SkaareWorks
Harrisburg, Pennsylvania Area
- Current
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- President at SkaareWorks
- Past
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- Vice President, Marketing (consulting arrangement) at Lynch Exhibits
- Executive Vice President, Organizational Development at Tollgrade Communications, Inc.
- Vice President, Marketing at KnowledgePlanet
- Vice President, Marketing and Communication at Ed-e.com
- Director, Global Communication, following 10 years as consultant, at AMP Incorporated
- Director, Corporate Communication at Allegheny International
- Vice President, Corporate & Financial Communication at Burson-Marsteller
- Manager, Financial Communication; Coordinator, Executive Speechwriting at Alcoa
- Education
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- Boston University
- Gordon Conwell Theological Seminary
- Gordon College
- Recommended
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7 people have recommended Richard - Connections
-
175
connections
- Industry
- Public Relations and Communications
- Websites
Richard Skaare’s Summary
Extensive experience collaborating with senior management on how to maximize communication to bolster corporate reputations, increase external and internal understanding and support, improve organizational efficiency, and strengthen profitability. Communication work has addressed:
• global business initiatives
• organizational/leadership development
• corporate restructuring/expansion
• communication staff development
• community/charitable support
• marketing
• environmental/other crises
• executive speeches/issues
• environmental programs
• media relations
• electronic channels
• identity/branding
• interactive exhibits
Richard Skaare’s Specialties:
Strategic and organizational development, change management, crisis communication, executive speechwriting, and coaching.
Richard Skaare’s Experience
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President
SkaareWorks
(Public Relations and Communications industry)
January 2000 — Present (10 years 2 months)
Strategist, writer, visual thinker, advisor, and implementer for a wide range of communication and change issues:
* from executive speechwriting to repositioning of global image
* from interactive exhibits to employee learning portals
* and from managing crises to coaching medical directors. -
Vice President, Marketing (consulting arrangement)
Lynch Exhibits
(Privately Held; Events Services industry)
May 2003 — July 2006 (3 years 3 months)
Developed marketing strategy and supporting events and materials to raise the visibility and reshape the identity of this tradeshow services, museum exhibits, and interactives company.
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Executive Vice President, Organizational Development
Tollgrade Communications, Inc.
(Public Relations and Communications industry)
April 2001 — March 2003 (2 years )
Helped formulate strategic plan and linked it to accountable and measureable departmental/individual performance plans, and structured organization, from senior leaders to hourly production workers, into idea-generating and implementation groups.
Developed and led communication/business planning sessions for corporate executives, and customer forums.
Directed team of managers, IT professionals, engineers, facilities director, and others that seamlessly integrated a $60 million acquisition from Lucent, and moved the group to a new location.
Initiated a trade media campaign that landed company photos on the cover of the leading cable magazine; got quotes by the president and other executives in the same magazine and its competitor; and booked editorial backgrounder with the leading telephony publication. -
Vice President, Marketing
KnowledgePlanet
(Privately Held; Computer Software industry)
June 2000 — March 2001 (10 months)
Repositioned KnowledgePlanet from a learning management systems provider into a smart-thinking team that delivered idea and results. Created a marketing campaign that profiled employees as the primary advantage.
. -
Vice President, Marketing and Communication
Ed-e.com
(Internet industry)
August 1999 — June 2000 (11 months)
Implemented a basic marketing approach for this Internet startup focused on eLearning for K-12 teachers
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Director, Global Communication, following 10 years as consultant,
AMP Incorporated
(Electrical/Electronic Manufacturing industry)
January 1984 — September 1999 (15 years 9 months)
Built a global communication program for this $5.5 billion leader in electronic connectors. Led a staff team in building the company's internet and intranet sites, the foundation of an online university, and numerous other international communication programs..
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Director, Corporate Communication
Allegheny International
(Public Company; 10,001 or more employees; Consumer Goods industry)
March 1982 — September 1984 (2 years 7 months)
Developed and implemented a comprehensive internal/external communication program to guide the transformation of a $400 million specialty steel producer to a $2.3 billion international consumer products and industrial specialties corporation.
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Vice President, Corporate & Financial Communication
Burson-Marsteller
(Public Company; WPPGY; Public Relations and Communications industry)
October 1980 — March 1982 (1 year 6 months)
Built corporate/employee/financial communication capability for Pittsburgh operation of this global agency. Advised Rockwell International, Westinghouse, and L.B. Foster, among others, on corporate communication strategy and implementation.
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Manager, Financial Communication; Coordinator, Executive Speechwriting
Alcoa
(Public Company; AA; Mining & Metals industry)
July 1977 — October 1980 (3 years 4 months)
Created themes and wrote issue speeches, most on international topics, for the President and the Vice Chairman. Created emerging issues program. Headed financial communication: planned and produced annual report, analyst meeting communication, and other activities in support of investor relations.
Richard Skaare’s Education
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Boston University
M.S. , Communication , 1974 — 1977
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Gordon Conwell Theological Seminary
M.Div , Theology , 1969 — 1972
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Gordon College
B.A. , English , 1966 — 1969
- Activities and Societies:
- President, Student Government; Resident Assistant
