Rodney (Staton) Piercey

Rodney (Staton) Piercey

User Experience Design | Brand Strategy | Project Management

Greater New York City Area

Current
Past
  • Branding Consultant at AeroController
  • Production Director | UX Strategist at Coalesce Creative
  • Business Development Consultant at CubeIT
  • International Projects Manager at Visual Buffet Public Arts
  • Technology Specialist at ERAU
  • UX Specialist (Marketing) at Sparrow Corp
Education
  • Daytona State College
  • Embry-Riddle Aeronautical University
Connections
18 connections
Industry
Design
Websites

Rodney (Staton) Piercey’s Summary

subtle positioning

Rodney (Staton) Piercey’s Specialties:

user experience design, branding strategy, usability, interactive project management, environmental compliance, human factors, business development, communications technology


Rodney (Staton) Piercey’s Experience

  • User Experience Strategy & Interactive Projects

    Independant Consulting

    (Design industry)

    2008Present (1 year )

    Independent consulting for clientele across the eastern seaboard.

  • Branding Consultant

    AeroController

    (Airlines/Aviation industry)

    January 2009May 2009 (5 months)

    Managed the short-term development of an international aircraft trading platform connecting sellers, brokers, buyers and advertisers world-wide. Developed brand specific guidelines to define functional and UX requirements for initial product launch. Crafted cross-media marketing strategy using optimization, print, viral, and word-of-mouth approaches to extend brand recognition and proliferation. Exploited minimal budget and limited product history to drive aerocontroller.com to the third most-used aircraft trading platform globally.

  • Production Director | UX Strategist

    Coalesce Creative

    (Privately Held; Design industry)

    20052009 (4 years )

    Managed user-experience strategy, extending to interactive projects for a boutique design agency based in Central Florida. Conceptualized unique web concepts accompanied by online optimization, social augmentation and identity development ensuring competitive and durable products. Streamlined the communication between in-house designers, and external contractors throughout long-term project development. Maintained infrastructure and managed extended budget lines. Provided creative concept and development strategy based on internally defined user-focused design logic. Participated in multi-point development of over 35 interactive projects for dozens of national clients.

  • Business Development Consultant

    CubeIT

    (Information Technology and Services industry)

    January 2008June 2008 (6 months)

    (on contract) Assisted in project management, client relations, growth management, and business development for specialty IT consulting group in Orlando, FL.

  • International Projects Manager

    Visual Buffet Public Arts

    (Performing Arts industry)

    20032006 (3 years )

    Managed a non-profit art collaborative providing branding, project management, and growth planning with constrained budget and limited resources. Planed and developed guidelines and timelines for shows, presentations, and events. Participated with artists on conceptual development and actual fabrication of show pieces and presentations. Successfully produced and participated in more then 16 exhibitions in four years throughout the United States, Canada, Ireland, Denmark and Japan.

  • Technology Specialist

    ERAU

    (Educational Institution; 501-1000 employees; Higher Education industry)

    20032005 (2 years )

    Provided overall campus support for classroom/research hardware and software. Assisted student access to campus network applications. Planned and executed campus classroom/laboratory hardware upgrades.

  • UX Specialist (Marketing)

    Sparrow Corp

    (Research industry)

    20012003 (2 years )

    Assisted with brand overhaul for international software developer. Created identity profile based on core product value and user demand. Crowd-sourced valuable client feedback by establishing form-based support program with sales, support and administration contribution. Crafted super-targeted marketing by establishing individual profiles around sampled users. Emphasized viral/natural product proliferation by coalescing international users at on-site development conferences and weekly online production events.


Rodney (Staton) Piercey’s Education

  • Daytona State College

    Networking Technology

  • Embry-Riddle Aeronautical University

    Human Factors Systems , Psychology, Interfaces & Usability, Aeronautical Life-Science, Environmental Systems


Additional Information

Rodney (Staton) Piercey’s Websites:

Rodney (Staton) Piercey’s Interests:

travel, simplicity, environmental systems, urban design, urban installation art, anthropology


Rodney (Staton) Piercey’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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