
Writer/Editor/Evangelist/Consultant
Greater Boston Area

Writer/Editor/Evangelist/Consultant
Greater Boston Area
In a decade-long career, I have developed a strong understanding of, and desire to share, the core concepts that drive Web performance and affect online business results.
I actively promote these concepts in my work at the leading Web performance measurement firm, and through the own experimental distributed measurement test-bed. I also actively discuss Web performance concepts and comment online new trends and ideas on my blog, Newest Industry.
I actively following trends and concepts that shape modern online businesses, including: Online branding, Reputation Management, Authority development, Productivity, Information management, and IT-Business relationships.
Web performance analysis, continuous improvement, best practices analysis, author, presenter, HTTP, HTML, TCP/IP, Network diagnosis, Web 2.0, consulting, evangelist, Twitter, FriendFeed, Social Media
(Internet industry)
November 2004 — Present (4 years 9 months)
Newest Industry is an ongoing blog detailing the trials and tribulations of Web performance management in a business environment based on complex technology and shrinking budgets.
(Internet industry)
November 2003 — Present (5 years 9 months)
Designed and developed the GrabPERF Web monitoring platform, a multi-location performance measurement system. Tools used in the development included:
* PERL
* PHP
* Apache 2.0 and 2.x
* MySQL
* IPTables
This system uses advanced statistical analysis to provide Web 2.0 companies, notably in the Blogging and Social Media sectors, with access to Web performance data that had been previously out of their reach.
(Privately Held; 51-200 employees; Internet industry)
October 2003 — Present (5 years 10 months)
* Actively delivering Technical Professional Services focused on a process of continuous improvement in Web performance
* A dedicated evangelist advocating the use of existing technologies and improved site design to optimize and enhance Web server performance at the lowest possible cost and greatest posible impact on the bottom-line
* Analysis of Web performance measurement data to validate and verify the impact of performance enhancement processes
* Lead projects with large customers to identify, diagnose, and resolve Web performance issues affecting customer experience and revenue
(Public Company; 51-200 employees; KEYN; Internet industry)
July 1999 — October 2003 (4 years 4 months)
* End-to-end analysis and diagnosis of Web performance issues for Keynote customers.
* Ongoing QA of Keynote's measurement technologies and interfaces, with a focus on accurate capture and representation of Web performance metrics to customers
* Maintenance and monitoring of Keynote's Public Performance indices, including the Keynote Business 40, and the Keynote Brokerage Trading Index
* Primary technical content developer for three Keynote training offerings, including the creation and ongoing maintenance of the course manual and technical presentations
* Produced and presented online seminars in the areas of:
- Web Caching
- Tweaking Web Servers for Performance
- Advanced Data Analysis Using Keynote Data
- Browser Behaviour
* Presented seminars in Advanced Data Analysis at Keynote's GIPC WEST and GIPC EAST conferences to over 80 Keynote customers
* Primary presenter of Keynote Training offerings for both in-person and on-line sessions