
Director for Implementation & IT - Spectra Integration
Columbia, South Carolina Area

Director for Implementation & IT - Spectra Integration
Columbia, South Carolina Area
Implementation Project Manager in a wide variety of business applications. Particularly interested in W2P (Web To Print) systems for marketing materials management.
Variable Data Printing with CRM Data, PURLs, Pre-Press Systems Architecture
(Marketing and Advertising industry)
July 2003 — Present (6 years 6 months)
I implement customer supply chain solutions for marketing collateral and other printed items, as well as marketing campaigns based upon variable data printing technology, personal URLs, and web-based marketing and response methods.
Spectra Integration is a marketing services company with full production capabilities.
Technology evaluation, acquisition, and implementation
(Printing industry)
2001 — 2003 (2 years )
Technology evaluation, acquisition, and implementation
(Printing industry)
1987 — 2001 (14 years )
Advertising typographers and trade service bureau
1973 — 1977
New technologies, 1:1 marketing, digital printing, variable data printing, PURLs, email marketing, B2B, travel, motorcycling
PICA
http://www.picanet.org/