Content Editor at Current Tv
Milan Area, Italy
Content Editor at Current Tv
Milan Area, Italy
(Privately Held; 11-50 employees; Marketing and Advertising industry)
June 2007 — Present (2 years 2 months)
Account for Multigraphic Srl in Arcore (Milan - Italy). For this company I carry out also activities connected to content providing for papery or multimedia advertising campaign. In addition I supply consulting for restyling of corporate image or brand.
(Marketing and Advertising industry)
March 2009 — May 2009 (3 months)
Blog Relation, PR, Buzz and WOMM activity for "10 e Lode" Chiquita's campaign and event.
My work consisted in communication management with bloggers and opinion leaders of the web; selection, care, control and improvement of the communication on social networks.
I've also managed the contents provided and connected to the event on social networks profile.
One of my aim was also to prevent negative buzz. In order to do this I've chose to create the first Wiki page dedicated to a market's event, monitoring and stimulating conversations linked to the event.
(Privately Held; Broadcast Media industry)
October 2008 — January 2009 (4 months)
For this independent media company I carry out researches and produce contents and news about topical arguments.
These contents are published on the Italian home page of Current Tv and their aim is to create a talking point and obtain a feedback from internet users.
(Privately Held; 201-500 employees; Consumer Services industry)
January 2004 — May 2007 (3 years 5 months)
Call center operator (for TeleVoice, Comdata group); front-end for Tim, Telecom Italia and Vodafone, taking part at many staff trainings.
(Privately Held; 11-50 employees; Civil Engineering industry)
March 2006 — April 2007 (1 year 2 months)
Survey of information about vehicular traffic density for datas, statistics, planning of road infrastructures, search and analysis of effects on environment.
Two year Master's Degree: Politic and Social Communication (public and Corporate Communication) , Marketing, corporate, politic &social communication, media and new media, public relations, internet , 2007 — 2009
Final-year student graduating in two-years master degree in Social & political communication, major in Enterprise Communication & Marketing (Political Science).
Thesis: "Enterprises and web 2.0: communication at social network's age"
Bachelor's Degree: Communications (science of) , Communications study, marketing, corporate communication, Internet, web, media and new media , 2003 — 2006
2006: I've attended “Advertising communication: case history and instruments of analysis" (In ita: “La comunicazione pubblicitaria: case history e
strumenti di analisi”), a course/workshop held by Doc.Francesca Travisi. The course introduced students to advertising communication analysis.
After a global overview on customer-agency workflow and on professionalisms envolved, I've studied reale cases of italian advertising campaign, trough "copy analysis" metodology. The purpose was to understand the actions that regulate traditional advertising (TV, radio, press, etc...)
Communication, internet, new technologies, computer, marketing, public relations, social media, sports...