
Consulting / Freelance - Creative Director / Graphic Designer
Greater New York City Area

Consulting / Freelance - Creative Director / Graphic Designer
Greater New York City Area
AWARD WINNING GRAPHIC DESIGNER & INTERNATIONAL ART DIRECTOR!
**Freelance and On-Site** Web & business savvy, organized & dedicated! Graphic design! Advertising! Creative marketing, packaging, writing, custom & product photography, illustration, translating, supervise corporate production flows, web site management, design graphics for UI applications & developers, pro member of industry & arts associations, Adobe CS3 Premium, online project time tracking, using new technologies / media & tools, Mobile Web 2.0, art file fix & prep (vectorizing!)
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http://www.coroflot.com/shellyprisella/
http://www.portfolios.com/shellyprisella/
http://twitter.com/sprisella/
http://networking.bizjournals.com/Shelly88/
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I'M A BAIL OUT CONSULTING CREATIVE DIRECTOR!
I specialize in marketing/advertising graphic design services.
I'm 100% reliable, fast and award winning! I will do RUSH jobs
for production. I can take a broken file and fix it, start from
scratch and go as big as trade show displays/billboards to tiny
icon creation for add-on apps. I revise designs and language
translation so you can be sure that every graphic element flows
tightly with the required certified language translation.
(Medical Practice industry)
March 2006 — Present (3 years 5 months)
• Freelance Position: Art Director / Designer
Designed various marketing pieces such as brochures, magazine/journal ads, business cards, flyers, trade show display, promotional items for events and affiliate associations and website management.
(Design industry)
January 1998 — Present (11 years 7 months)
• Freelance Position: Creative Director
--KEY FUNCTIONS & PROVIDING—
• Product and Service Promotional Advertising
• Marketing Kits
• Logos
• Brochures
• Business Cards & stationary
• Magazine ads
• News Journal advertorials
• Web banners
• P.O.P displays, trade show displays
• Re-Branding and Brand Management
• Corporate Identity Development and Integrity Control
• Conceptual Development
• Advertising copy
• International Project Management
• Direct outsource multi-media & print quality control
• Language Translation
• Maintain design and foreign language typographical transfers
• Packaging Theory R&D
• Marketing and Design Trends Practice & Analysis
• Develop and direct multi-faceted web presence
• Art Conversions (vectorizing)
• RUSH Art file fix for print-ready
• Manage multi-platform digital assets, troubleshoot tech, solve problems efficiently
• Develop innovative & budget conscious ways to create a wide range of marketing collateral
(Information Technology and Services industry)
February 2008 — June 2008 (5 months)
Conceptualized and developed corporate identity and branding design, created and prepared artwork for websites and print, developed graphics department, researched and assisted in establishing various company needs, used Adobe Creative Suite CS3 Master Collection, MS Office, appointed Head of Sales and Marketing for Microsoft Gold business partner program, created graphics templates and production processes for the developers to use for Sharepoint CRM, Great Plains, Visual Studio 2008
(Electrical/Electronic Manufacturing industry)
July 2006 — April 2007 (10 months)
Conceptualized and design marketing collateral for ceiling fans, heaters, various indoor/outdoor lighting, solar lighting products. Revised packaging designs for Home Depot, Wal-Mart and other retail outlets. Provided vendor part approvals, designed presentations for buyers and sales teams. P.O.P. retail displays, established foreign and domestic communication, calculated & defined product specs/data to meet international shipping acceptance requirements.
(Medical Devices industry)
October 2005 — January 2006 (4 months)
Designed and co-branded direct mail pieces, packaging, worked with R&D on development of new packaging theory. Coordinated artwork development with legal and agency/customer, labels, P.O.P. retail displays, provided foreign and domestic box copy and photography, updated 3D renderings of packages with new inserts, updated & trained design team with Adobe CS2 features
(Pharmaceuticals industry)
August 2004 — October 2004 (3 months)
Supervisor for a bulk consolidation project and company merger. Updated and revised graphics for supplement labels & packaging, utilized CelView AS/400 for product tracking & order status, dealt with nutritional aspects/legal information for labels and IFC’s including transferring Brazilian (Portuguese) design layouts
(Packaging and Containers industry)
September 2002 — November 2002 (3 months)
Created spec-book style guide template in Adobe InDesign used for hang tags and labels for Wal-Mart’s designers, assisted Art Director with transferring, converting & archiving files for Wal-Mart’s Advertising Department
1999 — 2001
Art / English 1987 — 1991
Specializing in Advertising Graphic Design, Marketing Collateral, Speedy vector conversions, Packaging, Trade Show Exhibits, Brand Management, Corporate Identity, Writing, Translation, Photography, Illustration, Website Management, Web 2.0 ------------------------- I eat economic catastrophes for breakfast so you don't have to! Let me design all of your marketing collateral at half the cost of agency's rates. SoNet Butterfly at your service offering top notch award winning design! CONTACT ME IMMEDIATELY BEFORE YOUR BUSINESS FAILS : missprisella@yahoo.com OR TEXT/CALL ME TO ARRANGE FOR A REVIEW: 1-954-895-0618
AIGA, AAF, NAFE, MPA
Most recent: Blue Ribbon, Overall Best of Show for Tradeshow Display Design at the FCA (Florida Chiropractic Association) Spring Expo 2006