Held; Design industry)
2005 — 2009 (4 years )
Managed user-experience strategy, extending to interactive projects for a boutique design agency based in Central Florida. Conceptualized unique web concepts accompanied by online optimization, social augmentation and identity development ensuring competitive and durable products. Streamlined the communication between in-house designers, and external contractors throughout long-term project development. Maintained infrastructure and managed extended budget lines. Provided creative concept and development strategy based on internally defined user-focused design logic. Participated in multi-point development of over 35 interactive projects for dozens of national clients.
(Information Technology and Services industry)
January 2008 — June 2008 (6 months)
(on contract) Assisted in project management, client relations, growth management, and business development for specialty IT consulting group in Orlando, FL.
(Performing Arts industry)
2003 — 2006 (3 years )
Managed a non-profit art collaborative providing branding, project management, and growth planning with constrained budget and limited resources. Planed and developed guidelines and timelines for shows, presentations, and events. Participated with artists on conceptual development and actual fabrication of show pieces and presentations. Successfully produced and participated in more then 16 exhibitions in four years throughout the United States, Canada, Ireland, Denmark and Japan.
(Educational Institution; 501-1000 employees; Higher Education industry)
2003 — 2005 (2 years )
Provided overall campus support for classroom/research hardware and software. Assisted student access to campus network applications. Planned and executed campus classroom/laboratory hardware upgrades.
(Research industry)
2001 — 2003 (2 years )
Assisted with brand overhaul for international software developer. Created identity profile based on core product value and user demand. Crowd-sourced valuable client feedback by establishing form-based support program with sales, support and administration contribution. Crafted super-targeted marketing by establishing individual profiles around sampled users. Emphasized viral/natural product proliferation by coalescing international users at on-site development conferences and weekly online production events.
Networking Technology
Human Factors Systems , Psychology, Interfaces & Usability, Aeronautical Life-Science, Environmental Systems
travel, simplicity, environmental systems, urban design, urban installation art, anthropology