
Creative Strategy + Art Direction
Greater New York City Area

Creative Strategy + Art Direction
Greater New York City Area
Originally from Providence, Rhode Island, Kulik began her career working as a textile designer for Longina Phillips Design Studio in Sydney, Australia. Relocating to New York in 2003, Kulik joined the design team at ES Originals. She spent two years with the mass-market shoe manufacturer conceptualizing a wide range of kicks for corporate accounts such as Target, Rampage and OshKosh. Kulik went on to Playboy Enterprises where she worked as a product designer developing their accessories and menswear lines as well as managing brand control with the company’s global licensees.
Kulik now brings that unique perspective to clients including Bumble and Bumble, CScout, Marc Ecko, MTV and Virgin Brands through her design and trend forecasting studio, Pixelrumor located in New York's east village.
One of Pixelrumor's main areas of expertise is the design and implementation of patterns across a wide spectrum of brand imaging. Pixelrumor has collaborated with the likes of Downtown Records, Elizabeth Arden, London Fog and Panasonic in the worlds of print, web and packaging design.
Kulik is also founder and editor of Pattern Pulp, a web Forum devoted to print and pattern design.
Aside from being creatively-opinionated, reliable, and a fairly easy-going adobe addict...
CS2: Photoshop, Illustrator, InDesign, Powerpoint, Streamline, Freehand, CAD, Quark XPress 4, MS Office Suite, HTML, basic Flash
(Privately Held; Marketing and Advertising industry)
September 2007 — Present (1 year 11 months)
• Design graphics and copy for all marketing needs of clients such as Heineken, Amstel, and Dos Equis
• Devise branding strategies and promotional campaigns for various market segments
(Privately Held; Marketing and Advertising industry)
2006 — 2009 (3 years)
• Devise trend reports to suggest innovative growth opportunities for consumer goods in Australiasia and European markets
• Collect data and report on future trends in global package design in the fashion and beauty industries
(Design industry)
2009 — 2009 (less than a year)
(Public Company; Marketing and Advertising industry)
October 2008 — November 2008 (2 months)
• Conceive and design digital creative strategy for Pella marketing plan
• Devise and present concepts, direct a client
(Privately Held; Marketing and Advertising industry)
February 2007 — June 2008 (1 year 5 months)
• Conceive and design patterns and illustration direction for Panasonic.com relaunch
• Brand Strategy for French Connection and Gale Realty promotional campaigns
• Production, layout and design for various internal print and web materials
(Design industry)
2005 — 2008 (3 years)
(Design industry)
2006 — 2008 (2 years)
• Devise seasonal concepts and design artwork for Cosmetic, Fragrance Packaging including brands suchs as Este Lauder, Elizabeth Arden and Tommy Hilfiger
(Public Company; 51-200 employees; Consumer Goods industry)
April 2007 — June 2007 (3 months)
In-depth competitive analysis of hair treatment and product market trends.
(Design industry)
2006 — 2007 (1 year)
(Public Company; 51-200 employees; Marketing and Advertising industry)
2006 — 2007 (1 year)
(Public Company; 501-1000 employees; Design industry)
January 2005 — January 2006 (1 year 1 month)
*Creative approval and management of global licensees
*Graphic design, layout, and compilation of season style guides
*Retail store and entertainment venue design & fixturing
(Privately Held; 1-10 employees; Apparel & Fashion industry)
November 2005 — January 2006 (3 months)
As a freelance consultant, I was brought in to aid in the branding, clothing construction, logo design, and overall conception and design of a new upscale urban juniors clothing line for Fall/Winter06 launch in the Bloomindales stores.
(Design industry)
2005 — 2006 (1 year)
(Privately Held; 201-500 employees; Design industry)
September 2003 — December 2004 (1 year 4 months)
* Designed and Illustrated adult and childrens casual shoes for accounts such as Target, Walmart, Rampage, Macys, Oshkosh, and JC Penny
* Compiled and assessed market and trend analysis for potential buyers
* Created branding and copy for packaging of shoes and accessories
(Privately Held; 1-10 employees; Design industry)
September 2002 — July 2003 (11 months)
* Worked in collaboration with the Dimock Gallery at the George Washington University to create and implement art curriculum for public and private schools in the D.C. area
* Wrote and designed activity literacy packets that familiarized elementary students with art exhibitions
* Curated and designed visuals and installations for gallery exhibitions
(Privately Held; Design industry)
April 2002 — June 2002 (3 months)
* Assisted in concept and storyboard production
* Designed textile designs for womens apparel with computer graphics software as well as handcrafted techniques
* Coordinated pattern swatches for company communication collateral
* Researched and recorded textile and color forecasting
Design, Web animation June 2004 — August 2004
Bachelors , Visual Design, Art History , September 1999 — May 2003
Semester , Creative Arts , 2002 — 2002
PSFK, AJC, Likemind