
Entrepreneur
Dallas/Fort Worth Area

Entrepreneur
Dallas/Fort Worth Area
(Management Consulting industry)
February 2001 — Present (8 years 10 months)
Oversight of all business functions associated with making money from an innovation or brand. The central focus is to make it possible for the client to extract all of the value that lies within a given innovation or brand. Most companies leave dramatic amounts of money on the table and then try to sell more products without realizing they already had the money in their hands and just let it slip through their fingers. My job is to show a client how to find it, measure it and capture it on every innovation or brand they create.