Sixto Arias

Sixto Arias

Managing director at MOBEXT (Havas Digital) - Founder Mobile Marketing Association Spanish Chapter

Madrid Area, Spain

Current
  • Entrepreneur (sixto.arias@mobext.mobi) at Mobext (www.mobext.mobi)
  • Head of Mobile at Havas Digital
  • Lecturer & speaker at Thinking Heads
Past
Education
  • Columbia University - Columbia Business School
  • INSEAD
  • IE (Instituto de Empresa)
  • Universidad Complutense Madrid
  • University of California, Berkeley
  • ESIC: Business & Marketing School
  • Universidad Complutense de Madrid
Connections
500+ connections
Industry
Marketing and Advertising
Websites

Sixto Arias’s Summary

My profesional experience comes from marketing and new technologies. Currently, I am focused on Mobile Marketing.

Sixto Arias’s Specialties:

Creativity, strategy, mobile internet and apps experience, advertising new formats


Sixto Arias’s Experience

  • Entrepreneur (sixto.arias@mobext.mobi)

    Mobext (www.mobext.mobi)

    (Public Company; 1001-5000 employees; HAV; Marketing and Advertising industry)

    January 2007Present (2 years 11 months)

    Mobile marketing consultancy with a major share holder Havas Media

  • Head of Mobile

    Havas Digital

    (Public Company; 1001-5000 employees; HAV; Marketing and Advertising industry)

    January 2007Present (2 years 11 months)

  • Lecturer & speaker

    Thinking Heads

    (Privately Held; 11-50 employees; Education Management industry)

    February 2006Present (3 years 10 months)

  • Founder

    Mobile Marketing Association Spain

    (Non-Profit; 51-200 employees; Marketing and Advertising industry)

    June 2005Present (4 years 6 months)

    See: www.mmaglobal.com

  • Teacher

    Instituto de Empresa

    (Educational Institution; 201-500 employees; IE; Education Management industry)

    February 2001Present (8 years 10 months)

  • Cofounder

    Movilisto (www.movilisto.com)

    (Public Company; 11-50 employees; ITU; Telecommunications industry)

    April 2001March 2004 (3 years )

    Sold to Itouch PLC, (www.itouchplc.com)

  • Country Manager

    Result Spain (www.result.com)

    (Privately Held; 1001-5000 employees; Management Consulting industry)

    May 1999February 2001 (1 year 10 months)

    Business acelerator from Sweden.

  • Marketing Manager

    Icon Medialab Spain (www.iconmedialab.com)

    (Public Company; 201-500 employees; ICON; Internet industry)

    September 1997February 1999 (1 year 6 months)

    Swedish E-Business consultancy. European leader.


Sixto Arias’s Education

  • Columbia University - Columbia Business School

    Leveraging Marketing and Communication , Marketing , 20082008

  • INSEAD

    LMC , Marketing and Communications , 20082008

  • IE (Instituto de Empresa)

    Teacher & Mentor , E business , 20022008

    Activities and Societies:
    IEMET (www.iemet.com)
  • Universidad Complutense Madrid

    BA , Communications , September 1987September 1992

    Other studies include: Master in Marketing Management ESIC Madrid. Certificate International Marketing University of Berkeley California

  • University of California, Berkeley

    International Marketing , Marketing , 19901990

  • ESIC: Business & Marketing School

    Master , Management and Marketing

  • Universidad Complutense de Madrid

    Teacher , Online and mobile marketing


Additional Information

Sixto Arias’s Websites:

Sixto Arias’s Interests:

Motorbiking, enduro, cycling, skying, nature, travel

Sixto Arias’s Groups:

Mobile Marketing Association (Founder of Spanish Chapter)
International Advertising Association (member)

  •    INmobile(dot)org
  •    Mobile Marketing Association
  •    CMU Sta Maria de Europa
  •    Result.com People & Alumni Group
  •    Friends of Portugal
  •    The “Metha” Internet
  •    Startup Specialists
  •    ESIC Alumni
  •    On Device Portal Consortium
  •    Le Mobile 2.0
  •    JENET - Post Junior Enterprise World Net
  •    MET Program
  •    Aficionados al Golf - Golf Supporters
  •    Restaurantes.com
  •    SIME
  •    Directivos amigos de CEOE

Sixto Arias’s Honors:

Mentor at El Instituto de Empresa program MET.
Member of the jury Movi Film Festival.
Member of the EMEA Board (Mobile Marketing Association)


Sixto Arias’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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