LinkedInDavid Siedell

David Siedell

Location
Greater Philadelphia Area
Industry
Higher Education
Current
  1. Haddonfield Board of Education,
  2. The Wharton School of the University of Pennsylvania
Previous
  1. Strategic Management Group, Inc.,
  2. TileRama, Inc.
Education
  1. The Pennsylvania State University
Recommendations2 people have recommended David
500+connections

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500+connections
Haddonfield Board of Education

Haddonfield Board of Education

School Board Member

– Present

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Background

Summary

I am an IT professional experienced in managing high output teams in many arenas of IT and AV. I am responsible for executing multimillion dollar technology budgets to provide state-of-the-art AV and IT integrated systems to educational teaching and learning spaces from in-room technology to workflow systems to simulation development and distance learning video productions.

These include enhancing curriculum to integrate technology enhanced learning, integration with Learning Management Systems, creating a seamless experience between desktop operating systems and Crestron room control systems, to delivery of on-demand recorded session content or live interactive events. Even event scheduling, event support and general organization computing support are key components to the workflow.

My personal expertise focuses on directing a high traffic publication network from back-end systems and hosting, UI, customer experience, analytics and interactivity, to promotional campaigns, organic growth, search engine optimization and social network interactions. I have experience incorporating distinct multi-language and multi-cultural websites into a network with common goals but with unique execution of tasks.

Specialties: Web promotion, online publications, online retailing, Search Engine Optimization (SEO), social branding, microPR, social marketing, connected learning, distance education, strategic planning, simulation development, collaboration platforms

Experience

School Board Member

Haddonfield Board of Education
– Present (11 months)Haddonfield, NJ 08033

School Board Member for the Haddonfield Board of Education, elected for a 3 year term to expire December 2017

Senior Director

The Wharton School of the University of Pennsylvania
– Present (11 years 6 months)

6/2009 - Present
Senior Director - Learning Technology
Responsible for setting the direction for public technology at the Wharton School including classroom technology, media services and labs, simulation development and study rooms in Philadelphia and San Francisco as well as first and second tier student computing support. Manage Budgets of 5+Million and staff of 25.

6/2003 - 6/2009
Technical Director of the Knowledge@Wharton Network, the on-line journal of the Wharton School with nearly 2 million subscribers including the US, Chinese, Indian, Spanish, Portuguese, Arabic and High School editions as well as managing the technical resources for Wharton WWW and publications/communications.

A winner of the Penn 2008 Models of Excellence Award

IT Director

Strategic Management Group, Inc.
(5 years 1 month)

Designed and managed the data and telecommunication network for an organization consisting of 9 offices in 5 countries.

Directly managed a team of 11 professionals providing 1st and 2nd tier computer support, networking, application support, application development, telco (including MACs), and data library services.

Showroom Sales

TileRama, Inc.
(9 years 11 months)

Escaped data, code, servers, uptime and budgeting every Saturday for 10 years and worked at a privately owned ceramic tile and marble wholesale / retail distributor.

There is no better teacher of negotiation than dealing with consumers spending large amounts of their own money on their own home.

Simulation Designer / System Dynamics Modeler

Strategic Management Group, Inc.
(4 years 5 months)

Designed business simulations for training engagements at Fortune 500 companies.

Developed SD models of business processes in the banking/financial services industry, professional services and utility industries.

Designed and developed corporate intranet to manage entire catalog of courseware, software, and engagement portfolios.

Skills

  • Online Publishing
  • Website Promotion
  • Social Marketing
  • Corporate Branding
  • Retail
  • Project Management
  • Endorsements
  • connected learning
  • distance education
  • technology enhanced...
  • Management
  • Training
  • Integration
  • Distance Learning
  • SEO
  • Social Networking
  • Software Development
  • Strategic Planning
  • Social Media
  • Public Speaking
  • User Experience
  • Higher Education
  • Analytics
  • Networking
  • See 9+  See less

Education

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