Technology Evangelist, persuasive communicator, skilled manager, speaker, writer, blogger, marketer, lead-gen magician
San Francisco Bay Area
- Current
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- Contributing Editor at EDN Magazine
- Recommended
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13 people have recommended Steve - Connections
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Steve Leibson’s Summary
I'm a results-driven technology marketing and writing pro with a proven track record for setting the imaginations of technical audiences on fire. I've got VP stripes and have worked as an engineer, engineering manager, journalist, chief editor, market researcher, entrepeneur, executive, and technology evangelist giving me a very broad tech/business/marketing background in, knowledge of, and intuition about the electronics and EDA industries. I extensive international experience and a successful history of delivering complex, targeted, audience-centric marketing and communications projects including numerous technical articles, white papers, and books; Web sites and blogs; live and online presentations ranging from emerging technology to technical communications; integrated, magnetic,and successful event concepts at the Microprocessor and Embedded Processor Forums, the Embedded Systems Conference, and the Design Automation Conference; and insightful, actionable primary market research for high-tech clients. I offer a very broad portfolio of sophisticated and refined communications skills (Internet Web and email, print, audio, and video) for connecting with technical communities based on a deep understanding of market needs and wants. I get results. My direct reports tell me that they appreciate my management style, which emphasizes constant employee development, stretch goals, and continuous feedback. I have been editor-in-chief of three magazines including EDN, Microprocessor Report, and Embedded Developers Journal where I set editorial direction and managed many creative writer/engineer/analysts.
Steve Leibson’s Specialties:
Lead generation, customer and prospect nuturing. Persuasive and magnetic written, verbal, online communications, direct marketing, SEO/SEM. Employee mentoring and development. Electronics and computers (chips, systems, IP licensing, and software).
"Markets are conversations. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed...markets are getting smarter—and getting smarter faster than most companies." Cluetrain Manifesto
