Shannon Smith

Shannon Smith

Founder | CEO at Blueye

Chicago, Illinois (Greater Chicago Area)
Marketing and Advertising

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Shannon Smith's Overview

  • Co-Founder at Furever Rescue
  • Advisor | Development at Where I've Been

500+ connections


Shannon Smith's Summary

Shannon Smith is Founder | CEO of Blueye, founded in 2005, a company that helps brands define the engagement journey and build tailored social programs that drive loyalty and ROI. With a blend of process, strategy, technology and creativity, we believe we can help turn customers into advocates. She has been featured in Crain's Chicago, Adweek, and under her leadership Blueye has been listed as one of the top 10 design companies in Forbes 2009, and as one of the top 10 web development companies in Entrepreneur Magazine in 2008. In addition blueye received the accolade of becoming one of facebook's preferred marketing partners, holding 2 of the 4 available badges, which is an accolade Blueye holds high. Over the past eight years Shannon has led Blueye through a period of rapid growth and change, which includes our newest edition, The Blueye Hub, a technology that helps brands turn data into sales. The Blueye team have developed a number of web, mobile and social apps across a range of platforms and devices, for clients such as the Salvation Army, Amway Global and Starwood Hotels to name a few. In addition to the many hats she wears at Blueye, Shannon devotes what little spare time she has to saving animals through her rescue that she co-founded in 2013.

Specialties: Entrepreneurial, Sales, Customer Service and Marketing

Shannon Smith's Experience

Founder | CEO

Blueye Corporation

Privately Held; 11-50 employees; Internet industry

January 2005Present (9 years 9 months) Chicago, IL

Born in Chicago, Blueye was raised on the idea that brands and agencies needed a way to bridge the gap between creative and media and they needed an end to end solution to make those results matter. After achieving Facebook Preferred Marketing Developer (PMD) status in 2010 with Ads and Apps services, Blueye continued to innovate by introducing The Hub, a platform featuring a unified approach to experience based applications, data collection and aggregation, and the tools to create and manage ads across web, social, and mobile. Creating a solution that is tailored to the needs of a client is always Blueye’s top priority.


Furever Rescue

Nonprofit; 1-10 employees; Nonprofit Organization Management industry

20132014 (1 year)

Advisor | Development

Where I've Been

Privately Held; 1-10 employees; Internet industry

20072010 (3 years) Chicago, IL

Shannon Smith's Organizations

  • Springboard Enterprises

    Media / Tech Class of 2013 Accelerator Program
    • August 2013 to Present

    August 2013, Chicago, IL — Blueye is one of just ten media/technology companies selected this year to join over 500 experienced “been there, run that” entrepreneurs who make up the Springboard Expert Network. This year’s cohort will convene in New York City August 20-22 for Springboard’s 24th Accelerator Bootcamp program. Companies recruited and qualified by Springboard’s esteemed Council of Advisors are among the most promising companies led by some of the most talented and accomplished women entrepreneurs.

    Since 2000, Springboard has become a human capital powerhouse connecting early stage technology-oriented companies with investors, advisors and lucrative business opportunities. Company Name joins the ranks of globally recognized brands such as Zipcar, Constant Contact, iRobot, Blurb, and Minute Clinic, all of which are or were led and founded by women and are part of the Springboard portfolio.

Shannon Smith's Skills & Expertise

  1. Social Media Marketing
  2. Web Design
  3. Direct Marketing
  4. Product Marketing
  5. Entrepreneurship
  6. Interaction Design
  7. XHTML
  8. Start-ups
  9. SEO
  10. Strategic Partnerships
  11. Online Marketing
  12. Social Networking
  13. Consulting
  14. Sales
  15. Marketing Strategy
  16. Online Advertising
  17. Social Media
  18. Marketing
  19. Leadership
  20. Mobile Devices
  21. Facebook
  22. Strategy
  23. E-commerce
  24. Web Development
  25. Lead Generation
  26. Digital Strategy
  27. Digital Media
  28. Advertising
  29. Mobile Marketing
  30. Creative Direction

View All (30) Skills View Fewer Skills

Shannon Smith's Education

Columbia College Chicago

Bachelor's of Art, Graphic Design and Photography


Sycamore High School

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