Sidhartha Bezbora (sidhartha[at]bezbora.com)

Current

Manager-VAS, Middle East & Africa at Cellucom FZCO Dubai

Past

Product Manager-Ad-supported Mobile Games and Community at HOVR Inc
Mobile User Experience and Product Design at ACL Wireless Ltd
Co Founder - VAS Product Head at Niche Tech Services Pvt Ltd

User Interface Designer at Aithent Technologies Pvt Ltd

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Education

Ashwood University
LCC Infotech
IBM

University of Madras
EMPI Business School
Kendriya Vidyalaya
Hemlata Handique Jorhat

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4 more...

Recommended

8 people have recommended Sidhartha

Connections

500+ connections

Industry

Wireless

Websites

Sidhartha Bezbora (sidhartha[at]bezbora.com)’s Summary

I am currently working as a Manager-VAS, Middle East with Cellucom's (www.cellucom.com)Mobile VAS and Entertainment arm in Dubai.- Heading the product and content management for mobile music,games and applications with MEA responsibility for the, product and content roadmap, revenue development and the strategic business initiatives. I have total of 8 +yrs of experience in Mobile VAS (SMS/WAP/Voice) startups,Web/ Mobile Social Networks, Mobile User Experience,Mobile Entertainment Content Design,Aggregation,Management. In the past, I have worked with reputed companies like HOVR Inc (Mobile Gaming and Advertising), ACL Wireless Ltd ( Mobile VAS,Mobile Communities,Instant Messaging),my own Mobile VAS venture Niche Tech Services (Mobile VAS,) and Aithent Inc (Software Products)

When I am free I like to Blog about Mobile VAS,Telecom Trends,Mobile User Experience in my blog WirelessDuniya ( Reviewed as India's top Blog by Indian Express) http://www.WirelessDuniya.com

My Professional Experience:
- VAS startup experience.
-Create new features and define product roadmap for both Mobile(SMS/WAP/Entertainment content/Messaging) and Web
•Mobile/Web Portal Design and Management.
•Founder of a Mobile VAS startup and successful establishment of the company.
•Product/Project Management
•Ad supported Mobile Gaming
•Mobile/Web Communities/Social Networks
•Mobile Content Acquisition/Aggregation
•Mobile UI Design and User Experience Design
•Designed/Developed premium SMS/MMS/WAP entertainment content like ( Ringtones,Logos,Mobile Games,Wallpapers,dating application,cricket ,advertising updates,news,contests,polls,sms voting system, mobile content portal on web)
•Source/manage mobile content
•Tie up with content publishers, mobile operators
•Promote the services online and offline through blogs, email campaigns, communities etc.
•Web/UI/Graphics Design
•Business Development & Pre Sales

Sidhartha Bezbora (sidhartha[at]bezbora.com)’s Specialties:

Mobile VAS Products,SMS Services,Wap/Web Portal Design and Management,Content Licensing,Content Publisher Management,Mobile Gaming, Mobile Advertising,Mobile VAS Conceptualizer,Product/Project Mangement, Mobile Communities/Social Networking,Mobile Entertainment,Mobile/Web User Experience,Mobile Interaction design,Web/User Interface Design,Business Development and Alliances,Online advertising and promotions,Mobile Content Design,WAP/XHTML site depelment,Web/Mobile Web Site Design,Blogger

Sidhartha Bezbora (sidhartha[at]bezbora.com)’s Experience

Manager-VAS, Middle East & Africa

Cellucom FZCO Dubai

(Privately Held; 201-500 employees; Telecommunications industry)

November 2007 — Present (10 months)

- Incharge of setting up the Web 2.0 and Mobile 2.0 content platform for Cellucom's Mobile VAS Business
- Product Management and Business Development of the SMS/Web/WAP/OnDevice Portal and content
- Identify and Tie up with content owners and publishers ( Games,Music,Applications etc) to grow revenue, user base, traffic and usage of the mobile content on the portals.
- Introduce new mobile content,products and services from time to time to increase traffic and revenue.
- Increase and monitor the Contribution of Web/WAP/SMS revenues.
- Increase the Penetration & Usage of Services Effectively
- Monitor the content updation across the categories on the platforms.
- Use new and available promotional tools to ensure the above.
- Work closely with the solutions provider & vendors to localize products, content and promotion.
- Work closely with the operators in all countries for integrating content
- Launch services in various countries and regions.
Product Manager-Ad-supported Mobile Games and Community

HOVR Inc

(Privately Held; 11-50 employees; Wireless industry)

February 2007 — October 2007 (9 months)

Product Management focusing on management of Hovr’s core software technologies and product offerings.
•Project/Program Management
•Develop requirements documents (or functional specs) for HOVR
•Develop mock-ups/ prototypes of product concepts
•Assist with product testing
•Assist in communicating product changes internally or to members
•Constantly improve the existing mobile application interaction patterns in terms of consistency, features, and total user experience.
•Manage HOVR’s mobile gamer’s community (Mobile and Web versions).
•Create new features and define product road map for both Mobile and Web,
•Write product specifications and product plans
•Designed the Mobile version of the mobile communities
•Responsible for managing and defining the road maps for the Hovr's Community based mobile gaming portal on Web and mobile.
•Online Promotions and Internet marketing
•New Business Development and alliances
Mobile User Experience and Product Design

ACL Wireless Ltd

(Public Company; 201-500 employees; Wireless industry)

February 2006 — February 2007 (1 year 1 month)

·Representing screen details and navigation models using standard user interface and design tools like MS Word and Visio.·Information design, iterative prototyping and user centered design process for the community based Wireless Instant Messenger on Symbian and WAP.
·Constantly improve the existing mobile application interaction patterns in terms of consistency, features, and total user experience
·Help in improving the quality of deliverables by defining standard processes
·Understand technical details and come up with the best design solution as per requirements
·Work with development and QA teams for implementation of the product. Maintain timelines to provide necessary updates and design releases to the QA and close assigned bugs.·Conduct user research/ usability study of the mobile product
·Continuously research other mobile products (competitor), and come up with the best design solution for our product.
·Constant R&D on developing new features for the Mobile application
Co Founder - VAS Product Head

Niche Tech Services Pvt Ltd

(Privately Held; 1-10 employees; Wireless industry)

January 2003 — February 2006 (3 years 2 months)

1)Responsible for conceptualising and design of content for all consumer/enterprise SMS VAS products. Identify and Develop new content regularly based on requirement. Create Ringtones, Picture messages, Logos,Cricket updates on sms, dating application, Jokes,news etc.
2)Work with Telecom Operators and clients to promote SMS VAS applications and content
3)Visualizing, Designing, Storyboarding & prototyping of User Interface’s for mobile, web and software applications.
4)User Experience Designing for Web and Mobile applications.
5.)Mobile Content Production,
6) Web Design and Promotions,
7)New SMS Application Design,
8)Marketing and promotions,
10)Client support,
User Interface Designer

Aithent Technologies Pvt Ltd

(Privately Held; 501-1000 employees; Information Technology and Services industry)

December 2000 — December 2002 (2 years 1 month)

1) Visualizing, Designing, Storyboarding & prototyping of User Interface’s for web and software applications
2) Designing Web Pages and various architectures for clients.
3) Rapid prototyping and developing semi-functional demos.
4) Produce design solutions in the form of storyboards, wire frames, and interactive prototypes.
5) Graphics Design, creating icons and images for GUI
6) Brochure Design, Magazine Cover Design and e Newsletter Design
7) Navigation Planning, Usability Testing
8) Developing Business Presentations in Powerpoint for Marketing, Sales stuff and CEO
9) Work closely with the corporate communications team to develop promotional materials.
10) Design and prepare presentations, brand templates, proposals, reports, marketing materials and other corporate collateral

Sidhartha Bezbora (sidhartha[at]bezbora.com)’s Education

Ashwood University

MBA, Marketing and Communications, 2002 — 2003
LCC Infotech

Diploma in Multimedia Design, Web Design,Graphics Design,Mutimedia Design, 2000 — 2001

Passed with Distinction
IBM

IBM Certified EBusiness Professional, Web Authoring, Web Administration, Web Development, ECommerce, 1999 — 2000

Passed the Global Certification from IBM with Distinction

Activities and Societies:

Web Design, Development, Ecommerce
University of Madras

Bachelor of Business Administration, Business Administration, Advertising,Marketing, HR, Finance, Computers, Quality Management, 1995 — 1998
EMPI Business School

Graduate Studies in Entrepreneurial Management, Management, Entrepreneureship, Marketing, Computers,Finance, Sales and Marketing, Communications, 1995 — 1998
Kendriya Vidyalaya
Hemlata Handique Jorhat