Shane Haggerty

Shane Haggerty

Public Relations Professional | Marketing Director | Social Media Strategist

Columbus, Ohio Area

Current
  • V.P. of Professional Development at NSPRA/Ohio
  • Marketing & Communications Director at Ohio Hi-Point Career Center
Past
  • Teacher/Administrator at Crestview Local Schools
Education
  • Xavier University
  • University of Dayton
  • Huntington College
  • Crestview High School
Connections
256 connections
Industry
Public Relations and Communications
Websites

Shane Haggerty’s Summary

I manage the marketing communications of the Ohio Hi-Point Career Center. While overseeing the marketing efforts of the entire school district, I also work with the media, write news releases and district publications, and strategize on how best to engage prospective students for both the high school and adult education programs.
My career started out as an English teacher at Crestview Schools in Convoy, OH, where I taught English courses for two years. After this, I served as athletic director and dean of students for three years until returning to the classroom for one more year, this time teaching English/mass media and serving as the district's PR director. During my time at Crestview I earned my master's degree in educational leadership from the University of Dayton, as well as my principal's licensure.
Following this, I made the decision to return to school full-time and explore a new career. After receiving a graduate assistantship at Xavier University, I studied sports administration with an emphasis in marketing/PR. I completed internships with the Xavier Sports Information Office and worked with GameDay Communications. In August of 2005, I graduated with a master's degree in sport administration.
From 2006-2007, I served as an instructor of marketing, sales, and advertising at Rhodes State College in Lima, OH, and conducted various freelance marketing and PR work. In 2007, I accepted my current position at OHP. I am a frequent speaker and presenter on the topic of social media marketing having given workshops at various professional conferences and workshops.

Shane Haggerty’s Specialties:

Media Relations, writing, turnkey services, sponsorship valuation and sales, marketing plans, media buys, community relations, social media, website management, communications plans, event planning, viral marketing, project management, marketing communications and collateral planning and execution, social media training and presentations


Shane Haggerty’s Experience

  • V.P. of Professional Development

    NSPRA/Ohio

    (Public Relations and Communications industry)

    December 2008Present (8 months)

    I work with the board of directors as the vice-president of professional development of the National School Public Relations Association Ohio Chapter in planning professional development opportunities for our Spring Conference in Columbus, Ohio in 2009.

  • Marketing & Communications Director

    Ohio Hi-Point Career Center

    (Education Management industry)

    July 2007Present (2 years 1 month)

    Oversee and manage the marketing and public relations for Ohio Hi-Point, a career-technical school located in Bellefontaine, OH. The district operates on a main campus, housing a high school, adult and continuing education school, and college branches in partnership with Clark State, Urbana University. The district also operates 25 high school satellite programs in its five county service area with 14 partner high schools, as well as an upcoming South Campus in Urbana. The adult education school has satellite sites in Marysville, Kenton, and Urbana.
    My role includes media relations, community relations, website management, writing and editing, event planning and coordination, media buys, working with graphic designers, printer services, and other marketing companies, as well as consulting with various departments on collateral and presentations. I also handle all social media campaigns and social media communications.

  • Instructor of Marketing & Advertising

    Rhodes State College

    (Educational Institution; 201-500 employees; Education Management industry)

    March 2006June 2007 (1 year 4 months)

    Taught courses in and developed curriculum for marketing 101, advertising and promotions, and sales techniques.

  • Student Life Program Coordinator

    Xavier University

    (Educational Institution; 1001-5000 employees; Higher Education industry)

    August 2004June 2005 (11 months)

    During my graduate work at Xavier University, I received an assistantship position and worked in the Office of Student Life as a programming coordinator. I was in charge of special event planning and management during various student activities and fundraisers throughout the school year.

  • Intern

    Game Day Communications

    (Public Relations and Communications industry)

    20052005 (less than a year)

  • Teacher/Administrator

    Crestview Local Schools

    (Education Management industry)

    August 1998August 2004 (6 years 1 month)

    Taught middle school and high school English classes for two years and then served as the Dean of Students/Athletic Director for three years. From 2003-2004 I taught English and mass media courses and worked as the school district's PR person.


Shane Haggerty’s Education

  • Xavier University

    Master of Education , Sport Administration , 20042005

    Activities and Societies:
    Worked at Game Day Communications, a sports and entertainment marketing and public relations firm in Cincinnati, Ohio for six months while completing my master's degree. Assigned to working with the Cincinnati Flying Pig Marathon, one of the largest race events in the country.
  • University of Dayton

    Master of Science , Educational Leadership , 19992001

    Activities and Societies:
    Received Principal's Licensure in 2007
  • Huntington College

    Bachelor of Science , English Education , 19951998

    Activities and Societies:
    Editor-in-Chief of college newspaper, The Huntingtonian, Huntington College Radio (HCR)
  • Crestview High School

    Diploma , General , 19901994


Additional Information

Shane Haggerty’s Websites:

Shane Haggerty’s Interests:

Public Relations, Marketing, Community Relations, Social Media, Social Utilities, Web 2.0, Blogging, Multimedia, Entrepreneurship, Promotions, Event Planning, Writing, Media Relations, Advertising

Shane Haggerty’s Groups:

Public Relations Society of America, Association of Career-Technical Educators, Central Ohio Public Relations Society of America, National School Public Relations Association, National School Public Relations Association Ohio, Ohio Association of Career-Technical Educators

  •    University of Dayton Alumni
  •    Inbound Marketers - For Marketing Professionals
  •    ColumbusUnderground.com
  •    Central Ohio Network
  •    LinkedCincinnati
  •    LinkedColumbus
  •    Public Relations Society of America (PRSA National)
  •    Central Ohio PRSA
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    PodCamp Ohio
  •    Young Professionals of Columbus
  •    Huntington University Alumni
  •    Xavier University Alumni
  •    Social Media Today
  •    Social Media Marketing
  •    Tweeple
  •    Ohio Career-Technical Education Communicators
  •    Tweeters
  •    Columbus Social Media Cafe
  •    Ohio Hi-Point Career Center Alumni & Friends
  •    ACTE: Association for Career and Technical Education
  •    HARO--Help A Reporter Out
  •    Ohio Social Media Network
  •    NextGen Dublin
  •    LinkedWorking Columbus
  •    National School Public Relations Association (NSPRA)
  •    CYP CLUB (Columbus Young Professionals Club)
  •    LERN
  •    Fahlgren Mortine Public Relations
  •    Logan County Area Chamber of Commerce
  •    TechLife Columbus

Shane Haggerty’s Honors:

NSPRA/Ohio-Professional Development V.P. (Current)
Best of the Best Winner-School Website-NSPRA/Ohio Awards
Mark of Excellence Winner-School Publication-NSPRA/Ohio Awards
Central Ohio PRSA Liaison Committee (Current)
Ohio ACTE Public Relations Committee (Current)
"Effective E-Communications" Presentation at Ohio School Boards Association Workshop
"Navigating the Social Media Obstacle Course" Presentation at NSPRA/Ohio Conference 2009
"Get Social!" Social Media Presentation at Ohio ACTE PR Academy Fall Workshop (Fall 2008)
"Social Media Marketing" Presentation at Ohio ACTE Conference (Summer 2008)


Shane Haggerty’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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