Shane Hudson

Current

Assistant Director of Development at PlayMakers Repertory Company

Past

President/Founder/Owner at GhostLight Media, Inc
Board of Directors at StageSource
General Manager/Regional Marketing Director at Blue Man Group

Interim Executive Director at StageSource
House Manager at Stuart Street Playhouse
Company/House Manager at Forbidden Broadway
Membership and Marketing Manager at StageSource

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4 more...

Education

Emerson College

Connections

247 connections

Industry

Performing Arts

Websites

My Blog

Shane Hudson’s Summary

Vision-driven, results-oriented arts, culture and entertainment professional with extensive experience in strategic planning, marketing, communications, media relations, management, fund raising, development, budgeting and finance for non-profit organizations, small businesses and for-profit corporations.

Knowledgeable in the incorporation of traditional and new media tools to deepen relationships, engage and build trust with inclined participants and current patrons. Social media enthusiast, practitioner, presenter and consultant.

Reputation for developing strategic plans of action that focus on long-term goals and short-term tasks.

Expertise in producing special events, promotions and sponsorships and developing business relationships.

Dynamic, creative and flexible team leader with the ability to train and manage both staff and volunteers.

Customer-service focused manager of operations, sales and merchandising.

Excellent written and oral presentation skills, strong analytical abilities, and a commitment to produce positive results.

Shane Hudson’s Specialties:

Marketing and Communications Management, General Management, Project / Budget Management, Strategic Planning, Effective Team Management, Audience Development, Public and Community Relations, Customer Service, Sales Management, E-mail / Direct Mail Marketing Campaigns, Social Media Marketing, Public Speaking, Grant Writing, New Media Strategies, Fundraising, Event Planning, Expense Control and Finance, Market Research and Analysis, Human Resources

Shane Hudson’s Experience

Assistant Director of Development

PlayMakers Repertory Company

(Performing Arts industry)

July 2008 — Present (1 year 5 months)

Assist the Director with strategic planning, cultivation, and management the Development office of a premier professional regional theatre

Manage Annual Appeal, membership renewal, new donor acquisitions, gift processing, and donor benefits

Oversee Tessitura Network implementation and data management

Manage $100k in trade contract renewal, acquisition, recognition and fulfillment

Oversee grant stewardship, research, and fulfillment

Produce major development events, fund raisers, dinners, Annual Meetings and programming
President/Founder/Owner

GhostLight Media, Inc

(Entertainment industry)

September 2001 — February 2007 (5 years 6 months)

Provided management and marketing services for area arts organizations – Clients included:

• 5Wits, Inc.: Successfully launched a state-of-the-art interactive entertainment company; Administered the general management for a $2,000,000 corporation

• Brandeis University, Office of the Arts: Founded and managed publication of State of the Arts, a successful communications and development publication; Oversaw special events and marketing initiatives

• Forever Plaid: Managed a commercially successful and critically acclaimed Boston production

• Snappy Dance Theatre: Managed administrative activities for an avant-garde performance troupe; Led major development campaign significantly increasing contributed income

• Lydian Sting Quartet: Oversaw marketing efforts for critically acclaimed quartet; Increased annual bookings by 150% including a major fund-raising event at Boston’s historic Symphony Hall
Board of Directors

StageSource

(Performing Arts industry)

June 1998 — January 2007 (8 years 8 months)

Chair Marketing and Special Events Committees

Served on Development Committee

Served on Executive Committee

Co-Chaired Boston Theater Conference, 2004 and 2006
General Manager/Regional Marketing Director

Blue Man Group

(Privately Held; Entertainment industry)

October 1995 — June 2002 (6 years 9 months)

*General Manager/Regional Marketing Director and Theatre Manager, 1998–2002

*Company Manager/Assistant Theatre Manager, 1998

*House Management, 1995-1997

Oversaw all aspects of General Management

Oversaw financial management, reporting and budgeting for a $12,000,000 operating budget

Developed operational policies and procedures and supervised human resources for 75-person staff

Consistently and effectively cut operational costs while increasing revenue

Managed all aspects of Marketing and Communications

Managed $2,000,000 marketing budget, developed and implemented annual campaigns

Increased gross revenue by 30% over three years

Supervised operations and for the Charles Playhouse

Managed historic building with both a 524- and a 199-seat theatre and a 150-person capacity cabaret

Oversaw $1,000,000 operational budget; license, permit and code compliance; capital improvements; special events; marketing and a 50-person staff
Interim Executive Director

StageSource

(Performing Arts industry)

June 1997 — February 1998 (9 months)

Served as advocate for Greater Boston theatre community

Supervised operations for non-profit service organization with 1,500 members

Oversaw all aspects of $100,000 operating budget

Initiated and planned marketing strategies for membership growth and renewal

Managed development initiatives, planned special events and managed the annual fund-raising appeal

Organized and implemented professional development opportunities, special events, seminars and workshops

Planned and oversaw the Annual Unified Auditions, the Annual Party, conferences and meeting and weekly audition and employment hotline

Managed production of The Source, a 400-page resource guide to Boston theatre
House Manager

Stuart Street Playhouse

(Entertainment industry)

April 1997 — February 1998 (11 months)

Managed all front-of-house operations for a 500-seat theatre
Assisted Theatre Manager in all aspects of financial and human resources management
Company/House Manager

Forbidden Broadway

(Performing Arts industry)

May 1996 — July 1997 (1 year 3 months)

Managed all front-of-house, box office and group sales operations for a 200-seat cabaret

Assisted General Manager in all aspects of financial and human resources management

Oversaw performer and crew food and housing and managed travel and hotel arrangements

Acted as assistant marketing manager
Membership and Marketing Manager

StageSource

(Performing Arts industry)

April 1995 — August 1996 (1 year 5 months)

Managed membership services, database and benefits

Planned major fundraising and cultivation events

Assisted in strategic planning

Planned and Oversaw Annual Auditions

Researched grant opportunities and wrote funding proposals

Oversaw advertising sales for The Source - a 400-page resource guide to Boston theatre

Edited bi-monthly newsletter