Simon Ford

Current

Founder | EventsListed.com | Founder SocialTraffic.biz at The Zoo Group Pty Ltd

Past

Member at STOMPERNET
Founder | Owner | CEO at Sleeping With The Enemy Pty Ltd
Founder / Principle at Just-Cruisin promotions

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Recommended

13 people have recommended Simon

Connections

500+ connections

Industry

Events Services

Websites

Simon Ford’s Summary

Highly driven with an infectious passion for taking ideas and developing them into companies. Having founded three start-ups, successfully building two of them into million dollar enterprises, has a proven ability to make things happen.

A preference for working against the odds & committed to breaking barriers that break others, sees opportunity where others see problems and loves the phrase, “If it were easy, everyone would be doing it”.

Focused on internet based social media, networking & marketing. Currently launching an international social networking web platform for event planners and promoters.

Simon Ford’s Specialties:

International structures, start ups, private capital raising, SEO, e-commerce website development, planning and conversion, website monetization, internet marketing strategies, social media / networking, analytics, article marketing, PPC advertising.

Simon Ford’s Experience

Founder | EventsListed.com | Founder SocialTraffic.biz

The Zoo Group Pty Ltd

(Internet industry)

February 2003 — Present (6 years 10 months)

The Zoo Group Pty Ltd was formed in 1992 to invest in and develop residential assets into long term tourist accommodation within large terrace houses for semi transient, working travelers throughout Sydney, Australia.

Pioneering a unique ‘social / community based approach’ to shared living, The Zoo Groups concept was ground-breaking in terms of economic and human resource management using the internet as a delivery platform.

The companies focus was to instill pride, value and purpose in the way communities co inhabited shared occupancy dwellings. It was achieved by providing a social networking platform to introduce transparency of individual accomplishments in terms of contribution towards a shared living community.

After selling out interests in it's property portfolio & property management in 2003, The Zoo Group Pty Ltd shifted it's focus towards consulting and developing social media and various online networking platforms to a variety of interest groups.
Member

STOMPERNET

(Internet industry)

2007 — 2008 (1 year )
Founder | Owner | CEO

Sleeping With The Enemy Pty Ltd

(Leisure, Travel & Tourism industry)

January 1992 — February 2003 (11 years 2 months)

Sleeping with the enemy is a community based independent accommodation ecosystem for international students & working travelers throughout Australia. The company was managed online using an in house administrative & social networking platform that was developed years before the emergence of sites like FaceBook & Myspace.

Communities included house competitions for pride, cleanliness & popularity. Online networking flourished via notice boards, chat rooms & house mate rating systems combined with off line activities like inter house sporting, social & networking events.

House dynamics were tribal in nature, governed by business rules & self managed systems powered by a reward program delivered via the internet.

The level of efficiency these systems provided saw our properties cost an average of 50% less per square meter in management costs; earning us up to 120% more in rental income per square meter than similar forms of university housing close by.
Founder / Principle

Just-Cruisin promotions

(Events Services industry)

1995 — 2002 (7 years )

A controlling interest in Sleeping With The Enemy Pty Ltd, with a captive audience of 300+ 19 to 27 year olds looking to party, was good cause to establish Just-Crusin promotions in 1995.

Perfecting the art of social media as a way of facilitating communications to a transient youth market, Just-cruisin was able to build a portfolio of well known recurring events to the backpacker market in Sydney, Australia.

We harnessed social networking strategies to promote events to a revolving community of travelers who were interconnected by a powerful word of mouth phenomenon that carried world wide long before the emergence of facebook or myspace.

Just-Crusin's events included;

- Weekly Harbor Boat Cruises On Sydney Harbor.

- Ongoing Night Club Promotions

- Ongoing Hotel Promotion's In Sydney, Australia

- Dance Parties (10,000+ Capacity) In Sydney, Australia

- Reunion Parties (4000+ capacity) In London, UK