New Media Communications Lead at Vertex Pharma | Blogger + Twitterer + Podcaster + Social Pharmer
Greater Boston Area
New Media Communications Lead at Vertex Pharma | Blogger + Twitterer + Podcaster + Social Pharmer
Greater Boston Area
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Shwen's aspiration is to combine his background in academia (science), agency (med comm), and industry (pharma) together with his interest, experience, and passion for emerging technologies and new/social media, in order to drive innovation in science, medicine, and healthcare.
Shwen is part of the Corporate Communications group at Vertex Pharmaceuticals, where he leads New Media Communications and focuses on New/Social Media, Web 2.0, and Health 2.0. He develops and implements digital strategies in support of Marketing and Communications initiatives and establishes/maintains key relationships with new media producers and publishers.
Shwen frequently presents at industry events on New/Social Media, hosts the Med 2.0 Blog & Podcast (www.med20.com), and is the founder of the Social Pharmer Network and Unconference (www.SocialPharmer.com). He is the 2009 chair of the annual Digital Pharma conference and sits on the advisory board for IAmBiotech.
Prior to Vertex, Shwen was a Senior Manager of Marketing Communications at Sepracor Inc., where he managed the Respiratory Speakers Bureau and related KOL meetings and events. He also regularly advised on and contributed to various emerging technology and web based projects.
And before Sepracor, Shwen was a Web Producer and Scientific Editor at the Neuroscience Education Institute -- a medical communications agency that develops continuing medical education (CME) programs in Psychopharmacology.
Shwen obtained a BS (suma cum laude) in behavioral neuroscience from Northeastern University in Boston, MA. Subsequently, he completed his graduate research in behavioral pharmacology at the University of Cambridge (England, UK), where he also earned a certificate in entrepreneurship.
Professional Affiliations:
- Chair, Digital Pharma 2009
- Founder, Social Pharmer Unconference and Network
(www.socialpharmer.com)
- Advisory Board, IAmBiotech.org
- Advisory Board, Pharm LLC (www.msljobsatisfaction.com)
- New and social media in Pharma
- Speakers bureau management and KOL development/training
- Medical communications and adult learning
- Meetings and event planning/management
- Neuroscience and behavioral pharmacology
Professional Affiliations
- Chair, Digital Pharma 2009
- Pharm LLC (www.msljobsatisfaction.com)