Steve Sibulkin

Current

Proprietor and CEO at Expert Planet LLC
Owner at Talkable LLC

Past

Senior Partner, Executive Director of Ogilvy Innovations at Ogilvy & Mather
Chief Operating Officer at Affinity Solutions Marketing
Managing Director at Sapient

CEO and Founder at Giving Zone
Managing Director, Mainspring Consumer and Retail Practice at IBM
Principal Strategist, Corporate Decisions at Mercer Management Consulting
Manager, Braxton Associates (a strategy boutique) at Deloitte & Touche
Principal at Ideas and Equities

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Education

Northwestern University - Kellogg School of Management
UCLA

Recommended

1 person has recommended Steve

Connections

500+ connections

Industry

Online Media

Websites

My Company

Steve Sibulkin’s Summary

Executive with extensive marketing, social media, strategy, P&L, and startup experience.

CEO of Expert Planet - a new, scalable channel for expanding brand relationships and customer lifetime value.

Evangelist for new marketing and media innovation, with a current focus on social media, social networks and influencer marketing.

Proprietor of Talkable: Social Media and Strategy firm.

Recently: Senior Partner, Founder and Executive Director of Ogilvy Innovations, and Board Member.

MBA degree from the J.L. Kellogg Graduate School of Management at Northwestern University, graduated Beta Gamma Sigma; B.A. in Political Science from the University of California, Los Angeles.

Steve Sibulkin’s Specialties:

Digital and social media, marketing technology, DRTV, direct response, relationship marketing, affinity marketing, startups and entrepreneurship, business development and partnerships, small business and local marketing, social marketing, social networks, new media, social media measurement, word of mouth marketing, P&L management, SMM

Steve Sibulkin’s Experience

Proprietor and CEO

Expert Planet LLC

(Marketing and Advertising industry)

June 2008 — Present (1 year 2 months)

Expert Planet is a platform that enables small business owners to profit from their expertise by serving as a branded sales and marketing channel.

Our expert network offers clients a scalable, high-performance channel for increasing customer retention, media returns, cross-selling and new growth opportunities.
Owner

Talkable LLC

(Marketing and Advertising industry)

November 2007 — Present (1 year 9 months)

Talkable is a venture marketing firm focused on utilizing Social Media and building new businesses, channels, partnerships and scalable customer programs.
Senior Partner, Executive Director of Ogilvy Innovations

Ogilvy & Mather

(Public Company; 1001-5000 employees; wppgy; Marketing and Advertising industry)

April 2005 — October 2007 (2 years 7 months)

Digital and web 2.0 innovation, social media, partnerships , media innovation, and integrated marketing leadership; small Business, social marketing and cause marketing, and local marketing expertise. Operating Board member.
Chief Operating Officer

Affinity Solutions Marketing

(Privately Held; 11-50 employees; Marketing and Advertising industry)

February 2004 — February 2005 (1 year 1 month)

Operational and Strategy leadership with P&L responsibility for company providing affinity marketing, social media, CRM and rewards efforts.
Managing Director

Sapient

(Public Company; 1001-5000 employees; SAPE; Internet industry)

September 2001 — November 2003 (2 years 3 months)

P&L responsibility for Consumer and Retail practice focused on creating advantage through the integration of marketing , social media and new technology .
CEO and Founder

Giving Zone

(Privately Held; 5001-10,000 employees; Marketing and Advertising industry)

August 1999 — September 2001 (2 years 2 months)

Founder and CEO of internet-based social marketing firm GivingZone.com. Acquired 100% by Carlson Companies. Lead partnership, affinity marketing and early social media and social network efforts.
Managing Director, Mainspring Consumer and Retail Practice

IBM

(Public Company; 51-200 employees; Internet industry)

May 1998 — July 1999 (1 year 3 months)

Formed and led the Consumer Practice at Mainspring, a venture-backed e-strategy , e-media and e-marketing firm. Managed to highest growth and profit in the company. Formulated early social media and marketing models. and network marketing solutions. Mainspring was acquired by IBM.
Principal Strategist, Corporate Decisions

Mercer Management Consulting

(Public Company; 5001-10,000 employees; Management Consulting industry)

March 1996 — May 1998 (2 years 3 months)

C-level strategist at boutique firm with Bain heritage. Led a range of successful new business design efforts in automotive, retail, publishing , social marketing, and industrial manufacturing. Innovated new internet-based media and marketing models and practices as a senior client advisor.
Manager, Braxton Associates (a strategy boutique)

Deloitte & Touche

(Privately Held; Management Consulting industry)

September 1994 — June 1996 (1 year 10 months)

Leader in the marketing and media practice for Braxton (heritage in BCG). Managed multiple teams and ran successful engagement swith clients in consumer, media and marketing-intensive industries. Focused on traditional, social and network marketing.
Principal

Ideas and Equities

(Privately Held; 11-50 employees; Marketing and Advertising industry)

February 1987 — May 1992 (5 years 4 months)

Premier brand strategy and new product development firm. Co-developed programs to utilize artists, writers, actors, social influencers, media specialists, creative thinkers and journalists to generate new product ideas.

Steve Sibulkin’s Education

Northwestern University - Kellogg School of Management

MBA , Marketing, Strategy and Finance , 1992 — 1994

Activities and Societies:

Beta Gamma Sigma, co-founder of Net Impact chapter, focused on social marketing.
UCLA

B.A. , Political Science and Business , September 1986 — June 1990

Activities and Societies:

President, Zeta Beta Tau fraternity
Member, UCLA Crew Team