Shira Abel-Shvo

Current

CEO at Tchochkes
Principal at Abel Communications (Sole Proprietorship)

Past

Content Manager / PR at Gambling-Forum.com
Director of Client Relations at Winner.com
Marketing Manager at Go Net Channels

Internet Marketing Manager at RichFX
Account Manager (Merchandiser) at Grebenau Industries

see less...

2 more...

Education

Northwestern University - Kellogg School of Management
Arizona State University
HBHS

Tel Aviv University

see less...

1 more...

Recommended

8 people have recommended Shira

Connections

500+ connections

Industry

Marketing and Advertising

Shira Abel-Shvo’s Summary

A high energy customer oriented marketing professional with over 10 years of broad-based internet technology experience working in a variety of organizations, including both marketing in a small hardware start-up and managing a customer service team in an established medium-sized internet software company. Track record of success in customer retention, identifying the strengths and weaknesses of a business, and building the team necessary to design and deliver effective client solutions.

Shira Abel-Shvo’s Specialties:

Customer service management, marketing communications, marketing strategy and management, technical marketing, community development and management, account management

Shira Abel-Shvo’s Experience

CEO

Tchochkes

(Marketing and Advertising industry)

2007 — Present (2 years )

Side project. Founder of an international interior design blog. Currently have 7 writers total worldwide and numerous guest writers.
Principal
Abel Communications (Sole Proprietorship)

(Sole Proprietorship; Marketing and Advertising industry)

October 2006 — Present (3 years 2 months)

Owner of a boutique marketing communications company; my role includes profit and loss, sales, marketing, writing, hiring, training, project and budget management.

• Clients: Werner Enterprises, Dor Chadash, through Gerber Marketing: HP, Starling, Objet, and more
Content Manager / PR

Gambling-Forum.com

(Computer Games industry)

October 2004 — November 2006 (2 years 2 months)

Managed the community website, wrote op-ed pieces on gambling and managed the PR.
Director of Client Relations

Winner.com

(Computer Games industry)

October 2001 — February 2004 (2 years 5 months)

Directed a group of international Businesses to Customer websites. Managed the customer service team (including P & L), processed all client deposits, withdrawals, and bonuses, and reviewed all new accounts for fraud assessment.
Marketing Manager

Go Net Channels

(Computer Hardware industry)

April 2001 — August 2001 (5 months)

Marketing manager responsible for strategic and tactical solutions for a start-up specializing in bandwidth maximizing network technology.
Internet Marketing Manager

RichFX

(Privately Held; 51-200 employees; Internet industry)

August 1999 — April 2001 (1 year 9 months)

Internet marketing manager in charge of tactical solutions to draw and retain users and developers.
Account Manager (Merchandiser)

Grebenau Industries

(Textiles industry)

July 1998 — August 1999 (1 year 2 months)

Merchandiser managing the relationship between US based clients and Israeli textile manufacturers. Guaranteed goods were sent on time within budget and scope. Created marketing collateral for company. Doubled account orders in one year.

Shira Abel-Shvo’s Education

Northwestern University - Kellogg School of Management

EMBA , Business , 2007 — 2009
Arizona State University

BA , Liberal Arts , 1991 — 1994

Activities and Societies:

Sigma Delta Tau, Wardrobe Director for Farce Side Comedy Troup, Hillel
HBHS
Tel Aviv University

Additional Information

Shira Abel-Shvo’s Interests:

social media (blogs, twitter, friendfeed, FB, etc...), news, shopping, reading, mosaic tile, interior design, cooking, embroidery, gardening, investing, new technology I manage the Digital Eve Group on LinkedIn, moderate an Israeli gardening message board on Yahoo Groups, and generally fill in gaps as I find them. When something needs to be done - I do it. Because life really is that simple.