Shari Weiss

My future is in helping companies and people learn how to use social media strategies and tools to build communities. As a social media marketing trainer and strategist, I am looking for opportunities to work with businesses that want to leverage the power and resources offered by blogging, LinkedIn, Facebook, Twitter, Friendfeed, Ning, and a host of other social media platforms.

After more than 15 years as a university marketing professor, I have begun my own educational journey to learn and chronicle All Things Social Media on my blog SHARISAX IS OUT THERE [http://sharisax.com]. My focus is providing information that helps my readers learn the basic strategies and how to implement them on this revolutionary new communication landscape.

My work these days is my passion: As I create more and more content on various platforms including Wordpress, Facebook Fanpages, Ning communities, Twitter, Friendfeed, and Squidoo, I'm convinced that we are building more supportive, authentic, human communities through our technological advances and the subsequent engagement and interaction now becoming possible around the globe.

[Common misspellings: Wise, Wiess, Sharon, Sheri, Sherry, Sherie, Shari Sax]

Shari Weiss’s Specialties:

Teaching/Training, Online content production, Writing articles, marketing articles, Social Media Tools & Strategies, PR 2.0, LinkedIn communities , Wordpress, blogging and blog development, Facebookstrategies, Twitter communities, university outreach and public relations, magazine and newspaper writing.

Shari Weiss’s Experience

Community Manager

Performance Social Media

(Marketing and Advertising industry)

April 2009 — Present (1 year )

Evangelist/consultant/community manager for spreading the word, strategies, and tools that will bring businesses up to speed on the New World of Building and Maintaining Communities of Trust and Mutual Satisfaction
Chief Blogger

Sharisax Is Out There

(Public Relations and Communications industry)

2009 — Present (1 year )

Sharisax Is Out There chronicles my educational adventures/journey along Social Media Revolutionary Road. Keep up with what I'm learning and add to the conversation.
English instructor

Laney College

(Educational Institution; 51-200 employees; Higher Education industry)

June 1999 — Present (10 years 10 months)
Founder

Advantage Media

(Privately Held; Marketing and Advertising industry)

January 1980 — Present (30 years 3 months)

Freelance writer and marketing consultant
Lecturer

San Francisco State University

(Educational Institution; Higher Education industry)

August 2000 — August 2009 (9 years 1 month)

Marketing Dept of College of Business: marketing, PR, advertising, and business communications
Writer

Wal-Mart

(Public Company; 10,001 or more employees; WMT; Retail industry)

January 2003 — January 2009 (6 years 1 month)
College Instructor

San Francisco State Univ

(Marketing and Advertising industry)

January 1999 — January 2009 (10 years 1 month)
instructor

College of Marin

(Marketing and Advertising industry)

2001 — 2004 (3 years )
Writer, Consultant

San Jose Mercury News

(Privately Held; 501-1000 employees; Newspapers industry)

1998 — 2002 (4 years )

Advertorial writer
Journalism Professor

Lebhar Friedman

(Marketing and Advertising industry)

January 1994 — January 1998 (4 years 1 month)
Journalism Instructor

Southwest Missouri St. University

(Marketing and Advertising industry)

January 1993 — January 1994 (1 year 1 month)
MARCOM Director

The Anda Group

(Writing and Editing industry)

January 1991 — November 1992 (1 year 11 months)
Director Marketing

Anda Group

(Marketing and Advertising industry)

January 1991 — January 1992 (1 year 1 month)
MARKETING COMMUNICATIONS

The Anda Group

(Marketing and Advertising industry)

April 1990 — December 1991 (1 year 9 months)

Developed complete corporate identity package for The Anda Group from logo and
stationery to capabilities brochure and sales collateral notebooks
* Designed and produced tri-weekly publication to promote company and its products
* Planned and continually updated MARCOM calendar
* Developed suggestion programs for PG&E and The Anda Group
PR

Ad agency

(Marketing and Advertising industry)

January 1989 — January 1991 (2 years 1 month)
wholesale/distributor

Mark Distributors

(Marketing and Advertising industry)

1986 — 1989 (3 years )
Creative Director Core

ZyMOS Corporation

(Marketing and Advertising industry)

January 1986 — January 1988 (2 years 1 month)
REPRESENTATIVE

SHARI WEISS

(Marketing and Advertising industry)

January 1975 — January 1988 (13 years 1 month)

Cleveland Plain Dealer, Cleveland Press, Akron Beacon Journal, and
Sun newspapers
Magazine Editor

Harcourt Brace Jovanovich

(Writing and Editing industry)

August 1983 — 1986 (3 years )

Edited Dental Laboratory Review, then Candy Marketer
Magazine Editor

Harcourt, Brace Jovanovich

(Marketing and Advertising industry)

January 1983 — January 1986 (3 years 1 month)
Instructor, Editor

John Carroll and Kent State Universities

(Marketing and Advertising industry)

January 1980 — January 1983 (3 years 1 month)
Asst Editor

Dental Lab Review and Candy Marketer Magazine

(Marketing and Advertising industry)

1980 — 1981 (1 year )

Wrote articles, edited, conference attendance
Editor

Metro Student News

(Marketing and Advertising industry)

January 1978 — January 1980 (2 years 1 month)
Teacher, Adviser

Mayfield City Schools

(Marketing and Advertising industry)

January 1975 — January 1978 (3 years 1 month)

Shari Weiss’s Education

Kent State University

MA , Journalism , 1980
Northwestern University

BS , Journalism, English, Political Science , 1965 — 1969
Cleveland Hts High
John Carroll University

post , English
Kent State University

MA , Public Relations
University of Oklahoma

Communication

Additional Information

Shari Weiss’s Websites:

Shari Weiss’s Interests:

Watercolor; yoga; spin; saxophone; movies; reading;and finding out more about the future of marketing, advertising, the media in general and social networking in particular