Maggie Fox

Maggie Fox

CEO, Social Media Group

Ontario, Canada

Current
Past
  • President/Senior Editor at New Sun Creative Inc.
  • Senior Project Manager at Fireworks Creative Inc.
  • Producer, 11 p.m. newscast at CH News/Global Television Network
  • Associate Producer/Writer at Citytv/CHUM Limited
  • Marketing at MuchMusic/Citytv/CHUM Limited
Education
  • McMaster University
  • Mohawk College
Connections
333 connections
Industry
Internet
Websites

Maggie Fox’s Summary

Maggie Fox is the founder and CEO of Social Media Group, one of the world's largest independent agencies helping business navigate the new socially engaged Web. Widely acknowledged as industry-leading pioneers, SMG has created and executed social media strategies for the Canadian Government, SAP and Yamaha Motor. SMG has also been Ford Motor Company’s social media agency since 2007.

Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has led teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise, and was named one of the Top 100 Marketers in Canada in the 100th anniversary issue of Marketing Magazine.

About Social Media Group
With global headquarters near Toronto, Social Media Group (www.socialmediagroup.com) is one of the world's largest independent agencies helping business navigate the new socially engaged Web. We take the best of both worlds: thorough business oriented consulting to uncover true strategic objectives combined with tactical execution that unleashes the creative energy and precision-oriented results of a top-flight integrated communications firm. Services include corporate social media strategy and tactical execution, content creation and management, community engagement, reputation measurement and monitoring, educational seminars and workshops.

Maggie Fox’s Specialties:

Social media strategy, content production, social media marketing, blogger relations, blogger outreach, writing, editing, blogging, communications, marketing, podcasting, video podcasting, blogosphere monitoring, presentations, social media education, speaking, technology, metrics.


Maggie Fox’s Experience

  • Founder/CEO

    Social Media Group

    (Privately Held; Online Media industry)

    2006Present (3 years)

    Social Media Group is one of the world's largest independent agencies helping business navigate the new socially engaged Web. Widely acknowledged as industry-leading pioneers, SMG has created and executed social media strategies for the Canadian Government, SAP and Yamaha Motor. SMG has also been Ford Motor Company’s social media agency since 2007.

  • President/Senior Editor

    New Sun Creative Inc.

    (Internet industry)

    2001August 2006 (5 years)

    With a heavy focus on great content, usability and design, New Sun has created websites and editorial for Home Hardware’s Home at Home magazine, Home Hardware’s Lumber and Building Materials Division, Transcontinental Printing, Home Furniture Stores Limited, Do it Best, Avery Dennison Canada and Truman Engineering Services.

  • Senior Project Manager

    Fireworks Creative Inc.

    (Public Company; 11-50 employees; Internet industry)

    19992001 (2 years)

    Developing and executing web and print-based strategies for major North American firms including Deloitte, Hydro One, Sears Canada and Disney Online.

  • Producer, 11 p.m. newscast

    CH News/Global Television Network

    (Public Company; 501-1000 employees; Broadcast Media industry)

    November 1997September 1998 (11 months)

    Producer, 11 p.m. nightly newscast, including show lineup, assigning reporters, writing and approving scripts, managing crew and live show production.

  • Associate Producer/Writer

    Citytv/CHUM Limited

    (Public Company; 501-1000 employees; Broadcast Media industry)

    October 1995November 1997 (2 years 2 months)

    Associate Producer, CityOnline, CityLive at Five - writing scripts and editing tapes for two live half hour shows, five days a week, plus supervising live production.

  • Marketing

    MuchMusic/Citytv/CHUM Limited

    (Public Company; 501-1000 employees; Broadcast Media industry)

    May 1993October 1995 (2 years 6 months)

    Creation and execution of sales and marketing cross promotions for major North American firms including (but not limited to) P&G, Bank of Montreal, HMV, Universal Music, EMI, Sony, Paramount Pictures, Eaton's (not sure if that's one to brag about) and Polygram.


Maggie Fox’s Education

  • McMaster University

    Multimedia/Comp Sci 19981999

  • Mohawk College

    Television Brodcasting 19901993


Additional Information

Maggie Fox’s Websites:

Maggie Fox’s Interests:

Social media

Maggie Fox’s Groups:

Women Who Risk, The Social Media Collective, Mesh, Enterprise Irregulars, SXSW

  •    nextMEDIA

Maggie Fox’s Honors:

Press Coverage: <a href="http://socialmediagroup.com/media/">here</a>


Maggie Fox’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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